The Los Angeles Dodgers and UNIQLO have entered into a historic partnership. Through this collaboration, the two organizations will work closely together for the benefit of the Dodgers team and fans, UNIQLO customers worldwide, and the Los Angeles community. As a result of this partnership, an area within the stadium will be named 'UNIQLO Field at Dodger Stadium.' This partnership, between two global brands with passionate fanbases, represents UNIQLO's first major sports partnership in the United States. The UNIQLO name will be displayed in multiple locations throughout the stadium, including above the batter's eye in center field, the facade under the press box behind home plate, and along the grass baseline. Dodgers President and CEO Stan Kasten expressed pride in the partnership, highlighting the shared stature of both brands. Fast Retailing Chairman, President and CEO Tadashi Yanai noted the partnership as a dream collaboration aimed at connecting people and delivering new value to customers across the U.S. and beyond.
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- Source: PR TIMES
- Category: partnership