WACUL to Speak at 'Ad Failure Conference 2026 Spring ~The Trap of the AI/Automation 'Era'. 9 Companies Reveal Real Causes of Failure and V-shaped Recovery~'

WACUL Co., Ltd. (Headquarters: Chiyoda-ku, Tokyo; Representative Director and President: Ryohei Obuchi; hereinafter referred to as 'the Company'), which provides end-to-end marketing DX support from strategy to execution, centered on data and insights, will speak at the online conference 'Ad Failure Conference 2026 Spring ~The Trap of the AI/Automation 'Era'. 9 Companies Reveal Real Causes of Failure and V-shaped Recovery~' to be held on May 27 (Wednesday).

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About this conference 'Ad Failure Conference 2026 Spring ~The Trap of the AI/Automation 'Era'. 9 Companies Reveal Real Causes of Failure and V-shaped Recovery~'

Are you satisfied with seminars that only feature success stories?

In 2026, the marketing environment is in an unprecedented state of flux.

The transition to a post-Cookie era, the commodification of generative AI, and the 'complete automation' of advertising operations by various media.

While tools and technologies evolve and efficiency improves, many marketers are facing new 'invisible failures'.

'When I entrusted mass banner production to AI, it saw through the 'ad-like' nature, and no one was engaged.'

'When I left it entirely to automated operations, the CPA soared before I knew it, and the reasons became a black box.'

'As a result of over-automating distribution with MA, customers ignored it, and LTV decreased.'

This conference deliberately focuses on these 'failures unique to the AI and automation era'.

Nine professionals leading the industry will bravely share the latest 'causes of failure' that their own companies (or clients) have fallen into, and discuss the process of 'V-shaped recovery' from them.

Before making your move in the second half of the year, gain the biggest 'learning' of the year here.

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Conference Overview

Title

Ad Failure Conference 2026 Spring ~The Trap of the AI/Automation 'Era'. 9 Companies Reveal Real Causes of Failure and V-shaped Recovery~

Date and Time

Wednesday, May 27, 2026, 11:00-14:35

Our Company's Session Date and Time

Wednesday, May 27, 2026, 12:05-12:25

Our Company's Session Content

'Leads are increasing, but negotiations are not.' What are the structural causes of failure? Utilizing offline data to maximize advertising ROI.

Our Company's Speaker

Kyosei Ichinose, Manager, Marketing Group/Advertising Group, WACUL Co., Ltd.

Participation Fee

Free

Organizer

AIR Design (Galapagos Co., Ltd.)

Application URL

https://attendee.bizibl.tv/sessions/sezp17UNvyKA

Speaker Profile

Kyosei Ichinose, Manager, Marketing Group/Advertising Group, WACUL Co., Ltd.

Born in 1982. After graduating from Hosei University, he gained 10 years of experience in account sales at a digital advertising agency. He then moved to the advertising operations department, where he engaged in advertising consulting, operations, and then management.

Joined WACUL Co., Ltd. in 2022. As an advertising consultant, he worked to improve clients' advertising performance. Currently, he is responsible for the 'AI Analyst AD' service.

Appointed Manager of the Marketing Group in November 2025.

About Our Company's Strengths

Our company's strength lies in our ability to support both strategic planning and execution based on data and knowledge.

Our 'AI Analyst' has been introduced to over 40,000 sites and has implemented and measured over 12,000 measures, possessing abundant data. Based on the knowledge generated from this data, we support our clients in realizing efficient marketing DX, from identifying effective measures to prioritizing them and executing them.

If you have challenges in web marketing and desire a better website, please feel free to contact us.

Click here to consult with WACUL

About WACUL

WACUL is a marketing DX company that realizes corporate digital transformation (DX) with big data and knowledge.

Starting its digital marketing consulting business in 2010, WACUL integrated advanced data analytics technology utilizing artificial intelligence and insights accumulated through consulting, and has been offering the 'AI Analyst Series' since 2015. Furthermore, by adding WACUL DX Consulting, which covers organizational design to strategic planning, and matching freelance digital talent, WACUL efficiently maximizes client sales through marketing & sales DX.

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Company Name: WACUL Co., Ltd.

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