"Sakura Sakuri" - Imbuing Gluten-Free Sweets with the Wish: "May Your Life Be Filled with Blooming Cherry Blossoms!" to the World

In 2020, with health as the theme, the product "Sakura Sakuri ~Gluten-Free Gaufrette Baked with Brown Rice Flour, Matcha Flavor~" was born from the [Monozukuri Edition] 'Product Development Project with Twitter Followers'.

Through this "Sakura Sakuri," we aim to bring smiles to people not only in Japan but all over the world.

Our company supports April Dream, a project by PR TIMES that aims to make April 1st a day for companies to announce their dreams. This press release is a dream of "Yiem International Co., Ltd."

Yiem International Co., Ltd. (Location: Minato-ku, Tokyo; Representative Director: Akito Tanaka) decided to take on a new challenge in 2020 with the theme "Make the whole world healthy!!" and launched the Yiem Project 2020 [Monozukuri Edition] Product Development Project with Twitter Followers.

The resulting product, "Sakura Sakuri ~Gluten-Free Gaufrette Baked with Brown Rice Flour, Matcha Flavor~," is a healthy baked good that is gentle on the body, made with carefully selected domestic ingredients and gluten-free.

The cherry blossom pattern on the packaging and the smile mark branding express the wish, amidst the COVID-19 pandemic, for people to "be cheered up by seeing Japan's cherry blossoms" and "for smiles to visit everyone."

We want to bring smiles to everyone, not just in Japan, but all over the world.

Since its launch, it has become a topic of discussion on social media and has received much praise as a "support gift for those working hard."

Especially during the spring season, in conjunction with the cherry blossom blooming, its use as a "thank-you gift" or "greeting gift" for those who have been supportive has increased. It is also chosen as a "celebration gift" for milestones such as graduation and entrance ceremonies, and as a "support gift" to convey encouragement to students taking exams.

Furthermore, in recent years, demand for it as a baby shower gift has also grown, with increasing cases of it being given to celebrate the irreplaceable moment of a new life's birth, imbued with blessings and hope for the future.

This product, imbued with the wish, "May your life be filled with blooming cherry blossoms!", is a gift that embodies the desire for a beautiful and rich life like the cherry blossoms. It can be used for various occasions as a gift for loved ones.

Renewed packaging with a message

In the spring of 2024, the individual packaging was renewed.
Like the outer box, it features pink cherry blossoms, with the message "May your life be filled with blooming cherry blossoms!" at the center, along with the English notation "Wishing you a future filled with many blessings and happiness!", making the sentiment understandable both domestically and internationally. As of 2026, orders from overseas companies are also increasing.

Through this product, we aim to bring smiles to people not only in Japan but all over the world.

We want to deliver this heartwarming, healthy Japanese baked good, full of messages, to the world.
We want to support people working hard all over the world.
We want to make the whole world happy.

May the lives of all who hold "Sakura Sakuri" be adorned with blooming cherry blossoms.
And may that wish spread, filling the world with the cherry blossoms of happiness.

Sakura Sakuri order form: https://www.amazon.co.jp/stores/SAKURASAKURI/page/03457480-0F48-4AD8-AFC4-41525907E3D5?ref_=ast_bln

"April Dream" is a project by PR TIMES where companies announce their dreams they wish to realize on April 1st. We are seriously aiming to achieve this dream.

Twitter: https://twitter.com/yieminter
Instagram: https://www.instagram.com/yieminter/
■Videos
Japanese version: https://www.youtube.com/watch?v=Uuyn7IniyvM
English version: https://www.youtube.com/watch?v=HydL4WqFZQg
Yiem Shop: https://yiemshop.com/
Amazon: https://www.amazon.co.jp/stores/SAKURASAKURI/page/03457480-0F48-4AD8-AFC4-41525907E3D5?ref_=ast_bln

■Company Profile
Trade Name: Yiem International Co., Ltd.
Representative: Akito Tanaka, Representative Director
Location: Tensho Minami Aoyama Bldg. 2F, 2-4-15 Minami Aoyama, Minato-ku, Tokyo 107-0062
Established: February 2013
Business Activities: Participation in national projects, market development (domestic/overseas), overseas expansion, overseas development, sales agency (domestic/overseas), EC business, lectures, web advertising (domestic/overseas), media business, influencer strategy
Capital: 3 million yen
URL: https://yiem.co.jp/
【Customer Inquiries regarding Sakura Sakuri】
Yiem International Co., Ltd.
Tel: 03-6721-1260
E-Mail: info@yiem.co.jp

This press release contains information for media professionals.