A Practitioner with a 'Triple Threat' Background from Private Enterprise, University, and Shinkin Bank Publishes First Management Support Book

Wellness-Kit Inc. has supported the planning and editing of a new book, 'This is Business Support from a Shinkin Bank,' by Koichi Tozawa. Drawing from his unique experience as an auto manufacturer engineer, university professor, and Shinkin bank advisor, the author systematizes various initiatives and solutions for creating positive financial results for small and medium-sized enterprises (SMEs). The book is a practical guide where color diagrams and illustrations make up about 50% of the content.
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## A Practitioner with a 'Triple Threat' Background from Private Enterprise, University, and Shinkin Bank Publishes First Management Support Book
### A practitioner who has wielded three swords as an automotive engineer, university professor, and Shinkin bank advisor systematizes various initiatives and solutions to create bright financial results for small and medium-sized enterprises. 'This is Business Support from a Shinkin Bank' is a practical guide where color illustrations make up about 50% of the content.

Wellness-Kit Inc. (hereinafter 'Wellness-Kit') has carried out the planning and editing support for the new book 'This is Business Support from a Shinkin Bank: Hands-on Support for Creating Bright Financial Results,' written by Mr. Koichi Tozawa, who is active as a management and technical advisor after serving as a production engineer at an automobile manufacturer and a professor at Shibaura Institute of Technology. This was done as part of our 'President's Ghostwriter' verbalization support service.

Our company's philosophy of 'Creating new health habits for the 100-year life era' and Mr. Tozawa's life's work of 'improving the management of small and medium-sized enterprises.' These two seemingly different fields are united by a strong underlying desire for 'care to keep society perpetually sound.'

Furthermore, this book re-evaluates the role of regional financial institutions in the management improvement of SMEs and details the importance of a new approach called 'hands-on support.' Through this, we aim to provide practical guidance based on concrete improvement case studies from the field and build a foundation for future management support.

## ■ The Times

The role of regional financial institutions in the management improvement of SMEs is being re-examined. Words like 'hands-on support' and 'management improvement support' have begun to permeate the front lines of Shinkin banks, going beyond the traditional function of lending. However, until now, there has been no practical book that systematically shows 'how to make improvements in the field.'

## ■ Author Profile

**Koichi Tozawa**

After learning about site improvement, IE methods, and mold technology as an engineer in the manufacturing industry, he engaged in industry-academia collaborative research as a professor at Shibaura Institute of Technology. He has served as a management and technical advisor for Shinkin banks (Johnan Shinkin Bank, Tokyo Higashi Shinkin Bank) and leads hands-on support for management improvement in small and medium-sized manufacturing and retail businesses.

A practitioner who has navigated the three domains of 'knowing the technical field, having an academic and educational perspective, and stepping into management as a financial institution' is extremely rare, both domestically and internationally. That experience makes this book not just a theoretical text, but a 'practical guide born from the field.'

## ■ About This Book

This book explains the structural background of chronic deficits in SMEs while detailing the following improvement approaches with real-world examples:

- Utilization of subsidies (e.g., for manufacturing, IT implementation)
- How to proceed with factory and retail improvements
- How to proceed with industry-academia collaboration
- Procedures for overseas expansion

It is structured based on nine improvement case studies in which the author was actually involved, with about 50% of the main text being carefully explained with color diagrams and photographs.

