Omuraisutei Rinku Premium Outlets store, known for its fluffy and runny omurice, will hold the 'Menso-re Okinawa Fair' for a limited time starting Thursday, June 11. It introduces a new way to enjoy Okinawa's soul food, taco rice, by gently wrapping it in a fluffy and runny egg, named 'Omutaco Rice'. We have prepared a variety of menus, including 'Pork Omutaco Rice' topped with Spam, and 'Rafute Omutaco Rice' luxuriously topped with 3 pieces of Okinawan traditional braised pork belly. Please take this opportunity to visit us. Our staff looks forward to welcoming you.
Sales Period: Thursday, June 11 to Monday, August 31
Sales Store and Prices - Rinku Premium Outlets Store Main Side Area 1F 1700, 3-28 Rinku Orai Minami, Izumisano City, Osaka 072-458-4636 - Omutaco Rice: 1,080 yen (1,188 yen incl. tax) - Pork Omutaco Rice: 1,380 yen (1,518 yen incl. tax) - Rafute Omutaco Rice: 1,480 yen (1,628 yen incl. tax) * Menu contents and prices vary at [Restaurant Stores], [Charcoal Grill Restaurant Stores], [Food Court Stores Okinawa Area], and [Food Court Stores].
'Menso-re Okinawa Fair' Menu * Images are for illustrative purposes. These are new summer products wrapping the Okinawan specialty taco rice in fluffy and runny eggs. All menus come with salsa sauce.
Omutaco Rice 1,080 yen (1,188 yen incl. tax) A dish gently wrapping Okinawan specialty taco rice with a fluffy and runny egg. The umami of juicy minced meat, the freshness of tomatoes, and the richness of cheese layer together, spreading throughout your mouth along with the mellow egg.
Pork Omutaco Rice 1,380 yen (1,518 yen incl. tax) Pork taco rice topping the Omutaco Rice with the Okinawan specialty Spam. The fluffiness of the egg and the saltiness of the pork enhance the deliciousness. Enjoy changing the flavor with salsa sauce.
Rafute Omutaco Rice 1,480 yen (1,628 yen incl. tax) This luxuriously tops the traditional Okinawan dish Rafute with 3 pieces. It is a voluminous and satisfying dish. Incidentally, in Okinawa, Rafute is a 'local feast' enjoyed casually by a wide range of generations.
◎ Omuraisutei Store List https://ys-holdings.co.jp/omuraisutei/?page_id=1367
Omuraisutei's Commitment to 'Fluffy and Runny' Omurice
Commitment to Eggs The original egg 'Kouran' is produced by energetic and healthy chickens raised with love in a good environment, considering the 'health', 'peace of mind', and 'safety' of our customers. It features a deep-colored yolk and a rich taste with 'koku' (richness) and sweetness. We cook it to bring out the deliciousness of this 'Kouran', finishing it as a 'fluffy and runny' omurice.
Commitment to Ketchup We use 'organically' grown ripe tomatoes and onions, sugar made from 'organic' ingredients, spices, and vinegar. Except for salt and water, we use 'organic ketchup' that pursues deliciousness, is kind to the environment, and is gentle on the body, insisting on 'organic' raw materials. It is characterized by a 'mild' taste with reduced acidity and saltiness.
Commitment to Artisan Work Starting from cracking each egg, tossing the ketchup rice, to cooking the fluffy and runny egg, artisans cook 'humbly' and 'honestly' by hand. We cook with the 'desire' to 'always deliver delicious omurice to our customers', and that desire is passed down daily as a 'traditional taste', supporting the flavor of 'Omuraisutei'.
Commitment to Demi-glace It is carefully simmered with a recipe perfectly balancing the 'umami' of beef and flavored vegetables, the 'sweetness' of onions and fruits, the 'acidity' of tomatoes, the 'bitterness' of roux, and the 'richness' of red wine and butter. It goes perfectly with our proud fluffy and runny egg!! We finish it as an 'authentic demi-glace' of a Western-style diner where you can taste the umami and deep richness.
History of Omurice Specialty Store 'Omuraisutei' with the Concept of a 'Nostalgic Western-style Diner' 'Omuraisutei' opened its 1st store in Fukuoka City, Fukuoka Prefecture, in September 1999. The person in charge at the time happened to visit an omurice specialty store in Umeda, Osaka, and was shocked to see nearly 20 mostly female customers lining up. This sparked the idea to create an omurice specialty store in Fukuoka, Kyushu. 'Omuraisutei' was born as a store offering omurice, which cost nearly 1,000 yen at the time, at a reasonable price range around 500 yen under the concept of a 'nostalgic Western-style diner'. We have been operating for over 25 years since the 1st store, opening in shopping centers. From the spring of 2024, we revamped our menu as Japanese-born Western food under the 'Yomeshi' brand. We also added set menus such as hayashi rice and hamburgers. We deploy various store formats and menus such as 'Restaurants', 'Charcoal Grill Restaurants', and 'Food Courts' to meet customer needs.
History Sept. 1999: 1st Store OPEN | Jiromaru Store (Fukuoka City, Fukuoka Prefecture) Nov. 2000: 10th Store OPEN | Chacha Town Kokura Store Apr. 2001: Started franchise store development May 2003: 50th Store OPEN | The Mall Kasugai Store Mar. 2005: 100th Store OPEN | Fukuyama Shingai Store Oct. 2014: Aeon Mall Ayagawa Store July 30, 2025: Latest OPEN | Rinku Premium Outlets Store
Omuraisutei App / Stamp Card Benefits Accumulate 1 stamp per visit. 'Please scan the QR code' available at the store. * Some stores do not have a QR code. We set member ranks based on the number of stamps acquired and prepare advantageous benefits for each rank.
Stamp Completion Benefits ◎ Regular Member 300 yen discount upon completing 10 -> Rank UP to Silver Member ◎ Silver Member 400 yen discount upon completing 10 -> Rank UP to Gold Member ◎ Gold Member 500 yen discount upon completing 10 * If there is no visit for 12 months from your last visit date, your rank will go down by 1. * Contents are subject to change.
[Company Profile] Company Name: Yakiniku Sakai Holdings Inc. (TSE Standard 2694) Representative: Hitoshi Takahashi, President and Representative Director Head Office: 2-46 Kurokawa Hondori, Kita-ku, Nagoya City, Aichi Prefecture URL: https://ys-holdings.co.jp/ Established: November 1959 Capital: 100 million yen Employees: 4,583 (including temporary employees) Business Description: Direct management of restaurant chains and franchise chain development
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- Source: PR TIMES
- Category: キャンペーン