[Notice of General Sales] "Special Frozen Kale Pizza" Using Kirakira Veggie Salad Kale

Key facts

  • [Notice of General Sales] "Special Frozen Kale Pizza" Using Kirakira Veggie Salad Kale
  • Nihon Yamamura Glass Group will start general sales of a special frozen pizza on Rakuten from April 23, utilizing off-spec plant factory kale to reduce food waste, following a highly successful crowdfunding campaign.
  • Source: PR Times
  • Date: April 23, 2026

Direct answer

Nihon Yamamura Glass Group will start general sales of a special frozen pizza on Rakuten from April 23, utilizing off-spec plant factory kale to reduce food waste, following a highly successful crowdfunding campaign.

Citation
[Notice of General Sales] "Special Frozen Kale Pizza" Using Kirakira Veggie Salad Kale (April 23, 2026), PR Times
Source
PR Times
Date
April 23, 2026
Nihon Yamamura Glass Group will start general sales of a special frozen pizza on Rakuten from April 23, utilizing off-spec plant factory kale to reduce food waste, following a highly successful crowdfunding campaign.
新製品NQ 77/100出典:PR Times

📋 Article Processing Timeline

  • 📰 Published: April 23, 2026 at 20:10
  • 🔍 Collected: April 23, 2026 at 11:31
  • 🤖 AI Analyzed: April 24, 2026 at 02:11 (14h 40m after Collected)
Nihon Yamamura Glass Co., Ltd. (Headquarters: Hyogo Prefecture, President & CEO: Noboru Yamamura, hereafter "our company") will commence general sales of the "Special Frozen Kale Pizza" on Rakuten Ichiba starting Thursday, April 23, 2026. This pizza utilizes Kirakira Veggie kale produced at the plant factory of its group company, Yamamura JR Freight Kiravege Station Co., Ltd. (Headquarters: Fukui Prefecture, President & CEO: Shuji Kimura, hereafter "YJKS").

■ Development Background: A "Non-Bitter" Kale Pizza Born from Reducing Food Loss
The salad kale of "Kirakira Veggie," cultivated at YJKS's plant factory, features "low bitterness and softness that can be eaten raw." However, kale that could not be distributed in the market due to irregular shapes or sizes—despite having no quality issues—or surplus kale that could not be shipped, faced the challenge of becoming food loss.

Therefore, we developed the "Special Frozen Kale Pizza" as a product to deliciously upcycle such kale and allow more people to enjoy it daily. In the presale conducted on the crowdfunding site "Makuake," we received support six times our initial goal. The authentic taste, which suppressed the characteristic bitterness of kale, was highly evaluated alongside the story of reducing food loss. Receiving such a strong response and numerous requests for general sales from customers, we have now decided to start selling it on Rakuten Ichiba.

■ Product Overview

Product Name:
1. 3-Type Trial Set including Kale & Shrimp Pizza
(Trial 3-type set contents: Kale & Shrimp Pizza / Margherita / Quattro Formaggi)
2. Kale & Shrimp Pizza 3-Piece Set

General Release Date: Thursday, April 23, 2026

Price: 3,980 yen (tax included, free shipping)

Sales Site: Rakuten Ichiba

URL:
1. 3-Type Trial Set including Kale & Shrimp Pizza: https://item.rakuten.co.jp/kiravege/pizza-02/
2. Kale & Shrimp Pizza 3-Piece Set: https://item.rakuten.co.jp/kiravege/pizza-01/

[Mother's Day Limited Campaign]
For orders placed between Thursday, April 23, 2026, and Wednesday, May 13, we can accommodate Mother's Day message cards.

■ About "Kirakira Veggie"
"Kirakira Veggie" is a brand of plant factory vegetables researched and developed by our company and produced by YJKS. Based on the concept of supporting customer health, we offer high-nutrition vegetables and leafy greens, which tend to face supply shortages due to the effects of climate change. With the production of the superfood "kale" as our mainstay, we also have a series of nutrient-function foods and foods with function claims that enhance specific nutritional values using our unique cultivation technology.

For information regarding our crowdfunding initiative for the kale pizza, please visit the following site.
https://www.makuake.com/project/kalepizza/

・Related Pages
Kirakira Veggie Online Shop: https://www.kiravege.jp/
Kirakira Veggie Rakuten Ichiba Store: https://www.rakuten.co.jp/kiravege/
Kirakira Veggie Official Instagram: https://www.instagram.com/kiravege_official/

■ Inquiries regarding this matter
Nihon Yamamura Glass Co., Ltd. Plant Business Division
TEL: 06-4300-6124
Or the inquiry form on the website (https://www.yamamura.co.jp/inquiry/)

Yamamura JR Freight Kiravege Station Co., Ltd.
TEL: 0770-59-1061
Or the inquiry form on the website (https://yj-kiravege.co.jp/inquiry/)

FAQ

What are the key facts in this article?

Nihon Yamamura Glass Group will start general sales of a special frozen pizza on Rakuten from April 23, utilizing off-spec plant factory kale to reduce food waste, following a highly successful crowdfunding campaign.

What is the direct answer?

Nihon Yamamura Glass Group will start general sales of a special frozen pizza on Rakuten from April 23, utilizing off-spec plant factory kale to reduce food waste, following a highly successful crowdfunding campaign.

What is the source and date?

PR Times: https://prtimes.jp/main/html/rd/p/000000161.000055093.html | April 23, 2026