Beautiful Black-Haired Model Meaari Hayashi Stars in New "Yanagiya Anzu Oil" Commercials Evoking Youthful Feelings, Premiering April 2nd (Thursday)

Yanagiya Honten Co., Ltd. will release new commercials for its 100% plant-derived hair & body oil "Yanagiya Anzu Oil" on April 2, 2026. Starring model and actress Meaari Hayashi, the commercials "Seishun Toshokan-hen" (Youth Library) and "Seishun Surechigai-hen" (Youth Passing By) evoke a sense of youthful romance.
キャンペーンNQ 34/100出典:PR Times

📋 Article Processing Timeline

  • 📰 Published: April 2, 2026 at 19:30
  • 🔍 Collected: April 2, 2026 at 14:01
  • 🤖 AI Analyzed: April 21, 2026 at 17:30 (459h 28m after Collected)
Yanagiya Honten Co., Ltd. (Chuo-ku, Tokyo; Representative: Sotoike) will release new commercials for its 100% plant-derived hair & body oil "Yanagiya Anzu Oil," which leads to beautifully fragrant, smooth, and shiny hair. The new commercials, "Seishun Toshokan-hen" (Youth Library) and "Seishun Surechigai-hen" (Youth Passing By), starring model and actress Meaari Hayashi, will be unveiled on April 2, 2026.

In these commercials, Meaari Hayashi, the new image character for "Yanagiya Anzu Oil," plays one of the students in a subtly budding relationship. In everyday scenes like a library or a bridge, a male student (played by Haru Hayama) becomes aware of the beautiful Meaari Hayashi with her healthy black hair.

Her beautiful hair, swaying here and there, acts as an accent, hinting at the future of their relationship as the commercial concludes.

For the second consecutive year, the sentimental guitar rock band reGretGirl's song, characterized by poignant lyrics and a catchy melody, is featured in these commercials. Please enjoy the new commercials set to a ballad that embodies "Anzu Oil's" theme of closeness, capturing the everyday love that is often taken for granted.

Anzu Oil Youth Library Chapter (15 seconds)
https://youtu.be/cTtD2qcZzwA

Anzu Oil Youth Passing By Chapter (15 seconds)
https://youtu.be/AMKu4de3fcg

## -CM Overview-
CM Titles: "Anzu Oil Youth Library Chapter," "Anzu Oil Youth Passing By Chapter" (6 seconds, 15 seconds)
Broadcast Start Date: Advertising begins April 2, 2026 (Thursday)
Song: "Nichijo" (reGretGirl)

## [Behind the Scenes]
During this shoot, we carefully captured moments when Ms. Hayashi looked directly at the camera, making them more captivating and memorable. After sharing the situations in advance, Ms. Hayashi herself devised her acting, adding depth to the story. We feel that we were able to bring out new expressions from her in both scenes. Also, please pay attention to her beautiful hair, softly swaying in the gentle light. The way a person's impression changes with different expressions is also one of the highlights.

## [Production Intent]
The concept for "Yanagiya Anzu Oil" in 2026 is "The strength to believe in your 'likes' is pure." The background of this project is to be a presence that gently supports and accompanies those who value the strength to believe in their 'likes' and can choose what they 'like.' We hope you can feel a slice of everyday youth, where someone who believes in their 'likes' is somehow captivating.

## [CM Song "Nichijo"]
reGretGirl's new song "Nichijo."
A ballad that captures the warm affection hidden in the ordinary days everyone experiences.