Umee Technologies Inc. (Headquarters: Chofu, Tokyo; Representative Director: Hirotaka Niino; hereinafter "Umee"), developer and provider of "Front Agent," an Insight Analysis™ tool that uses big data from business negotiations to guide winning strategies, will co-host an online seminar with Emotion Tech Inc. (Headquarters: Minato, Tokyo; Representative Director: Yoshimitsu Imanishi; hereinafter "Emotion Tech") on Tuesday, April 15th, at 14:00. The seminar is titled: "Combining Macro 'Trends' and Micro 'True Intentions' to Uncover the 'Reasons Why Things Sell': Leveraging Voice x Text VoC Analysis."

[View Details](https://emotion-tech.co.jp/seminar/2026/voice-voc0415/)

What You Will Gain from This Seminar To create hit products and marketing initiatives that deeply resonate with customers, it is necessary to accurately capture "potential needs (insights)" that even the customers themselves may not be aware of. However, in many companies, text data such as surveys and reviews is managed separately from voice data from business negotiations and interviews, and the reality is that this data is not being fully utilized.

In this seminar, we will unveil a next-generation customer understanding framework that combines two methods: using generative AI to objectively extract "overall market trends and important topics" from vast amounts of text data, and analyzing "deep psychological and emotional nuances behind statements" from actual negotiation and interview voice data.

By operating both the "macro objectivity" of text analysis and the "micro deep-dive" of voice analysis, we will share practical approaches to eliminate the biases of planners and identify the "winning path" to a guaranteed hit based on facts.

Seminar Program Lecture 1: The Frontline of VoC Text Analysis: Trends from the Consumer Perspective Captured via Generative AI x Statistical Analysis Emotion Tech Inc. [Speaker: Kei Umekawa]

Lecture 2: Why Does Your Customer Analysis Fail to Produce 'Meaningful Results'? The 3 'Truly Important Points' in Analysis Seen from the Frontlines of Consulting Umee Technologies Inc. [Speaker: Shojiro Koizumi]

*Please note that the lecture themes and speakers are subject to change.

Event Overview Seminar Name: Combining Macro 'Trends' and Micro 'True Intentions' to Uncover the 'Reasons Why Things Sell': Leveraging Voice x Text VoC Analysis Date and Time: April 15, 2026 (Tue) 14:00–15:00 (JST) Format: Online (via Zoom Webinar) Participation Fee: Free Capacity: 500 people Target Audience: Open to all departments and positions Details: https://emotion-tech.co.jp/seminar/2026/voice-voc0415/

*Please note that we may decline participation from competitors or individuals.

[Register Here](https://lp.emotion-tech.co.jp/l/849993/2026-03-15/3tfmh8)

Speaker Profiles Emotion Tech Inc. | Marketing Team Manager | Kei Umekawa After joining a pharmaceutical company as a new graduate, he moved to a startup, where he gained experience as a manager and business lead at two companies. Through trial and error, he realized the importance of CX and EX in business growth. He joined Emotion Tech in October 2020 and, after working in CX consulting and business planning, has been involved in the marketing team since the end of 2022.

Umee Technologies Inc. | General Manager of Business Development | Shojiro Koizumi Spent approximately 10 years at NTT East, engaging in partner sales primarily focused on mass retailers. Through experience in the field and at headquarters, he built a track record in a wide range of areas, including sales strategy formulation, in-store promotion design, and business process reengineering (BPR). Later, at a foreign-affiliated telecommunications equipment manufacturer, he oversaw corporate partner sales and e-commerce sales strategy teams, achieving strengthened market competitiveness and improved collaboration with distributors. After gaining experience in global business development, he launched the alliance department from scratch at Kakehashi Inc., contributing to lead acquisition growth of over 900% year-on-year. He promotes business domain expansion and growth foundation strengthening through collaboration with diverse partners. Currently, as an executive officer (VP of Operation) at a seed-phase startup, he oversees the "Business & Sales Unit" and "Quality Assurance Unit."

About Front Agent Front Agent is an Insight Analysis™ tool that visualizes customers' hidden true intentions just by recording conversations, helping to transform organizations.

Equipped with the patented technology "Deep Insight Engine™," it derives winning paths from hidden true intentions. Why do customers choose your company? Why did they not purchase? To ensure you continue to be chosen by customers, Front Agent leads you to insights from your conversations with them.

It supports all types of conversations—in-person, web meetings, and phone calls—and enables the transformation of kintone and Salesforce into AI agents. It has received a 3-star rating in the Cybozu Partner Evaluation System.

<Company Overview> Company Name: Umee Technologies Inc. Representative: Hirotaka Niino, Representative Director and President URL: https://umeecorp.com/ Headquarters: Inside The University of Electro-Communications, 1-5-1 Chofugaoka, Chofu, Tokyo Tokyo Office: Hibiya Central Building 5F, 1-2-9 Nishi-Shimbashi, Minato-ku, Tokyo Established: May 2019 Service Site: https://frontagent.umeecorp.com/ Business Description: A startup certified by The University of Electro-Communications that provides solutions through the research and development of the "Deep Insight Engine™," which analyzes human psychological tendencies from conversation, with the mission of realizing an era where we "face human conversation."

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