Uber Eats Expands Service to 12 Municipalities in 3 Prefectures: Niigata, Nagano, and Yamanashi
Uber Eats Japan will launch services in 12 municipalities across Niigata, Nagano, and Yamanashi prefectures starting May 11, 2026. This expansion targets high-tourism areas like Mount Fuji and highland resorts, aiming to provide convenience for both travelers and local residents.
📋 Article Processing Timeline
- 📰 Published: May 11, 2026 at 20:00
- 🔍 Collected: May 11, 2026 at 11:31
- 🤖 AI Analyzed: May 11, 2026 at 13:02 (1h 30m after Collected)
Uber Eats Japan G.K. (hereinafter, Uber Eats) will commence services in a total of 12 municipalities across Niigata, Nagano, and Yamanashi prefectures starting Monday, May 11, 2026. With this area expansion, Uber Eats will fully embark on its deployment into areas with high tourism demand, such as around Mount Fuji and highland resorts, providing convenience to both travelers and local residents.
The target areas for this expansion include the Mount Fuji area, which encompasses globally renowned tourist destinations like Fujikawaguchiko Town and Fujiyoshida City, Minamiuonuma City known for its rich nature, and the popular summer resort area around Lake Suwa. These regions are bustling with inbound tourists and domestic travelers. Uber Eats will cater to the diverse needs of these communities, offering food and daily necessities delivery as a new option to support daily life, where the charm of tourist destinations coexists with the living infrastructure of local residents.
Niigata Prefecture: Minamiuonuma City
Nagano Prefecture: Shimosuwa Town, Minowa Town, Okaya City, Ina City, Suwa City, Chino City, Minamiminowa Village
Yamanashi Prefecture: Narusawa Village, Nishikatsura Town, Fujikawaguchiko Town, Fujiyoshida City
To commemorate the service launch, special offers are available for customers placing their first order in the target areas. By entering the promotion code 【2026HELLO】 in the app, a discount of up to 2,500 yen will be applied to the first two orders.
Furthermore, Uber Eats will strongly support the securing of delivery partners in these regions and aim to create flexible income opportunities in rural areas. Those who register newly in the target areas and complete 10 deliveries within 7 days of account activation will receive 20,000 yen, and those who complete an additional 20 deliveries within 10 days will receive 50,000 yen (※1) in additional rewards.
Moving forward, Uber Eats will continue to improve customer experience, deepen partnerships with merchant partners, provide a flexible and easy-to-work environment for delivery partners, and further expand its service areas and enhance functionalities, all towards realizing the "Get Anything" platform.
Eligible users: Those using Uber Eats for the first time in the newly announced areas.
Benefit details: 2,500 yen off for the first two orders (minimum order amount: 2,000 yen).
Terms of use: Complete the order after entering the promotion code 【2026HELLO】 in the app.
※1 Notes
・This campaign can be confirmed on the promotion page of the app once account registration is complete.
・In the unlikely event that incentives are not paid despite meeting the conditions, please contact support.
・Campaign details may change or end without prior notice.
About Uber Eats Japan G.K.
Uber Eats Japan G.K. operates "Uber Eats," an online delivery service that matches customers, merchant partners, and delivery partners in real-time, instantly delivering a variety of ordered items, from cooked meals to groceries, daily necessities, medicines, and home appliances. Since launching its service in Japan in September 2016, it now operates across all 47 prefectures nationwide with 120,000 active merchant partners*1 and 120,000 active delivery partners*2. In 2022, Uber Eats launched "Uber Direct," a last-mile delivery solution that allows businesses to easily integrate Uber Eats' delivery network into their own services for instant delivery. In 2024, it began delivery by robots in some areas, and in 2025, it plans to offer the "Uber Teens" feature, allowing children aged 13 to 17 to order food and other items via an app linked to a parent's account. Uber Eats continues to expand its services towards realizing its "Get Anything" vision.
*1: Merchant partners who received orders in the past month.
*2: Delivery partners who delivered orders in the past month.