What organization established Ekiben Day and when was it officially designated?

The Japan Railway Station Bento Association established Ekiben Day on April 10, 1993, during the Heisei 5 era, to preserve ekiben culture for future generations.

Why is Ekiben Day celebrated on April 10th each year?

April 10th is chosen because the number '4' and '10' phonetically resemble the components of the word 'bento,' with '4' as 'ben' and '10' as 'ten,' forming 'bento' in Japanese wordplay.

Which companies are collaborating to host the Ekiben Convention at Takamatsu Station?

JR Shikoku Station Development Co., Ltd. and JR West Food Service Net are collaborating to host the 'Travel Bento Ekiben Bustle x Takamatsu Ekiben Ekiben Convention' at Takamatsu Station.

What special ekiben item is being offered in limited quantities of 100 per day at the convention?

The 'EXPO2025 Myak Myak Tako-meshi' is being offered in limited quantities of 100 units per day at the Takamatsu Ekiben Convention.

What types of seafood-based ekiben are featured at the Takamatsu Station event?

The event features seafood ekiben including crab, scallop, shrimp, octopus, conger eel, and sea bream, along with products like crab miso and ika meshi retort packs.

Authentic Ekiben Shop Delivers Popular Ekiben Nationwide

Published Apr 3, 2026 8:00 PM ・ Updated Jun 16, 2026 9:42 PM ・ 5 min read ・ Source: PR TIMES

The Japan Railway Station Bento Association established April 10th as "Ekiben Day" to preserve the culture of ekiben, a cherished part of train travel. To commemorate this, JR Shikoku Station Development Co., Ltd. and JR West Food Service Net are hosting an ekiben convention at Takamatsu Station. The event will feature over 60 popular ekiben from across Japan, including special collaborations and fan favorites, offering a taste of railway culinary culture.

The Japan Railway Station Bento Association (Nihon Tetsudo Kounai Eigyo Chuo Kai) established April 10th as "Ekiben Day" in 1993 (Heisei 5) with the aim of passing down the culture of ekiben, which has long been cherished as a pleasure of train travel, to the future.

Ekiben have developed as a travel specialty since the Meiji era and have been loved by many customers as a symbol of regional food culture. Ekiben Day was established as an anniversary to re-examine this historic culture and allow more people to learn about its charm. The date is set as April 10th = Bento Day, because the character "ben" (弁) is composed of "4" and "ten," and "tou" (当), meaning "to be," sounds like "ten" (十).

To commemorate "Ekiben Day," JR Shikoku Station Development Co., Ltd., in collaboration with JR West Food Service Net, will hold the "Travel Bento Ekiben Bustle x Takamatsu Ekiben Ekiben Convention" at Takamatsu Station for the second time. In addition to "popular ekiben" from across the country, the highly acclaimed "EXPO2025 Myak Myak Tako-meshi" (limited to 100 units per day) will reappear. Furthermore, we will offer a variety of ekiben, including the "Tako-meshi" series, the debut in Shikoku "Piyorin Tabi-tomo Bento," and the trending "Love Live! Nijigasaki High School Idol Club x Maneki Food Collaboration Santō Aji Meguri Bento." For seafood options, we offer popular items such as "crab," "scallop," and "shrimp," as well as "octopus," "conger eel," and "sea bream." Related products such as "crab miso," "ika meshi (retort)," and "Tako-meshi lid" will also be sold.

We hope you will enjoy the culinary culture of railways and the charm of travel through ekiben.

〇Recommended Ekiben *Quantities are limited for each product.

- Love Live! Nijigasaki High School Idol Club x Maneki Food Collaboration Santō Aji Meguri Bento - EXPO2025 Myak Myak Tako-meshi *Limit 1 per person - Piyorin Tabi-tomo Bento - Overflowing Ikura and Salmon Belly Grilled Bento

〇Date & Time: Saturday, April 18 and Sunday, April 19, 2026, from 10:00 AM until ekiben are sold out. 〇Location: Takamatsu Station, 1st Floor Concourse 〇Content: Over 60 types of popular ekiben collected from across the country.

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Source: PR TIMES
Category: event

Authentic Ekiben Shop Delivers Popular Ekiben Nationwide

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