＜Wonjungyo＞Long-awaited Makeup Keep Mist Newly Released! Prevents makeup smudging & creates radiant skin with a veil-like finish
Wonjungyo, a cosmetics brand supervised by Won Jung-yo, a pioneer in aegyo-sal makeup, is launching a new makeup setting mist. This mist uses two types of veils to prevent makeup smudging and create a radiant finish, available from April 18, 2026, at select stores and online.
📋 Article Processing Timeline
- 📰 Published: April 2, 2026 at 20:00
- 🔍 Collected: April 2, 2026 at 14:01
- 🤖 AI Analyzed: April 17, 2026 at 21:15 (367h 14m after Collected)
Wonjungyo, a cosmetics brand supervised by Won Jung-yo, a pioneer in aegyo-sal (under-eye fat) makeup, will sequentially pre-release its "Wonjungyo Makeup Coating Keep Mist" at Loft and Loft Net Store from Saturday, April 18, 2026, followed by a pre-sale at the official Wonjungyo online store from Monday, April 20, and a nationwide release from Thursday, April 30. Prior to the nationwide release, it will be available from Friday, April 10, at a limited-time POPUP store held at "0th Hub Nihonbashi" in Nihonbashi, Tokyo.
【Retailers】Wonjungyo Official Online Store, Loft, Loft Net Store, Ainz & Tulpe, @cosme, R.O.U, Aeon, Keio Artman, Shop In, Charlie, Hands, Matsumoto Kiyoshi, Plaza, Rose Mary (excluding some stores)
Powerful makeup setting with two types of veils (*1)! New makeup setting mist for radiant skin!
Wonjungyo, which has developed popular items that prevent makeup smudging, essential for idol makeup, such as "Moist Up Ready Skin Pack" and "Moist Set Up Cream," is now launching its first makeup setting mist, the "Makeup Coating Keep Mist"! This makeup setting mist achieves all-day makeup hold (*2) with two types of veils: a "BLOCK film" that protects makeup from friction, sweat, and water, leaving the skin surface smooth, and a "KEEP film" that softly adapts to facial movements to prevent makeup smudging. A quick spray at the end of your makeup routine not only prevents smudging but also creates a radiant, refined skin texture with a thin veil. Please try it out, especially during the upcoming season when makeup smudging is a concern.
*1 Due to makeup effects
*2 Daily activity time
Wonjungyo Makeup Coating Keep Mist Product Information
Powerful makeup setting with two types of veils (*1)!
Makeup setting mist for radiant skin is here!
Wonjungyo
Makeup Coating Keep Mist
80ml 1,320 yen (tax included)
*1 Due to makeup effects
Loft & Wonjungyo Official Online Store Exclusive! Mist with ribbon & charm is here ♡
At Loft and Loft Net Store, a special mist with a ribbon and heart-shaped charm will be available in limited quantities for the first release! The heart charm features the "Wonjungyo" logo ♡
＜Features of the new product＞
●All-day makeup hold (*2) with two types of veils!
It keeps makeup in place all day long (*2) with two types of veils: a BLOCK film with high friction and water resistance that leaves the surface smooth, and a KEEP film that prevents makeup smudging due to changes in facial expressions.
*2 Daily activity time
●A thin veil creates radiant skin with a refined texture
●Contains 2 types of moisturizing ingredients
Contains Sodium Hyaluronate and Ceramide NP (all moisturizing ingredients)
Special exhibition to experience Won Jung-yo's makeup techniques & theories!
Won Jung-yo, a pioneer in aegyo-sal makeup and brand producer for the cosmetics brand "Wonjungyo," will hold a special exhibition where visitors can enjoy her delicate makeup techniques and theories, cultivated through years of working with numerous idols, through photos and illustrations.
The exhibition will also feature visuals of Hitomi Takamatsu and Iori Noguchi from the idol group =LOVE, whose makeup was done by Won Jung-yo. Please visit this POPUP, which visually conveys the "excitement of wearing makeup," which is also the concept of "Wonjungyo," and the brand's worldview. (For event details, please check the official SNS.)
Event Period: Friday, April 10, 2026 ~ Tuesday, April 21, 2026
Business Hours: 11:00 ~ 20:00
*On Saturday, April 11, the store will close at 16:00.
Venue: 0th Hub Nihonbashi (2F L.Biz Nihonbashi, 2-9-10 Nihonbashi, Chuo-ku, Tokyo)
Instagram: @0th_hub.nihonbashi
*Event period and business hours may change.
*Please use the stairs on the right side facing the building to go up to the 2nd floor. Please note that the elevator is not available.
Won Jung-yo Profile
Began working as a makeup artist in 2008.
Active as an exclusive makeup artist for top Korean idols and actresses. Currently, she is a popular makeup artist known as a pioneer in aegyo-sal makeup, famous for exclusively handling makeup for BLACKPINK's ROSÉ and 4 out of 9 members of TWICE. She is also a co-representative of the beauty salon Bit&Boot in Cheongdam-dong, Seoul.
＜Official SNS＞
Instagram: @bit.boot_jungyo
About Wonjungyo
This brand was developed by makeup artist Won Jung-yo, who leads Korean idol makeup, to easily reproduce her professional makeup know-how cultivated over many years, with the wish that people "feel the excitement of the day they first put on makeup."
With a strong focus on texture and color, the brand continuously releases products that help achieve the look of admired Korean idols, such as a 7-color eyeshadow palette that easily creates aegyo-sal, a tone-up base that easily achieves idol-like skin, mascara, and cushion foundation. The brand logo is designed with Won Jung-yo's 'W' and a diamond motif, reflecting the desire for people to shine with makeup.
＜Brand Official＞
TikTok: @wonjungyo_official_jp
Instagram: @wonjungyo_official_jp
X (formerly Twitter): @wonjungyo_of_jp
HP: https://www.wonjungyobeauty.jp/
【Company Profile】
Company Name: Rainmakers Inc.
Head Office Location: 4F +SHIFT GINZA EAST, 1-8-9 Shintomi, Chuo-ku, Tokyo
Representative Director: Makoto Usami
【Product Inquiries】
Rainmakers Inc.
Customer Inquiry Line: 0120-500-353