Rent a Month's Worth of Dress Shirts! Dress Shirt Subscription Service 'Wyclean' Celebrates 10th Anniversary. 10 Years of Creating Time for Busy Business Professionals, Commemorative Campaign Begins

NextR Co., Ltd. (Headquarters: Toyosu, Koto-ku, Tokyo; Representative Director: Atsushi Nagao) operates the dress shirt subscription service 'Wyclean,' which will celebrate its 10th anniversary on Wednesday, April 1, 2026. To commemorate this milestone, we will hold a 'First-Time 60% OFF Campaign.'

Wyclean is a service where a month's supply of clean dress shirts is delivered to your home every month, and after wearing them, you simply put them in a collection bag and return them without washing. We have redesigned dress shirts not as something to 'own,' but as a service to use when needed, in a clean condition, supporting the lives of working people.
Since its launch in 2016, the cumulative number of shirts provided and handled has exceeded 420,000 (company's own statistics). For the past 10 years, Wyclean has delivered not just dress shirts themselves, but also the 'time savings' created by reducing the hassle of ironing, taking them to dry cleaners, washing, and storing.

What Wyclean has delivered is not dress shirts themselves, but 'time savings'

For those who wear dress shirts daily, the effort of managing them—washing, ironing, taking them to dry cleaners, buying new ones, and storing them—is a surprisingly heavy burden. Especially for dual-income households and busy business professionals, it can be a factor that pressures their limited time on holidays or after work.

Wyclean has focused on these daily burdens and has continued to operate not by 'lending dress shirts,' but by supporting a 'life not dictated by dress shirts.'

■ Time spent ironing shirts at the end of a holiday.

■ Time spent stopping by a dry cleaner on the way home from work.

■ Time spent worrying about the condition of the shirt to wear the next morning.

For the past 10 years, Wyclean has continuously refined its service to reduce such small daily burdens and help people spend even a little more time with family or for themselves.

With changing work styles, the environment surrounding business wear has significantly transformed over the past decade. Due to the spread of remote work and business casualization, fewer people wear suits and dress shirts daily than before.

However, the role of dress shirts has not disappeared. The need to 'create a proper impression in crucial situations' such as business meetings, dinners, ceremonies, and business trips still strongly exists.

In fact, precisely because the frequency of wearing has decreased, voices asking for 'less hassle with washing, ironing, and storage' and 'clean dress shirts that can be worn immediately when needed' have grown louder.

Wyclean has responded to these changes and expanded its support as a service that provides the value of 'being able to use them cleanly and effortlessly when needed.'

【10th Anniversary Campaign Overview】

To express our gratitude for 10 years, we will implement a commemorative project.

New User '10th Anniversary Start Campaign'

We will hold a campaign that allows those starting a new life or those who have been considering using the service to start at a great value.

Benefit: 60% OFF first-time usage fee

Price: From 3,280 yen (tax included) per month

Special Page: https://nextryclean.myshopify.com/pages/10year-campaign

Period: Until May 15, 2026

*Campaign details may change. Please check the official website or official Instagram for the latest information.

【Representative Comment: Atsushi Nagao, Representative Director, NextR Co., Ltd.】

"10 years ago, Wyclean started with the idea of 'renting dress shirts.' At the time, it was sometimes called a niche idea, but the origin of the service was the question of why people, tired from work, had to spend time on shirt care on their days off.

The reason we have been able to continue this far is thanks to our customers who sympathized with our idea and incorporated Wyclean into their daily lives.

Even as work styles and dress codes change, I believe the desire to 'let go of troublesome tasks and cherish one's own time' remains unchanged. Wyclean will continue to evolve for the next 10 years as a presence that supports the daily lives of working people."

【To Media Representatives: Invitation for Coverage】

We are accepting requests for coverage regarding this matter, as well as features and interviews on the following themes:

1. Reducing household burden for dual-income households and busy business professionals
We can arrange interviews with users who have continuously used Wyclean and have experienced reduced weekend chore stress and changes in their daily time.

2. Business model that has continued for 10 years in a niche market
Our representative will be available for interviews about the background of how we pioneered a unique market of 'dress shirt rental & care' and continued to operate while overcoming changes in work styles and dress codes.

【Future Outlook】

Wyclean will continue to propose new ways of using business wear as a service that balances 'looking proper' and 'reducing effort.'

We aim to create mechanisms that make the lives of working people more rational and comfortable, not limited to dress shirts, by reducing daily burdens and creating time savings.

【Service Overview】

Service Name: Wyclean

Content: Dress shirt rental & care service

Official Website: https://nextryclean.myshopify.com/

【Company Overview】

Company Name: NextR Co., Ltd.

Representative: Atsushi Nagao

Location: Park Axis Toyosu Building 2002, 1-2-39 Toyosu, Koto-ku, Tokyo

Business Activities: Operation of dress shirt rental & care service 'Wyclean'

Official Website: https://nextryclean.myshopify.com/

【Media Inquiries Regarding This Matter】

Contact: Wyclean Public Relations (Contact Person: Mami Ohara)

TEL: 050-5577-4627

Email: info@yclean.co.jp