[Unveiling at FABEX Tokyo 2026] An eye-catching bright red domestic watermelon paste! How about a refreshing watermelon menu for the hot summer?

White rice dumplings kneaded with 'Watermelon Plus (Domestic Watermelon)' made into a seasonal parfait. On April 20, 2026, Yamashin Sangyo Co., Ltd. Hanabirasha (Headquarters: Nagoya City, Aichi Prefecture, Representative Director: Makoto Hirade) released a new product using domestic watermelons, 'Watermelon Plus (Domestic Watermelon)'. Speaking of watermelons, they are a fruit that symbolizes summer, but Yamashin Sangyo Co., Ltd. Hanabirasha's 'Watermelon Plus (Domestic Watermelon)' will be sold year-round. About Yamashin Sangyo Co., Ltd. Hanabirasha's 'Watermelon Plus (Domestic Watermelon)' It is a paste for mixing that pursues the scent of authentic domestic watermelons, easily producing the color, taste, and scent of watermelons. By using the whole watermelon, we have finished it with a more authentic taste. Because it can be widely used for drinks, jellies, baked goods, etc., it can also be used versatilely for seasonal menus. 'I'm in a rut with my limited-time summer menu' 'I want to try a watermelon menu, but the preparation is difficult' 'Even if I buy a whole watermelon, I can't use it all up' If you have such concerns, why not create an original summer menu with Watermelon Plus (Domestic Watermelon), where you can feel the authentic ingredients without the need for troublesome preparation? Eye-catching! Watermelon Pound Cake Just add a few percent to your regular baked goods recipe! A photogenic watermelon menu is easily completed. Fresh taste! Watermelon Pudding Also for jellies and milk-based fresh sweets! The bright watermelon color is perfect for cool sweets that are perfect for summer. Doesn't melt! Kudzu Watermelon Bar The chewy, cool kudzu bar and watermelon flavor ease the heat of summer. Watermelon Plus (Domestic Watermelon) - Specification: 500g x 20 bags - Sales period: Year-round - Sales start: April 20, 2026 - Seller: Yamashin Sangyo Co., Ltd. Hanabirasha Like Watermelon Plus (Domestic Watermelon), the 'Plus' series, which can express the color, taste, and scent of ingredients in one product, also includes 'Cherry Blossom', 'Mint', and 'Rose'. Please take a look at our website! Unveiling at FABEX Tokyo 2026! We will unveil it at FABEX Tokyo 2026 (held for 3 days from April 15 to 17 at Tokyo Big Sight)! We are also preparing tasting samples, so we would appreciate it if you could stop by our booth. [Exhibition Overview] - Event Name: FABEX Tokyo 2026 - Date and Time: April 15 (Wed) - April 17 (Fri), 2026, 10:00-17:00 - Venue: Tokyo Big Sight - Organizer: The Japan Food Journal, All Japan Confectionery Association (World Confectionery and Bakery Federation Japan Headquarters) - FABEX_HP: https://www.fabex.jp/ - Booth No: F-Q18 FABEX Tokyo 2026 Click here for advance visitor registration! [Yamashin Sangyo Co., Ltd. Hanabirasha] A food manufacturer founded 70 years ago, headquartered in Nagoya, developing dessert ingredients from seasonal flowers and leaves starting with cherry blossoms, and local agricultural products. Actively uses agricultural products and non-standard agricultural products from around Aichi Prefecture as raw materials. Conducts activities to spread cherry blossoms and seasonal dessert ingredients to the world while contributing to SDGs. 451-0062 2-12-10 Hananoki, Nishi-ku, Nagoya City TEL 052-521-0500 (Main) FAX 052-531-5230 Yamashin Sangyo Co., Ltd. Hanabirasha_Official HP Click here for the Yamashin Sangyo Co., Ltd. Hanabirasha official HP