VENEX, pioneer of recovery wear, to open its first limited-time POPUP at Daikanyama Tsutaya Books from May 8th to 31st.

VENEX Co., Ltd. (Headquarters: Atsugi City, Kanagawa Prefecture; Representative Director: Taichi Nakamura), a company that develops services and products related to recovery, will hold a POPUP event at Daikanyama Tsutaya Books from Friday, May 8, 2026, to Sunday, May 31, 2026. This will be the company's first exhibition at this store, featuring its popular recovery wear under the theme of "Rest Science and VENEX," a concept unique to the company, which has been researching "rest" for over 20 years.

For more details: https://store.tsite.jp/daikanyama/event/humanities/54197-1104160429.html

■ Making "resting to recover" a common practice in modern Japan, where approximately 80% of people suffer from fatigue.

Many may relate to concerns such as "I don't feel rested even after sleeping" or "I don't have time to rest." Currently, about 80% of Japanese people report feeling "tired," and this number is on the rise annually (*). While sleep is undoubtedly a crucial form of "rest," it alone is often insufficient for full recovery.

So, what specifically can be done to "rest and recover"?

VENEX aims to "change the common perception of rest worldwide" and has continuously researched "rest" for over 20 years to support everyone's well-being, incorporating this into its product development. The concept of "Rest Science," which has gained attention in recent years, is the foundation for introducing "recovery wear" — clothing designed for rest that was previously non-existent in the market.

"Rest" is an indispensable part of daily life, and to maximize performance for subsequent activities, information and solutions are needed to enhance its quality.

This time, VENEX is bringing its first POPUP to Daikanyama Tsutaya Books, known as a "cultural stronghold for adults," under the theme of "Rest Science and VENEX." Our hope is that visitors will have an exciting experience discovering new aspects of "rest" they weren't even aware of, and by physically experiencing VENEX recovery wear as one solution, they can positively embrace "rest" and take home practical tips for easily incorporating it into their daily lives.

Moving forward, our company will continue to create proposals for next-generation lifestyles that allow everyone to truly relax both mentally and physically.

*Reference: Japan Recovery Association "Japan's Fatigue Situation 2025" from a nationwide survey of 100,000 people. Wakayama Prefecture ranks first in the proportion of "energetic people," while "tired people" reached 71.72 million, an all-time high ~"Recovery (Rest and Anti-fatigue) White Paper 2025 Report" Vol.1~, https://prtimes.jp/main/html/rd/p/000000064.000085299.html

【POPUP Overview】

◆ Duration: Friday, May 8, 2026 – Sunday, May 31, 2026

◆ Location: Daikanyama Tsutaya Books, Building 1, 1st Floor Humanities Section

17-5 Sarugaku-cho, Shibuya-ku, Tokyo 150-0033

Phone number: 03-3770-2525

Business hours: 9:00-22:00

〈Product Introduction (Partial)〉

VENEX recovery wear uses a specially developed PHT fiber, which incorporates minerals like nano-platinum, in all its products. It offers materials and designs suitable for various "rest" scenarios, including sleep, loungewear, post-exercise, and travel time.

At this POPUP, we will feature our popular 'STANDARD DRY+' series and accessory items that can be used pinpointedly for troubled areas, regardless of location or time.

● STANDARD DRY+

This is VENEX's classic recovery wear series, featuring a honeycomb mesh structure that provides a smooth feel year-round and excellent moisture-wicking and quick-drying properties. Its simple design and highly stretchable fabric offer stress-free comfort, making it suitable for a wide range of resting scenes, including sleeping and relaxing at home.

● Accessories

Accessory items that can pinpointedly care for areas such as eyes, neck/shoulders, arms, abdomen, and legs. They are popular for travel and business trips as they can be folded compactly and used anywhere without changing clothes.

【About VENEX】

Focusing on "rest," one of the three major elements for health—"exercise," "nutrition," and "rest"—which is necessary for improving performance. We develop, manufacture, and sell recovery support products, including specialized wear for resting, and conduct research, awareness activities, services, and development related to recovery. The company started as a nursing care product manufacturer, developing and selling "bedsore prevention mattresses." Currently, based on Rest Science, it develops products related to recovery.