## ■ For People Like...

- Management support and hands-on support staff at Shinkin banks and regional banks
- Managers and executives of small and medium-sized manufacturing and retail businesses
- SME consultants and support organization staff

## ■ Book Information

| Item | Details |
| :--- | :--- |
| Book Title | This is Business Support from a Shinkin Bank: Hands-on Support for Creating Bright Financial Results |
| Author | Koichi Tozawa |
| Release Date| January 31, 2026 |
| Pages | 208 |
| Editor | Wellness-Kit Inc. |
| Price | ¥2,200 (tax included) |
| ISBN | 978-4600016647 |
| **Individual Purchase** | Amazon (https://www.amazon.co.jp/dp/4600016645/) |
| **Group Purchase** | Koichi Tozawa's Official Website (https://koichi-tozawa.studio.site/) |

## Past Works

- The World of Design Engineering (2011, Miki Shobo)
- Mathematics for Mechanical Engineering (2013, The Japan Society of Mechanical Engineers)
- Exercises in Mathematics for Mechanical Engineering (2015, The Japan Society of Mechanical Engineers)
- The Future of Small and Medium Enterprises in East Tokyo (2020, Kinyu Times Sha)

## ■ Regarding Lecture and Training Requests

With the publication of this book, you can request lectures and training by the author, Koichi Tozawa.

### ▼ Possible Themes

- Practical Management Improvement for SMEs (Subsidies, DX, Industry-Academia Collaboration): For SME managers and executives
- Practical Work of Hands-on and Management Support at Shinkin Banks: For training Shinkin bank and regional bank employees
- Various Improvements in Manufacturing Sites, DX/AI Utilization: For manufacturing managers and site leaders
- Utilization and Promotion of Industry-Academia Collaboration Contributing to Student Education: For universities, support organizations, and local governments

### ▼ Format & Scale

-に対応: Lecture (60-90 min) / Workshop (half-day to full-day) / Training (multi-session series)
- Target Audience Size: Approx. 30 to 100 people

### ▼ Inquiries Regarding Lecture and Training Requests

Koichi Tozawa's Official Website: https://koichi-tozawa.studio.site/

## From Wellness-Kit Inc.

Our company has hitherto supported the establishment of individual health habits. However, true 'wellness' can only be achieved when the 'society' and 'regional economy,' which are the foundations for individuals to thrive, are sound.

Due to Japan's economic stagnation, many SMEs are suffering from 'unhealthy management habits' such as chronic deficits and labor shortages. What is needed is not a temporary cure, but a 'habit' of maintaining a healthy constitution of 'bright financial results.'

Author Koichi Tozawa has accumulated over 40 years of 'living knowledge from the field' through 30 years of technical training at an automobile manufacturer, research and education at a university, and hands-on support as a financial institution advisor. This vast experiential knowledge is, so to speak, 'a prescription to save Japan's manufacturing society.'

Visualizing this precious knowledge as a shared asset for society and passing it on to the next generation, rather than keeping it within the mind of a single expert. We believe this is the 'sustainable health care for society' that we aim for, which led to our full support through the 'President's Ghostwriter' service this time.

**What is 'President's Ghostwriter': Your 'Passion' is also a Health Asset for Society**

'President's Ghostwriter' is a service that visualizes the 'unspoken thoughts' of experts and managers from just a 15- to 60-minute casual chat.

- 'I want to leave the know-how I've cultivated over many years to my successors and employees.'
- 'I want to verbalize my company's true strengths and turn them into a force for recruitment and sales.'
- 'I want my journey to become a guidepost that illuminates someone else's step.'

It has gained support from leaders who hold such wishes.

Keywords: Shinkin Bank, SME, Financial Institution, Management Improvement, Industry-Academia Collaboration, Subsidy, SMB, SME Consultant, Chamber of Commerce, Seminar

FAQ

What is the book 'This is Business Support from a Shinkin Bank' about?

It explains the structural causes of chronic deficits in SMEs and details practical management improvement approaches like subsidy utilization, factory improvement, industry-academia collaboration, and overseas expansion, with 9 real company case studies.

What is the background of the author, Koichi Tozawa?

He is a rare expert in Japan who combines theory and practice, having experience in three fields: as an engineer in manufacturing, a university professor, and a management and technical advisor for a Shinkin bank.

Who is this book recommended for?

It is recommended for everyone involved in hands-on business support, including staff at Shinkin banks and regional banks, SME managers and executives, and SME consultants.