See! Learn! And Practice Wellness! Experiential Pop-Up Store for Tired Business Professionals, 'Yomeishu Yojo Terrace SHIBUYA,' Extended Until the End of June

Yomeishu Seizo Co., Ltd. (Headquarters: Shibuya, Tokyo; President: Hideo Tanaka) is extending the operation period of its experiential pop-up store, 'Yomeishu Yojo Terrace SHIBUYA,' until the end of June.

Special Page: https://www.yomeishu.co.jp/yomeishu-yojoterrace/

【Theme: 'Yojo' (Wellness) and 'Retreat'】

This pop-up store is themed around 'Yojo' (wellness)—a concept championed by Yomeishu Seizo to help people balance their mind and body for a positive lifestyle. It was opened with the hope that busy professionals, who often neglect their fatigue from work and daily life, can take a step back from their routines, focus on their physical condition, and find an opportunity to incorporate Yomeishu and other products into their daily wellness regimen.

【Popular Content】

● Fatigue and Stress Measurement (Fatigue/Stress Meter MF100)

By quantifying autonomic nervous system data and analyzing big data, we visualize 'fatigue and stress levels,' which are otherwise difficult to evaluate objectively. Many visitors have remarked, 'I didn't realize I was this tired,' finding it helpful for understanding their physical state. Based on data collected so far, the following trends have emerged:

・Across all age groups, the majority fall into the 'normal' area where both fatigue and stress levels are low.

・People in their 40s and 50s tend to be more tired, with one in three falling into the 'high fatigue' area.

・People in their 30s often fall into the area where 'fatigue is not high, but stress levels are high.'

・High fatigue levels are most common on Fridays, while high stress levels are most common on Mondays.

● Original Capsule Toy (Acrylic Keychain)

At the Yojo shop, we offer our store-exclusive 300mL Medicinal Yomeishu, as well as a selection of company products and original goods themed around 'Yojo.' Our original capsule toy (acrylic keychain), given to customers who spend 2,000 yen (tax included) or more, has been very well received. *Cashless only...