DEAN & DELUCA and BRIEFING Create the "PACKABLE 2WAY PACK" Backpack with Functional Beauty and Portability, Limited Release on Online Store from April 14th (Tuesday)
DEAN & DELUCA and BRIEFING have collaborated to release the "PACKABLE 2WAY PACK" backpack, available exclusively on their online stores from April 14th. This 5th collaboration item features a packable design made from lightweight recycled nylon, offering versatility as both a tote bag and a backpack, with ample storage and a minimalist aesthetic in black and beige.
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- 📰 Published: April 3, 2026 at 20:00
- 🔍 Collected: April 3, 2026 at 11:31
- 🤖 AI Analyzed: April 18, 2026 at 02:08 (350h 37m after Collected)
Welcome Co., Ltd. (Headquarters: Minato-ku, Tokyo, Representative Director: Masaki Yokokawa), which operates DEAN & DELUCA, will release the "PACKABLE 2WAY PACK" in collaboration with BRIEFING (Headquarters: Minato-ku, Tokyo, Representative Director President & CEO Yuji Nakagawa), a BAGS & LUGGAGE brand that pursues true "militarism" and possesses outstanding functional beauty, exclusively on its online store starting April 14th (Tuesday). This fifth collaboration features a backpack with a packable design that can be folded and carried, and high storage capacity, available in two colors.
Feature Page: https://x.gd/8bSLB
A new collaboration item has been born with BRIEFING, a BAGS & LUGGAGE brand that pursues true "militarism" and possesses outstanding functional beauty. For this fifth collaboration, product development was carried out with the concept of "Seamlessly connecting everyday life to travel." Based on BRIEFING's archive models, the items have been finished to combine functionality and daily usability.
The completed collaboration backpack, "PACKABLE 2WAY PACK," is a packable bag that can be stored in the main bag for portability and taken out when needed. It can be used as a tote bag for daily shopping and outings, and also as a backpack when you have more luggage, making it a 2WAY specification. It can be used differently depending on the scene. It is also made of lightweight and supple recycled nylon material, making it useful in a wide range of situations such as daily shopping and going out.
While maintaining a simple appearance, it is also attractive for its ease of use and sufficient storage capacity, designed to naturally blend into daily life. It is finished as a bag that seamlessly connects everyday life to travel, combining functionality and portability.
TOPICS.1 Packable Specification for Compact Carrying
It adopts a packable specification that can be folded and stored compactly. By storing the main body inside the bag, portability is enhanced, and it also serves as a sub-bag. The lightweight and water-repellent recycled nylon material provides sufficient durability while reducing the burden of carrying. The shoulder straps are made of mesh material, considering comfort against the skin and breathability. The soft material can be stored stress-free even when packed. It can be used seamlessly as a bag for carrying increased groceries and daily necessities while traveling, or as a lightweight backpack for daily use.
TOPICS.2 Simple Exterior and Coloring, More Storage Than It Looks.
The minimalist design, stripped of unnecessary elements, harmonizes with a wide range of scenes regardless of generation or gender. The square shape and ample gusset width provide more storage capacity than it appears. Multiple pockets are placed inside and outside for easy organization of small items and daily necessities. In addition to being used as a backpack, it also has a 2WAY specification with top handles for hand-carrying, supporting various ways of use.
The colors available are black, BRIEFING's brand core color, and beige, which has been a standard color in collaborations.
TOPICS.3 Practical Side Pocket Design for Comfortable Travel
The sides of the backpack are equipped with open pockets for storing drink bottles and folding umbrellas. In addition to a zippered pocket in the center, this is a special specification updated for easy portability during daily shopping and travel. It complements various food-related scenes such as sightseeing, daily commuting, and market shopping, enhancing usability.
PACKABLE 2WAY PACK ¥22,000 (tax included)
Colors: Black / Beige
Size: (Backpack) Width 30cm / Height 42cm / Depth 16cm / (Packable) Width 26.5cm / Height 25cm
Material: Recycled Nylon
BRIEFING
BRIEFING was born in 1998 as a luggage brand that pursues true "militarism" and possesses outstanding functional beauty. In 2023, it celebrated its 25th anniversary and has now evolved into a lifestyle brand not only for bag items but also for golf and outdoor lines.
https://www.briefing-usa.com/
DEAN & DELUCA and BRIEFING Create the "PACKABLE 2WAY PACK" Backpack with Functional Beauty and Portability
□ Sales Start Date
April 14th (Tuesday) 11:00
*Please note that due to system constraints, it may take some time for inventory to be reflected.
□ Sales Stores
DEAN & DELUCA Official Online Store
*It will be released simultaneously on BRIEFING OFFICIAL SITE (https://www.briefing-usa.com/) and some BRIEFING directly managed stores.
