XREAL, a company that develops and sells AR (augmented reality) glasses, will host the "XREAL Gaming Challenge," a participatory event proposing new gaming experiences through AR glasses, on Saturday, May 9, 2026, at Shibuya PARCO 10F.
This event will allow users to experience a world where games are freed from fixed screens, enjoying them on a private large screen up to 500 inches through XREAL glasses, regardless of location.
At the event, participants can experience titles, including serious smartphone racing games, on a virtual large screen using AR glasses.
Additionally, we have prepared a highlight event titled "Beat the Creator," where participants can challenge popular gaming influencers/creators.
Participants can pre-register or join on the day to compete in a 1-on-1 game battle with a Creator.
The battles will take place in a large-screen environment using AR glasses, allowing participants to enjoy a different level of immersion.
Winners will receive luxurious prizes, and the battles will be projected onto large screens in real-time, providing an integrated entertainment experience for spectators as well.
Furthermore, for this event, furniture brand "CAGUUU" (Kaguu), operated by CAGUUU Co., Ltd., will provide furniture to enhance the comfort of the space and achieve a more immersive gaming experience.
Event Overview
XREAL Gaming Challenge
Date and Time: Saturday, May 9, 2026, 12:00 PM - 7:00 PM (times may change)
Location: Shibuya PARCO 10F PBOX (15-1 Udagawacho, Shibuya-ku, Tokyo)
Admission Fee: Free (pre-registration and day-of participation available)
Participation Application: https://docs.google.com/forms/d/1pwQIgwh7HA7PeJW3xkiKV0JGxdS3urvEtnyXBcd61Co/viewform?edit_requested=true
Event Page: https://www.xreal.com/jp/playby1s
About XREAL
XREAL is a rapidly growing AR (augmented reality) company that provides the advent of next-generation user interactions through hardware and software solutions that merge the physical and digital worlds.
They have revolutionized augmented reality experiences through their AR glasses products, "XREAL Air 2 Series" and "XREAL One Series."
They are dedicated daily to development and dissemination activities with the goal of making AR accessible to everyone.
Supported by many investors who empathize with this vision and partnerships with world-leading 5G companies, XREAL's AR glasses are globally deployed today.
Distributor (Domestic)
XREAL Co., Ltd.
Address: ARA Place Akasaka 7F, 5-4-15 Akasaka, Minato-ku, Tokyo 107-0052
For new business, public relations, and marketing: japan@xreal.com
For pre-purchase/post-purchase inquiries and repairs: jpas@xreal.com
For development: developer@xreal.com
Official Website
https://www.xreal.com/jp
Amazon Store
https://amzn.to/45afN4l
Rakuten Store
https://www.rakuten.co.jp/xreal/
Retailers
https://www.xreal.com/jp/air/stores/
SNS (Domestic Accounts)
X (formerly Twitter) https://twitter.com/xrealjapan
Instagram https://instagram.com/xreal_japan
YouTube https://youtube.com/@XREALJapan
FACT BOX
- Source: PR TIMES
- Category: Event
- Organizations: XREAL
- Products / services: XREAL Gaming Challenge