ZenGroup Inc., headquartered in Osaka, Japan, is collaborating with the Japan Chamber of Commerce and Industry on the "feel NIPPON" project. This project aims to assist member businesses of 516 local Chambers of Commerce and Industry across Japan in expanding their sales channels internationally. ZenGroup's platforms, ZenPlus (a cross-border e-commerce marketplace) and ZenPromo (an overseas promotion service), are central to this support. A special "feel NIPPON" page will be established on ZenPlus, showcasing regional Japanese products. ZenGroup will manage the complexities of cross-border e-commerce, including multilingual support, international payment processing, and logistics, for participating businesses. ZenPromo will conduct targeted promotions to global audiences, enhancing the visibility and sales opportunities for these products. The program targets businesses dealing in food and beverages, toys, miscellaneous goods, beauty products, and crafts, excluding alcoholic beverages and temperature-controlled items. The application period for businesses is from April 1, 2026, to June 30, 2026. Products will be listed and promoted from September 1, 2026, to March 31, 2027. ZenGroup, established in April 2014 with a capital of 80,000,000 JPY, aims to direct 20% of global cross-border EC sales to Japan. The company currently serves over 3 million members and has shipped more than 10.5 million items to 175 countries and regions.

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  • Source: PR TIMES
  • Category: partnership