□ Feature Page
https://x.gd/8bSLB
ABOUT DEAN & DELUCA
DEAN & DELUCA is a food select shop that gathers delicious foods from around the world. It was founded in Soho, New York, USA in 1977 by Joel Dean and Giorgio DeLuca. Since then, with the philosophy of "Living With Food" "Eating is savoring life," it has connected the joy of eating while introducing food cultures and producers from around the world.
In Japan, the first store opened in Marunouchi, Tokyo in 2003. Currently, through 20 market stores, 27 cafes, and an online store, it conveys the richness of food in daily life by delivering "the joy of seeing, the joy of making, and the joy of eating."
Towards its 50th anniversary in 2027, it will evolve into "DEAN & DELUCA Japan" as a "cultural bearer" that supports and passes on "food culture" with producers for the future.
Feature Page: https://x.gd/8bSLB
A new collaboration item has been born with BRIEFING, a BAGS & LUGGAGE brand that pursues true "militarism" and possesses outstanding functional beauty. For this fifth collaboration, product development was carried out with the concept of "Seamlessly connecting everyday life to travel." Based on BRIEFING's archive models, the items have been finished to combine functionality and daily usability.
The completed collaboration backpack, "PACKABLE 2WAY PACK," is a packable bag that can be stored in the main bag for portability and taken out when needed. It can be used as a tote bag for daily shopping and outings, and also as a backpack when you have more luggage, making it a 2WAY specification. It can be used differently depending on the scene. It is also made of lightweight and supple recycled nylon material, making it useful in a wide range of situations such as daily shopping and going out.
While maintaining a simple appearance, it is also attractive for its ease of use and sufficient storage capacity, designed to naturally blend into daily life. It is finished as a bag that seamlessly connects everyday life to travel, combining functionality and portability.
TOPICS.1 Packable Specification for Compact Carrying
It adopts a packable specification that can be folded and stored compactly. By storing the main body inside the bag, portability is enhanced, and it also serves as a sub-bag. The lightweight and water-repellent recycled nylon material provides sufficient durability while reducing the burden of carrying. The shoulder straps are made of mesh material, considering comfort against the skin and breathability. The soft material can be stored stress-free even when packed. It can be used seamlessly as a bag for carrying increased groceries and daily necessities while traveling, or as a lightweight backpack for daily use.
TOPICS.2 Simple Exterior and Coloring, More Storage Than It Looks.
The minimalist design, stripped of unnecessary elements, harmonizes with a wide range of scenes regardless of generation or gender. The square shape and ample gusset width provide more storage capacity than it appears. Multiple pockets are placed inside and outside for easy organization of small items and daily necessities. In addition to being used as a backpack, it also has a 2WAY specification with top handles for hand-carrying, supporting various ways of use.
The colors available are black, BRIEFING's brand core color, and beige, which has been a standard color in collaborations.
TOPICS.3 Practical Side Pocket Design for Comfortable Travel
The sides of the backpack are equipped with open pockets for storing drink bottles and folding umbrellas. In addition to a zippered pocket in the center, this is a special specification updated for easy portability during daily shopping and travel. It complements various food-related scenes such as sightseeing, daily commuting, and market shopping, enhancing usability.
PACKABLE 2WAY PACK ¥22,000 (tax included)
Colors: Black / Beige
Size: (Backpack) Width 30cm / Height 42cm / Depth 16cm / (Packable) Width 26.5cm / Height 25cm
Material: Recycled Nylon
BRIEFING
BRIEFING was born in 1998 as a luggage brand that pursues true "militarism" and possesses outstanding functional beauty. In 2023, it celebrated its 25th anniversary and has now evolved into a lifestyle brand not only for bag items but also for golf and outdoor lines.
https://www.briefing-usa.com/
DEAN & DELUCA and BRIEFING Create the "PACKABLE 2WAY PACK" Backpack with Functional Beauty and Portability
□ Sales Start Date
April 14th (Tuesday) 11:00
*Please note that due to system constraints, it may take some time for inventory to be reflected.
□ Sales Stores
DEAN & DELUCA Official Online Store
*It will be released simultaneously on BRIEFING OFFICIAL SITE (https://www.briefing-usa.com/) and some BRIEFING directly managed stores.
□ Feature Page
https://x.gd/8bSLB
ABOUT DEAN & DELUCA
DEAN & DELUCA is a food select shop that gathers delicious foods from around the world. It was founded in Soho, New York, USA in 1977 by Joel Dean and Giorgio DeLuca. Since then, with the philosophy of "Living With Food" "Eating is savoring life," it has connected the joy of eating while introducing food cultures and producers from around the world.
In Japan, the first store opened in Marunouchi, Tokyo in 2003. Currently, through 20 market stores, 27 cafes, and an online store, it conveys the richness of food in daily life by delivering "the joy of seeing, the joy of making, and the joy of eating."
Towards its 50th anniversary in 2027, it will evolve into "DEAN & DELUCA Japan" as a "cultural bearer" that supports and passes on "food culture" with producers for the future.