Ryusei Onishi Ranks 1st as the Talent People Want to See in Alcohol Commercials in 2026! Kirin 'Hare-kaze' Voted Most Impressive Commercial

Wunderbar Inc. (Headquarters: Shibuya-ku, Tokyo; CEO: Keito Nagao) has announced the results of a survey via its media platform, "Skettt Column," regarding "Talent turning 25 in 2026 that people want to see in alcohol commercials" and "The most impressive alcohol commercials."

The Alcohol Beverage Advertising Review Committee stipulates that individuals under the age of 25 cannot be used as models in television commercials for alcoholic beverages.

In light of this, "Skettt Column" conducted a survey between February 17 (Tue) and March 22 (Sun), 2026, targeting 1,472 people aged 20 and over across Japan. The survey asked, "Among talent turning 25 in 2026, who would you like to see in alcohol commercials?"

In addition to the rankings, the report summarizes the impact of talent appearances in alcohol commercials on consumer purchasing behavior.

Article URL: http://nnskettt.com/column/alcohol-ads-2026

Ranking of Talent People Want to See in Alcohol Commercials

The published article introduces the top 15 talents turning 25 in 2026 who are most anticipated to appear in alcohol commercials.

1st Place: Ryusei Onishi (Naniwa Danshi)

Taking the top spot is Ryusei Onishi of Naniwa Danshi. While many respondents noted they support him as fans, there were also voices expressing a desire to see a "gap" in his image, given his strong reputation for being cute.

2nd Place: Yurina Hirate

Second place went to Yurina Hirate, a former member of Keyakizaka46 who is now active as an actor and solo singer. Due to her mysterious image, where her private life is rarely seen, many expressed curiosity about what she would be like while drinking.