From July 5 (Fri) to July 11 (Thu), TV Tokyo will launch a special one-week campaign titled 'TV Tokyo's Your Money Week: Asset Defense Strategies to Beat the Inflation Era.' TV Tokyo, BS TV Tokyo, and the economic video streaming service 'TV TOKYO Biz' will unite to deliver a wide range of practical content designed to help viewers rethink how to spend, save, and grow their money.

The Nikkei average stock price continues to hit record highs almost daily. At the same time, ongoing global instability and a weakening yen have triggered persistent inflation with no end in sight, heightening concerns about our daily lives more than ever. How should we respond in this inflationary era? Can we truly grow and protect our assets? Through 'TV Tokyo's Your Money Week,' we’ll deliver the latest insights from multiple angles. Why not explore the financial anxieties embedded in everyday life and uncover tips for asset management?

On 'TV TOKYO Biz,' you can also enjoy unlimited access to past economic programs and original videos offering asset management tips. Right now, there’s a 14-day free trial campaign—don’t miss this chance to try it out.

[Featured Programs – TV Tokyo] ■ July 5 (Fri), 6:30–7:00 PM: "World Salary Slips: How Does Japan Compare?" A deep dive into Japanese salaries! This program tackles the taboo topic of asking ordinary people—bus drivers, doctors, designers—about their paychecks. It also investigates surprising side jobs popular among Japanese workers in the rapidly growing Philippines.

July 6 (Sat) – July 10 (Wed), 5:45–6:45 AM: "News Morning Satellite" A special focus on asset management in the inflation era. The program tackles the classic debate: index funds or active funds? Experts will weigh in. With interest rates rising, specialists will also explain concerns around home loans. In a collaboration with TV Osaka, the show features smart strategies for buying your 'forever home.' Plus, discussions on money-related topics by female reporters and directors from TV Tokyo.

July 6 (Sat) – July 9 (Tue), 10:00–10:54 PM; July 10 (Wed), 11:00–11:54 PM: "WBS (World Business Satellite)" Discover the latest investment strategies of 'Choruko,' a mom investor who grew her assets from ¥240,000 to over ¥400 million. Learn how a real estate agency sells apartments using only social media, and uncover the secrets of top CFOs who manage the finances of giant corporations.

July 7 (Sun), 11:06 PM – 11:50 PM: "Let’s Examine the World Through Money: Economics You Can Learn on Tuesday Nights" Let’s look at national reserves through the lens of money—after the U.S. attacked Iran, Japan faced an oil shortage. The government decided to release national oil reserves, but what exactly does Japan stockpile? Beyond energy, what about food and medical supplies? We’ll explore what both the nation and individuals should prepare for emergencies!

July 9 (Tue), 11:06 PM – 11:50 PM: "Cambrian Palace" "OK Store," a supermarket chain primarily in the Greater Tokyo Area, has ranked #1 in customer satisfaction surveys for 15 consecutive years and achieved 39 straight years of revenue growth, now reaching sales of around ¥750 billion. How does OK Store maintain such low prices amid rising inflation? We’ll examine how this supermarket supports household budgets.

July 11 (Thu), 10:00–10:54 AM: "Morning Satellite Saturday" Meet a legendary investment consultant based in the U.S. who helped George Soros make his fortune! He’ll share his outlook on the global economy—a crucial factor for successful investing.

July 11 (Thu), 10:54–11:48 AM: "Breakthrough" Bestselling author and market hero Aihara Yuuki explores a new investment style that aims to solve social issues through 'oshi-katsu' (supporting idols). Discover grassroots projects like 'preserving traditional industries,' where 'support investments' allow returns based on sales performance. We’ll dive deep into this innovative initiative channeling large-scale private funds into regional revitalization.

July 11 (Thu), 11:00 AM – 11:54 AM: "Roundtable Confidential" With inflation accelerating, education and exam costs are a major concern for parents. This episode brings together education experts, educational economists, and financial planners around the table. They’ll have an in-depth discussion on forward-looking financial planning: Where should you invest? How much should you spend? And more—on the topic of 'education investment.'

[Featured Programs – BS TV Tokyo] ■ July 6 (Sat) – July 10 (Wed), 7:05–7:55 AM: "Nikkei Morning Plus FT" "Market & Economy in Numbers" offers insights useful for individual investors’ asset formation and stock selection. With cooperation from QUICK, a financial information service of The Nikkei group, the final segment each day uses data such as monthly surveys (stocks, bonds, FX, Tankan), theme-based stocks, sector performance, and mutual fund rankings.

