Uca Co., Ltd.'s Proposal Support "How to Propose" and JTB Corporation's "Futari Tsumugi" Form Business Alliance to Strengthen Post-Marriage Couple Proposal Assistance
Uca Co., Ltd.'s proposal support service "How to Propose" and JTB Corporation's marriage agency "Futari Tsumugi" have formed a business alliance. Starting April 1, 2026, they will strengthen proposal assistance for couples who have successfully married. By combining both companies' expertise, they aim to provide a memorable proposal experience tailored to users, fostering richer customer experiences.
📋 Article Processing Timeline
- 📰 Published: April 1, 2026 at 23:00
- 🔍 Collected: April 1, 2026 at 16:47
- 🤖 AI Analyzed: April 21, 2026 at 23:36 (486h 48m after Collected)
Uca Co., Ltd. (Head office: Shibuya-ku, Tokyo; Representative Director: Yuka Katayama), which operates the proposal support service "How to Propose," is pleased to announce a business alliance with JTB Corporation, which operates the marriage agency "Futari Tsumugi," to strengthen proposal support for couples who have successfully married, starting April 1, 2026 (Wednesday).
"How to Propose" is a proposal assistance service that covers everything from proposal consultation to staging suggestions and day-of execution support. Leveraging its track record of assisting over 60,000 proposal scenes, the service provides support to make life's once-in-a-lifetime important moments into even more special memories.
On the other hand, "Futari Tsumugi" is a close-knit marriage agency service that utilizes JTB's unique hospitality and coordination capabilities. It provides step-by-step accompaniment through profile creation, matchmaking arrangements, relationship counseling, and proposal support, and also expands its services to include wedding planning, honeymoons, anniversary trips, and gifts after marriage, with the aim of providing support that "stays close to the couple."
Through this business alliance, "How to Propose" will leverage its expertise and staging proposal capabilities to strengthen the support system for couples who have successfully married through "Futari Tsumugi," making their life-milestone proposal more personal and memorable. By collaborating, both companies aim to provide more consistent value, looking ahead from marriage hunting to marriage and beyond. Moving forward, both companies will continue to work on creating richer customer experiences by providing services that cater to each user.
Uca, under the banner of "Creative Emotions" and with the mission of "creating rich, resonant moments," offers services that accompany important life scenes, such as flower gifts, spatial decoration, wedding flowers, and proposal support. The company's strength lies in creating emotional experiences, including proposal support, and is promoting businesses committed to each customer's important moments.
Background of the Business Alliance
In recent years, as values and processes regarding marriage diversify, there is a growing demand for unique ways to express feelings and experiences even after marriage. This partnership will establish a system to provide more personal and special proposal experiences for couples who have successfully married.
For couples who have successfully married through "Futari Tsumugi" operated by JTB, this business alliance aims to strengthen the proposal and support services by "How to Propose" and the proposal flower gift suggestions and sales by "Patisserie + Flower." This aims to provide more specific support for post-marriage proposals, such as selecting a suitable location, designing the staging, imagining the day's progression, and creating memorable experiences, all tailored to the couple.
"Futari Tsumugi," operated by JTB, is a marriage agency that provides support not only from meeting to marriage but also through subsequent weddings, honeymoons, anniversary trips, and gifts, embodying support that "stays close to the couple" for life's milestones. They aim to support proposals not just as a custom, but as a deeply engraved and important event.
"Patisserie + Flower," operated by Uca, is a specialty store for flower gifts using fresh and preserved flowers. Founded in 2007, it has supported over 60,000 proposals. It is committed to the quality of its flower gifts, creating items tailored to customer needs after receiving orders. In addition, "How to Propose" utilizes dedicated concierge consultations and special venues and staging.
"How to Propose" is a proposal assistance service that covers everything from proposal consultation to staging suggestions and day-of execution support. Leveraging its track record of assisting over 60,000 proposal scenes, the service provides support to make life's once-in-a-lifetime important moments into even more special memories.
On the other hand, "Futari Tsumugi" is a close-knit marriage agency service that utilizes JTB's unique hospitality and coordination capabilities. It provides step-by-step accompaniment through profile creation, matchmaking arrangements, relationship counseling, and proposal support, and also expands its services to include wedding planning, honeymoons, anniversary trips, and gifts after marriage, with the aim of providing support that "stays close to the couple."
Through this business alliance, "How to Propose" will leverage its expertise and staging proposal capabilities to strengthen the support system for couples who have successfully married through "Futari Tsumugi," making their life-milestone proposal more personal and memorable. By collaborating, both companies aim to provide more consistent value, looking ahead from marriage hunting to marriage and beyond. Moving forward, both companies will continue to work on creating richer customer experiences by providing services that cater to each user.
Uca, under the banner of "Creative Emotions" and with the mission of "creating rich, resonant moments," offers services that accompany important life scenes, such as flower gifts, spatial decoration, wedding flowers, and proposal support. The company's strength lies in creating emotional experiences, including proposal support, and is promoting businesses committed to each customer's important moments.
Background of the Business Alliance
In recent years, as values and processes regarding marriage diversify, there is a growing demand for unique ways to express feelings and experiences even after marriage. This partnership will establish a system to provide more personal and special proposal experiences for couples who have successfully married.
For couples who have successfully married through "Futari Tsumugi" operated by JTB, this business alliance aims to strengthen the proposal and support services by "How to Propose" and the proposal flower gift suggestions and sales by "Patisserie + Flower." This aims to provide more specific support for post-marriage proposals, such as selecting a suitable location, designing the staging, imagining the day's progression, and creating memorable experiences, all tailored to the couple.
"Futari Tsumugi," operated by JTB, is a marriage agency that provides support not only from meeting to marriage but also through subsequent weddings, honeymoons, anniversary trips, and gifts, embodying support that "stays close to the couple" for life's milestones. They aim to support proposals not just as a custom, but as a deeply engraved and important event.
"Patisserie + Flower," operated by Uca, is a specialty store for flower gifts using fresh and preserved flowers. Founded in 2007, it has supported over 60,000 proposals. It is committed to the quality of its flower gifts, creating items tailored to customer needs after receiving orders. In addition, "How to Propose" utilizes dedicated concierge consultations and special venues and staging.