Vertex Co., Ltd. (Headquarters: Shinjuku-ku, Tokyo, Representative Director: Yuji Kajio) joined the "Corporate Federation for Creating the Future of Financial Education" as a participating company on March 25, 2026. The federation aims to improve the financial literacy of the public. Given the era's backdrop where the importance of asset building is growing, we will work to spread financial education through corporate collaboration.
Background and Social Issues
In recent years in Japan, individuals are rapidly facing more situations where they must deal with money based on their own judgment, driven by rising prices, future anxiety about the social security system, and the diversification of working styles. On the other hand, the level of financial literacy in Japan is not considered sufficient by international standards, and the importance of financial education has been pointed out as a social issue.
In response to this situation, the Financial Services Agency established the Japan Financial Literacy and Education Corporation (J-FLEC) in April 2024 based on the "Act on the Provision of Financial Services and the Improvement of the Environment for Use" [1]. As a core institution promoting financial and economic education through public-private partnerships, J-FLEC is advancing the provision of learning opportunities for a wide range of age groups. According to the "Financial Literacy Survey 2025" [2] conducted and published by J-FLEC targeting people aged 18 and older nationwide, a disparity in the experience and knowledge levels of financial education became evident, indicating that issues remain regarding knowledge and judgment related to finance.
Furthermore, in the "Flow of Funds Accounts (Preliminary) April-June 2025" [3] published by the Bank of Japan in September 2025, while the outstanding balance of financial assets held by the household sector reached 2,239 trillion yen, cash and deposits accounted for 1,126 trillion yen, representing 50.3% of the total. Although risk assets such as stocks and investment trusts are on an upward trend, the data shows that the asset composition remains heavily skewed toward deposits and savings.
[1] Reference: Financial Services Agency "About Financial and Economic Education" (Data confirmed: April 2026) URL: https://www.fsa.go.jp/teach/kyouiku.html
[2] Reference: Japan Financial Literacy and Education Corporation (J-FLEC) Material name: "Financial Literacy Survey 2025 (Material created: 2025)" Data confirmed: April 2026 URL: https://www.j-flec.go.jp/data/literacy_chosa_2025
[3] Reference: Bank of Japan "Flow of Funds Accounts (Preliminary) April-June 2025 (Material created: September 2025)" Data confirmed: April 2026 URL: https://www.boj.or.jp/statistics/sj/index.htm
Purpose of Participation and Vertex's Initiatives
Vertex has thus far worked on providing knowledge for consumers to consider asset building through information dissemination and event appearances, primarily in the asset building domain centered on real estate. On our website, we continuously publish columns [4] themed around asset building and life planning.
Also, in 2024, our employees took the stage at the "Asset Building / Asset Management Fair 2024" [5] hosted by Nikkei Money, disseminating ways of thinking about asset building including real estate investment.
Our participation in this federation is intended to expand these efforts not independently, but to the entire society through collaboration with multiple companies.
[4] Reference URL: https://vertex-c.co.jp/column [5] Reference URL: https://events.nikkeibp.co.jp/event/2024/nm0622/
About Vertex
Vertex Co., Ltd. is a comprehensive real estate company that provides real estate consulting tailored to customer needs, real estate planning and development, real estate buying/selling and leasing brokerage and rental management business, real estate operations, non-life insurance agency business, and business related to life insurance solicitation, operating under the corporate philosophy of "Turning the anxieties of as many people as possible into 'dreams' and 'hopes'."
[Company Profile]
Company Name: Vertex Co., Ltd. Head Office Location: 9th Floor, Sumitomo Fudosan Shinjuku Oak Tower, 6-8-1 Nishi-Shinjuku, Shinjuku-ku, Tokyo 163-6009 Locations: Chubu, Kansai, Hokkaido, Kyushu (5 locations nationwide including the head office) Representative Director: Yuji Kajio Business Details: Real estate consulting, Real estate planning and development, Real estate buying/selling and leasing brokerage and rental management business, Real estate operations, Real estate fund business, Non-life insurance agency business
FACT BOX
- Source: PR TIMES
- Category: Partnership