Korean 'Fragrance Beauty' Brand Pleuvoir Launches New Products in Japan: Perfume Body Mist with Perfume x Skincare Concept
WONDER LINE Co., Ltd. is launching the Pleuvoir Perfume Body Mist series, a highly anticipated Korean ritual lifestyle beauty brand, for pre-order in Japan on ZOZOCOSME starting May 11th (Monday). This product proposes a new beauty habit of 'Perfume x Skincare,' combining deep, perfume-like fragrances with luxurious moisturizing and skin-conditioning ingredients.
📋 Article Processing Timeline
- 📰 Published: May 12, 2026 at 03:04
- 🔍 Collected: May 11, 2026 at 18:32
- 🤖 AI Analyzed: May 11, 2026 at 19:44 (1h 12m after Collected)
WONDER LINE Co., Ltd. (Headquarters: Shibuya-ku, Tokyo) will begin pre-orders for the Pleuvoir Perfume Body Mist series, a highly anticipated Korean ritual lifestyle beauty brand, in Japan on ZOZOCOSME starting May 11th (Monday).
Pleuvoire (pronounced 'Plu-vwa'), meaning 'pouring rain,' is a Korean beauty brand that integrates natural scents into daily life, much like the rain that signals the beginning and end of seasons.
In recent years, a new beauty habit in Korea, focusing not just on 'wearing a scent' but also on 'conditioning the skin with scent,' has gained significant attention, especially among Gen Z and millennials.
Pleuvoire's Perfume Body Mist combines deep, perfume-like fragrances with luxurious moisturizing and skin-conditioning ingredients.
It was born as a 'scented skincare mist,' proposing a new value of 'Perfume × Skincare.'
■ Not just about scent, a Korean perfume mist focused on 'skin comfort'
Pleuvoire Perfume Body Mist is designed not only for enjoying fragrance but also as a beauty mist that gently conditions dry skin.
Its ingredients include 300Da ultra-fine collagen, 8-fold hyaluronic acid, plant-derived complexes, and plant-derived natural oligosaccharide 'OligoGGF.' Each spray envelops the skin in fresh moisture and a light fragrance.
Its non-sticky and light texture makes it easy to use in various daily situations, such as before going out, at school/office, after bathing, for a change of mood, or for cooling down in summer.
■ Four trendy Korean-inspired scents
ROSE VEIL, PEAR MUSK, APPLE AMBER, LEMON SHEER
PEAR MUSK
A 'charming scent' combining transparent pear and refreshing lemon with floral notes and musk.
ROSE VEIL
An elegant and glamorous feminine fragrance woven from rose, lychee, and bergamot.
LEMON SHEER
A refreshing scent with citrus and pink rose, perfect for everyday use.
APPLE AMBER
A sophisticated scent harmonizing fresh apple and amber.
■ From 'spraying scent' to 'a beauty ritual of wearing scent'
Pleuvoire was born based on the concept of 'ritual beauty,' which is gaining attention in Korea.
In a busy daily life, the brief moment of wearing a scent transforms into 'time to reset oneself.'
Pleuvoire will continue to propose a new lifestyle beauty that gently connects scent, skin, and mood.
■ Product Overview
Product Name: Pleuvoir Perfume Body Mist
Scent Variations: 4 types in total
Volume: 70ml
Price: 1,760 yen (tax included)
■ Sales Overview
Pre-order on ZOZOCOSME here.
Rakuten, Qoo10, Amazon, and LINE Gift will follow sequentially.
■ Brand Information
Brand Name: Pleuvoir
A Korean ritual lifestyle beauty brand that delivers natural scents into daily life, like 'pouring rain.'
WONDER LINE Co., Ltd.
[Japan General Agent]
Headquarters: Sumitomo Fudosan Harajuku Building 8F, 2-34-17 Jingumae, Shibuya-ku, Tokyo
Pleuvoire (pronounced 'Plu-vwa'), meaning 'pouring rain,' is a Korean beauty brand that integrates natural scents into daily life, much like the rain that signals the beginning and end of seasons.
In recent years, a new beauty habit in Korea, focusing not just on 'wearing a scent' but also on 'conditioning the skin with scent,' has gained significant attention, especially among Gen Z and millennials.
Pleuvoire's Perfume Body Mist combines deep, perfume-like fragrances with luxurious moisturizing and skin-conditioning ingredients.
It was born as a 'scented skincare mist,' proposing a new value of 'Perfume × Skincare.'
■ Not just about scent, a Korean perfume mist focused on 'skin comfort'
Pleuvoire Perfume Body Mist is designed not only for enjoying fragrance but also as a beauty mist that gently conditions dry skin.
Its ingredients include 300Da ultra-fine collagen, 8-fold hyaluronic acid, plant-derived complexes, and plant-derived natural oligosaccharide 'OligoGGF.' Each spray envelops the skin in fresh moisture and a light fragrance.
Its non-sticky and light texture makes it easy to use in various daily situations, such as before going out, at school/office, after bathing, for a change of mood, or for cooling down in summer.
■ Four trendy Korean-inspired scents
ROSE VEIL, PEAR MUSK, APPLE AMBER, LEMON SHEER
PEAR MUSK
A 'charming scent' combining transparent pear and refreshing lemon with floral notes and musk.
ROSE VEIL
An elegant and glamorous feminine fragrance woven from rose, lychee, and bergamot.
LEMON SHEER
A refreshing scent with citrus and pink rose, perfect for everyday use.
APPLE AMBER
A sophisticated scent harmonizing fresh apple and amber.
■ From 'spraying scent' to 'a beauty ritual of wearing scent'
Pleuvoire was born based on the concept of 'ritual beauty,' which is gaining attention in Korea.
In a busy daily life, the brief moment of wearing a scent transforms into 'time to reset oneself.'
Pleuvoire will continue to propose a new lifestyle beauty that gently connects scent, skin, and mood.
■ Product Overview
Product Name: Pleuvoir Perfume Body Mist
Scent Variations: 4 types in total
Volume: 70ml
Price: 1,760 yen (tax included)
■ Sales Overview
Pre-order on ZOZOCOSME here.
Rakuten, Qoo10, Amazon, and LINE Gift will follow sequentially.
■ Brand Information
Brand Name: Pleuvoir
A Korean ritual lifestyle beauty brand that delivers natural scents into daily life, like 'pouring rain.'
WONDER LINE Co., Ltd.
[Japan General Agent]
Headquarters: Sumitomo Fudosan Harajuku Building 8F, 2-34-17 Jingumae, Shibuya-ku, Tokyo