Your Shop Co., Ltd. (Head Office: Amagasaki City, Hyogo Prefecture, Representative Director: Naoya Nishimura) aims to increase brand awareness for the general medical device product series "LUXATH" supervised by Rilive Processing, and the PPIH Group (Don Quijote, UNY, Nagasakiya, etc.) exclusive brand "Reboon." To achieve this, we have appointed Atsuhiro Tsuda of the comedy duo "Diane" as our brand ambassador and will launch promotions centered on web videos, social media, and in-store sales promotion.
In this promotion, we will develop creative content based on Tsuda's signature phrase "Goisuu!", with the key messages of
"Goisuu with LUXATH!"
"LUXATH, Eeyan (It's good),"
to communicate the product's appeal in a more approachable way.
Web Video Release
On July 1, 2026, we will release the web video "Goisuu with LUXATH!" starring Atsuhiro Tsuda, who has been appointed brand ambassador.
The video will convey the appeal of the LUXATH brand, leveraging Tsuda's unique humor and approachability.
The released video will be sequentially rolled out through various social media platforms, video advertisements, e-commerce sites, and in-store signage.
Background of Brand Ambassador Appointment
Atsuhiro Tsuda is active in a wide range of fields including TV, web, and social media, and is supported by many generations.
His approachable and cheerful character has a high affinity with the concept of "living comfortably every day" advocated by LUXATH and Reboon, which our company develops, leading to his appointment as brand ambassador.
In-Store Promotion
Posters, life-sized panels, product brochures
At sales stores nationwide, we will sequentially deploy promotional materials, product brochures, POPs, posters, etc., featuring Atsuhiro Tsuda.
By linking web and real stores, we aim to create more touchpoints with customers.
Catalogs can be downloaded from the link below:
d70853-33-b20581b16fa8b120ce372eccb04535d0.pdf
Product Overview
【LUXATH Series】
LUXATH is a high-performance wear brand developed under the supervision of Rilive Processing.
It combines Rilive Processing with a unique functional ceramic fabric, offering a wide lineup including innerwear, leggings, loungewear, and pajamas.
Furthermore, the LUXATH series is offered as general medical device products, and Your Shop Co., Ltd. manufactures and sells them as a medical device manufacturer and distributor.
【Reboon Series】
Men's innerwear (short sleeve), Men's innerwear (long sleeve), Ladies' innerwear
Reboon is an exclusive brand of the PPIH Group (Don Quijote, UNY, Nagasakiya, etc.) supervised by Rilive Processing.
It is developed with the aim of delivering products adopting Rilive Processing to a larger number of customers, and is currently sold at a total of 503 stores: 406 Don Quijote stores and 97 Uny stores.
Please inquire at your nearest PPIH Group store (Don Quijote, UNY, Nagasakiya, etc.).
Comment from Your Shop Co., Ltd. Representative
"Your Shop Co., Ltd. has delivered valuable products to many customers through our EC business, product planning, OEM development, and corporate sales.
With this appointment of a brand ambassador and the launch of our web promotion, we aim to further expand the awareness and sales of the LUXATH and Reboon brands.
We will continue to promote new product development under the supervision of Rilive Processing and provide new value to our customers' daily lives."
Company Overview
Company Name: Your Shop Co., Ltd.
Representative: Naoya Nishimura, Representative Director
Location: YS Building, 1-3-20 Nishi-Nagasu-cho, Amagasaki City, Hyogo Prefecture, 660-0005
TEL: 06-6435-9905
E-mail: info@your-shop.info
URL: https://your-shop.info/
Business Activities:
EC business, product planning, OEM development, corporate sales, AI-related business
Contact Information for Inquiries
Your Shop Co., Ltd.
Public Relations: Endo
TEL: 06-6435-9905
E-mail: info@your-shop.info
URL: https://your-shop.info/
LUXATH LP: https://luxath.co.jp/
FACT BOX
- Source: PR TIMES
- Category: 広告
- Organizations: UNY / LUXATH / Reboon