Membership Program "Yamaha Music Connect" to Launch in Japan on June 30

Yamaha Corporation (hereinafter "Yamaha") and Yamaha Music Japan Co., Ltd. (hereinafter "Yamaha Music Japan") have launched the membership program "Yamaha Music Connect" in Japan on June 30, 2026 (Tue). This program aims to support music lovers and instrument players in enjoying music and their musical activities for a longer period.

"Yamaha Music Connect" Website: https://member.jp.yamaha.com/

Overview of the Membership Program "Yamaha Music Connect"

Yamaha has been working to broaden engagement with music and create an environment where people can more easily and continuously enjoy music and playing instruments. As part of these efforts, we are globally expanding the membership program "Yamaha Music Connect."

In Japan, Yamaha Music Japan will operate the existing membership service "Yamaha Music Members ※1" as the membership program "Yamaha Music Connect."

While continuing the services previously offered by Yamaha Music Members, various services individually provided by Yamaha Group companies will be integrated under "Yamaha Music Connect." Moving forward, we will sequentially expand the provision of video and article content useful for practice and performance, as well as recommend related products and services, tailored to each customer's instrument, playing experience, and interests. Through this, we aim to further understand each customer's situation and provide support and proposals that meet diverse needs.

Service Details

Membership Benefits

Extended warranty program for eligible products to ensure continued use of instruments after purchase.

Trial and discount coupons usable with digital services.

Points accumulate based on purchase amount and can be used for future purchases (Yamaha Music Japan directly managed stores only).

Performance Support Content

Opportunities to easily try digital services and online lessons.

Member-exclusive events (workshops, webinars, mini-concerts, etc.).

Seamless Service Usage

Access multiple supported services with a single "Yamaha Music Connect" account.

Recommendations and support for products and services based on usage status.

Membership Registration

Free ※2

Registration Method

Register via the "Yamaha Music Connect" website. https://member.jp.yamaha.com/

Campaign

A campaign will be held to commemorate the launch of "Yamaha Music Connect." Among those who register during the campaign period, Yamaha products, coupons, and other prizes will be awarded. For details, please visit the "Yamaha Music Connect" website. https://member.jp.yamaha.com/campaign/6742

※1 Customers currently using Yamaha Music Members will be notified via email or other means in conjunction with the launch of Yamaha Music Connect. Service details, including those currently under consideration, may be subject to change in the future.

※2 Some content may be subject to charges.

Comment from Shoji Mita, General Manager, Music Connect Business Development Department, Musical Instruments Division, Yamaha Corporation

In recent years, the advancement of digital technology has greatly diversified the ways in which people enjoy and learn music. Yamaha has set "Music Connect Business," which expands the possibilities of people and music through the power of technology, as a key initiative in its medium-term management plan. The Music Connect Business Development Department, established in 2023, is globally developing and deploying digital services.

Currently, we are sequentially introducing the membership program "Yamaha Music Connect" in major regions worldwide, while also developing and providing a variety of services and applications including Yamaha Music Lesson Online, SYNCROOM, Extrack, METRONOME, and Guitar Tuner. Moving forward, we will continue to contribute to the further enhancement of the playing experience by providing services and applications tailored to each individual customer.

Comment from Yuji Matsuoka, Representative Director and President, Yamaha Music Japan Co., Ltd.

Yamaha Music Japan provides customers with a wide range of products, including musical instruments and audio equipment, as well as diverse services related to sound and music. The new membership program "Yamaha Music Connect" will connect the services of the Yamaha Group, enabling us to provide support and proposals tailored to the needs of each individual customer. As professionals in "where people and sound/music intersect," we will further expand the creation of environments and experiences that resonate with customers and allow them to engage in musical activities. We will continue to propose new value for the richer lives of people, while staying close to customers at various stages of their lives.

Yamaha Corporate Information Site/News Release https://www.yamaha.com/ja/news_release/

※ Product names and company names mentioned in this text are trademarks or registered trademarks of our company and respective companies. ※ The information contained in this news release is current as of the date of publication. Please note that it may be subject to change after the publication date.