[Free Participation] WASABI Inc. to Speak & Exhibit at "Reuse Business Expo Spring"! Introducing "WASABI SWITCH" for Translation-Free Cross-Border EC Expansion and Automation Solutions Amidst Growing Overseas Demand for Used Apparel

As global interest in sustainability grows, the reuse market in the fashion and apparel industry continues to expand. In particular, Japanese used apparel has high demand in overseas markets, and there is a growing trend to not limit sales channels to domestic ones. Against this market backdrop, WASABI Inc. (Headquarters: Osaka City, Osaka Prefecture; Representative Director: Hiroshi Okubo), which focuses on "Japan x Reuse x Technology" as its business pillar, will speak and exhibit at the "Reuse Business Expo Spring" held at Tokyo Big Sight from April 8 (Wed) to April 10 (Fri), 2026. At our booth, we will introduce our services, "WASABI SWITCH" (hereinafter referred to as "WASABI SWITCH") and "WASAVIVA" (hereinafter referred to as "WASAVIVA"). Additionally, on April 9 (Thu), Representative Director Hiroshi Okubo will speak at a special seminar titled "The Growing Global Reuse Market - New Possibilities in the Apparel Industry." This event is one of the exhibitions within "FaW TOKYO 29th Fashion World Tokyo Spring," Japan's largest fashion business exhibition. Many companies offering services necessary for the reuse business, such as purchasing, EC, and logistics, will be exhibiting, making it a highly anticipated event within the industry. Through this event, we aim to convey the future possibilities that apparel businesses should seize, considering the growth background of the reuse market and the expansion of overseas demand, through our seminar and booth exhibition. While participation in each is valuable on its own, attending both will lead to a more comprehensive understanding. Special Seminar "The Growing Global Reuse Market - New Possibilities in the Apparel Industry" This lecture will organize the current state and growth background of the domestic reuse market, and explain the expanding demand for used fashion in the global market, as well as perspectives for determining whether to engage in cross-border EC for one's own company. Seminar Details | Theme | The Growing Global Reuse Market - New Possibilities in the Apparel Industry | |---|---| | Date & Time | April 9, 2026 (Thu) 14:30-15:15 | | Venue | FaW-S6 | | Participation Fee | Free | | Pre-registration URL | https://biz.q-pass.jp/f/11951/faw_spring26/seminar_register#seminar111694 | Speaker Introduction WASABI Inc. Representative Director Hiroshi Okubo Founded in 2012. Active in a wide range of fields in reuse x IT, including the development and provision of the EC integrated management system "WASABI SWITCH" and writing serial articles for the Reuse Economy Newspaper. What You Will Gain from This Seminar * Future prospects and market potential of the reuse business * Reuse business strategies adopted by major brands and manufacturers * Directions for apparel companies to utilize reuse in the future This content will also be useful for those considering overseas sales. [Link to Seminar Registration] Seminar registration here *This seminar requires pre-registration. Booth Exhibition "Don't End Domestically. Introducing Various Solutions to Realize Overseas Sales" At our booth, we will introduce our various solutions for realizing overseas sales, as well as examples of successful sales channel expansion and various know-how. EC Management System "WASABI SWITCH" - List to Over 30 International Malls Without Translation Allows for unified listing, order management, and inventory linkage to over 30 domestic and international malls without translation. It enables efficient access to global marketplaces while maintaining the current operational structure. Furthermore, we will propose concrete know-how and plans for those considering cross-border sales, including the introduction of "StockSwitch," a dedicated app that reduces "Sasage" tasks (shooting, measuring, copywriting) essential for EC operations by 75% (※1), and examples of overseas sales channel expansion by small teams. ※1 As of December 2025. EC Sales Agency Service "WASAVIVA" - Start Overseas Sales with "Almost Full Outsourcing" For businesses interested in overseas sales but lacking internal resources, this is a cross-border sales agency service specialized for reuse, allowing you to start overseas EC sales simply by sending your products. We will provide information useful for those considering overseas sales. Details and application can be confirmed below. [Link to Booth Pre-registration] Pre-registration for the booth here *Booth entry requires pre-registration. Frequently Asked Questions Q. I run an apparel business and am interested in cross-border EC. Is it okay for beginners? A. No problem. The seminar will explain how to get started and how to build strategies for first-time cross-border sellers. Q. As a reuse business, we primarily use auctions for our sales strategy. We are considering cross-border sales, what kind of consultations can we have at the booth? A. You can consult on operational flows, system utilization, and how to proceed in a way that suits your company, based on your individual situation. Event Overview | Event Name | Reuse Business Expo Spring (within FaW TOKYO) | |---|---| | Period | April 8 (Wed) - April 10 (Fri), 2026 | | Time | 10:00-18:00 (Last day until 17:00) | | Venue | Tokyo Big Sight | | Organizer | RX Japan Ltd. | | Participation Method | Free (Pre-registration required) | About WASABI SWITCH In operating a reuse business, various challenges exist, such as improving inventory turnover, expanding sales channels, and increasing operational efficiency. For example, inventory management and listing tasks often become person-dependent, and there are many cases where OMO (Online-to-Offline) initiatives are desired but daily operational load becomes a bottleneck. WASABI SWITCH is an EC integrated management system specialized in solving these challenges in the reuse business. * Supports over 30 domestic and international malls. Expand overseas without translation Allows simultaneous expansion to overseas malls while maintaining the current operational structure. With automatic translation tools, even those who are not confident in English can create product pages tailored to the characteristics of various malls. * Reduces listing time by 75% (※1). Streamline EC operation "Sasage" tasks with a dedicated app & system Streamlines "Sasage" tasks (shooting, measuring, copywriting), which are essential for EC operations, with the dedicated app "StockSwitch". Improves operational load in the field through image editing and automatic input of listing information. ※1 As of December 2025. * Unified management of bulk listing, order management, and shipping Even with operations spanning multiple channels, it provides unified management for simultaneous listing on various marketplaces, inventory management, and creation of shipping labels after orders. It achieves both sales channel expansion and reduction of operational load. Detailed features and use cases of this service can be viewed on the official website. [Link to WASABI SWITCH Official Website] WASABI SWITCH Official Website here WASABI Inc. Company Profile We develop and operate domestic and international EC management systems that enable the efficient sale of high-quality Japanese products overseas, starting with consulting for overseas sales. We are also involved in event management, such as serving as the secretariat for "Reuse Festival," an event aimed at promoting the further development of the reuse industry and achieving a sustainable society environmentally and economically through reuse and recycling businesses. | Company Name | WASABI Inc. | |---|---| | Representative | Hiroshi Okubo | | Year Established | March 2, 2012 | | Business Description | Consulting specializing in used goods buying and selling (planning, development, operation)
Consulting for overseas sales (planning, development, operation)
Marketplace operation (planning, development, operation)
Object recognition AI development (planning, development, operation), etc. | | Location | **Osaka Headquarters**
Room K812, 8th Floor, Knowledge Capital Collaboration Office, Grand Front Osaka North Building, 3-1 Ofukacho, Kita-ku, Osaka | | Phone Number | 050-5838-3170 | | URL | https://wasabi-inc.biz/?utm_source=Google&utm_medium=prtimes&utm_campaign=20260330_reuseexpo | ■ Inquiries Regarding This Matter Contact: WASABI Inc. Public Relations TEL: 050-5838-3170 Email: hamada@wasabi-inc.biz Please contact us for inquiries regarding media coverage or speaking engagement requests for this article. [Link to Contact Form] Inquire here