Meari Hayashi, the 'Girly God', Appointed as Image Character for 'Yanagiya Anzu Oil'
Yanagiya Honten Co., Ltd. has appointed actress and model Meari Hayashi as the new image character for its 100% plant-derived "Yanagiya Anzu Oil" hair and body oil brand, effective April 1, 2026. Hayashi was chosen for her positive attitude, approachable personality, and healthy hair, aligning perfectly with the brand's image. She will promote the product through various advertisements and promotions.
📋 Article Processing Timeline
- 📰 Published: April 1, 2026 at 20:00
- 🔍 Collected: April 1, 2026 at 16:47
- 🤖 AI Analyzed: April 17, 2026 at 10:13 (377h 25m after Collected)
Yanagiya Honten Co., Ltd. (Chuo-ku, Tokyo; Representative: Sotoike) announced today, April 1, 2026, the appointment of actress and model Meari Hayashi as the new image character for its 100% plant-derived hair & body oil brand, "Yanagiya Anzu Oil."
"Yanagiya Anzu Oil" is a 100% plant-derived hair and body oil that provides a soft fragrance, smooth manageability, and leads to lustrous, beautiful hair.
Meari Hayashi, who gathers strong support from girls of her generation and is also gaining attention as an actress and model, was appointed as the new image character for the "Yanagiya Anzu Oil" brand due to her strong and positive attitude, cheerful and approachable personality, and beautiful, healthy hair, which aligns with the brand's image. Going forward, she is expected to promote the product through advertising and promotions as the face of the "Yanagiya Anzu Oil" brand.
Regarding this appointment, Meari Hayashi commented:
"I am deeply honored to be chosen as the image character for such a traditional product. Hair care is about daily consistency. For me, who frequently uses hair irons, Anzu Oil, which repairs and moisturizes, is my lifesaver. From now on, I will strive to be a presence that gently accompanies everyone's daily lives, together with Anzu Oil."
Click here for the "Yanagiya Anzu Oil" brand website:
https://www.anzu-oil.com
[Meari Hayashi Profile]
Born November 5, 2005, in Ishikawa Prefecture. When she was in the 4th grade of elementary school, she won the Grand Prix at the Shinchosha "Nico☆Petit" model audition. After that, she worked as an exclusive model for "Nico☆Petit" and "nicola," and is currently active as an exclusive model for "non-no." In 2024, she made her acting debut when she was cast as the heroine in the drama "Sensei Sayonara." In the same year, she starred in her first drama, "Hajimemashite Konnichiwa, Rikonde Kudasai" (Hello, Goodbye, Please Divorce Me). In 2025, she will appear in popular works such as the dramas "Netsuaiprince," "Watashi tte Sasabasa Shiteru kara 2," and "Oshi no Satsujin." She was also cast as the heroine in the drama series "Jikou Dairinin" (Time Agent), which will begin airing in April. In May, she will play Erika, the heroine, in her debut film "Erika."
[Yanagiya Anzu Oil]
Yanagiya Anzu Oil is a 100% plant-derived hair & body oil launched in 2008 by Yanagiya Honten, which has continued to create products utilizing plant-based ingredients since its founding in 1615, returning to its origins. Since its launch, it has garnered support mainly from women in their 20s and 30s. In addition to the oil, other series products such as hair milk and gloss spray are also popular and currently on sale.
Contact Information for Inquiries Regarding This Content
■For general public inquiries
Yanagiya Honten Co., Ltd. Public Relations Department Tel: 03-3808-2761
"Yanagiya Anzu Oil" is a 100% plant-derived hair and body oil that provides a soft fragrance, smooth manageability, and leads to lustrous, beautiful hair.
Meari Hayashi, who gathers strong support from girls of her generation and is also gaining attention as an actress and model, was appointed as the new image character for the "Yanagiya Anzu Oil" brand due to her strong and positive attitude, cheerful and approachable personality, and beautiful, healthy hair, which aligns with the brand's image. Going forward, she is expected to promote the product through advertising and promotions as the face of the "Yanagiya Anzu Oil" brand.
Regarding this appointment, Meari Hayashi commented:
"I am deeply honored to be chosen as the image character for such a traditional product. Hair care is about daily consistency. For me, who frequently uses hair irons, Anzu Oil, which repairs and moisturizes, is my lifesaver. From now on, I will strive to be a presence that gently accompanies everyone's daily lives, together with Anzu Oil."
Click here for the "Yanagiya Anzu Oil" brand website:
https://www.anzu-oil.com
[Meari Hayashi Profile]
Born November 5, 2005, in Ishikawa Prefecture. When she was in the 4th grade of elementary school, she won the Grand Prix at the Shinchosha "Nico☆Petit" model audition. After that, she worked as an exclusive model for "Nico☆Petit" and "nicola," and is currently active as an exclusive model for "non-no." In 2024, she made her acting debut when she was cast as the heroine in the drama "Sensei Sayonara." In the same year, she starred in her first drama, "Hajimemashite Konnichiwa, Rikonde Kudasai" (Hello, Goodbye, Please Divorce Me). In 2025, she will appear in popular works such as the dramas "Netsuaiprince," "Watashi tte Sasabasa Shiteru kara 2," and "Oshi no Satsujin." She was also cast as the heroine in the drama series "Jikou Dairinin" (Time Agent), which will begin airing in April. In May, she will play Erika, the heroine, in her debut film "Erika."
[Yanagiya Anzu Oil]
Yanagiya Anzu Oil is a 100% plant-derived hair & body oil launched in 2008 by Yanagiya Honten, which has continued to create products utilizing plant-based ingredients since its founding in 1615, returning to its origins. Since its launch, it has garnered support mainly from women in their 20s and 30s. In addition to the oil, other series products such as hair milk and gloss spray are also popular and currently on sale.
Contact Information for Inquiries Regarding This Content
■For general public inquiries
Yanagiya Honten Co., Ltd. Public Relations Department Tel: 03-3808-2761