July 6 (Sat) – July 9 (Tue), 9:00–9:54 PM; July 10 (Wed), 9:54–10:48 PM: "NIKKEI NEWS NEXT" Titled "Exciting Money Club: Ishiken and Manami’s Investment Strategies," this series explores investment journeys, from how Ishida Ken and Hashimoto Manami started investing to their current portfolios. They’ll also answer basic questions like 'Why invest?' and 'What should I do with my savings?'

July 6 (Sat), 10:00–10:54 PM: "Learning Money" With Japanese stocks gaining momentum, interest is growing not only in index funds that track market performance but also in active funds aiming to outperform the market. The program introduces funds awarded Excellence Prizes at the R&I Fund Awards, which recognize top-performing active funds—essential viewing for investors looking to use their bonus to target high returns.

[Featured Programs – TV TOKYO Biz & Morning Satellite Premium] ■ "MosaTe Wakaran" Have you ever watched "News Morning Satellite" (aka "MosaTe") and felt confused, or had questions you were too embarrassed to ask? "MosaTe Wakaran" is a streaming program designed to clear up your confusion and help you enjoy MosaTe more. TV Tokyo’s Naruhara Minami and Oskar Group’s Chiken (Daikawa Tomohiro), both familiar faces on MosaTe, will gently and clearly explain the latest market trends, trending stocks, and complex economic mechanisms.

"Moyamoya Satellite (Moyasate)" Born from audience comments like 'Naruhara-san has grown so much as a MosaTe anchor, isn’t she past the 'wakaran' stage now?' This spin-off features second-year announcer Saito Hikaru, who takes over from Naruhara. A regular on MosaTe and assistant on a popular variety show, Saito will learn economic fundamentals from frontline experts and help viewers resolve the nagging 'moyamoya' (fuzziness) hidden in daily news.

"Monday Money LIVE" It’s Monday—a new week begins. Are you unsure how to strategize your investments after watching Tokyo’s market moves today? "Monday Money LIVE" is a 30-minute live streaming program that delivers a 'compass' for your weekly investment strategy. Its biggest strength? The "MosaTe Survey," professional market forecasts released every Monday morning on MosaTe. The program invites the expert whose forecast stands out that week—whether it’s an original insight or a minority opinion—and thoroughly dissects the 'behind-the-scenes' reasoning, deeper logic, and 'risk scenarios' the market may be overlooking.

"Market Live at 3:30 PM on Friday – Bull and Bear" A viewer-participation live streaming program aired every Friday right after the stock market closes. Suzuki Ryo, Visiting Editor at The Nikkei, known as "Captain Bull," and Announcer Sue Takeko, aka "Bear-ko," with extensive experience in market programs, reflect on the week’s market with laughter and tears. They also preview market events and highlight stocks to watch for the coming week.

"Career from Age 47" Warren Buffett, the 'Oracle of Investing,' says, 'The real enemy of investing isn’t falling stock prices—it’s inflation.' In an era where holding cash means losing value, what can we do to protect our assets? Meanwhile, the Nikkei average keeps hitting record highs—can you still start investing now? Host Sasaki Akiko, with years of market reporting experience, explores these questions with Tsuchiya Takatoshi from Fujiwara Capital.

"Peeking into Your Neighbor’s Money! FP Live Consultation Room" A deep dive via surveys into real-life money strategies of 'the person next door.' Focusing on everyday financial topics like asset building in inflationary times, housing, cars, and insurance, veteran financial planner Fukino Yasuhiko—with 38 years of experience—answers viewers’ personal financial concerns.

[Event Overview] Dates: July 5 (Fri) – July 11 (Thu) Event Name: TV Tokyo's Your Money Week: Asset Defense Strategies to Beat the Inflation Era Website: https://txbiz.tv-tokyo.co.jp/okane-week TV TOKYO Biz Official SNS: [Official X] @txbiz_ondemand https://x.com/txbiz_ondemand [Official Instagram] @tvtokyo_txbiz https://www.instagram.com/tvtokyo_txbiz [Official TikTok] @tvtokyo_txbiz https://www.tiktok.com/@tvtokyo_txbiz

[About TV TOKYO Biz] 'TV TOKYO Biz' is an economic media platform designed to support decision-making in work and investing. It offers unlimited access to flagship TV Tokyo economic programs such as 'News Morning Satellite,' 'WBS,' 'Dawn of Gaia,' and 'Cambrian Palace,' along with exclusive reporter commentaries and original programs. From global affairs and cutting-edge technologies to education, career choices, and more, TV TOKYO Biz delivers essential knowledge and fresh perspectives—powered by TV Tokyo’s unique journalistic strength.

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  • Source: PR TIMES
  • Category: 経済
  • Organizations: QUICK / R&I