The "Aurora and Forest Story Exhibition" Executive Committee (TV Aichi, Hands Pro, BV Communications) will hold the "Aurora and Forest Story Exhibition ~What Hygge and Fairy Tales Taught Us~" to commemorate the 40th anniversary of the Denki Bunka Kaikan. The exhibition will take place from Saturday, July 11 to Sunday, August 30, 2026, at the Denki Bunka Kaikan (2-2-5 Sakae, Naka-ku, Nagoya City, Aichi Prefecture).

We are pleased to announce details about "Hokuo Yatai," the merchandise corner for this exhibition, and the items that will be available.

What is "Hokuo Yatai"?

"Hokuo Yatai" is a gathering of various Nordic brands and shops, offering a festival-like experience.

We will be selling goods perfect for the "Aurora and Forest Story Exhibition."

Featuring a collection of miscellaneous goods and food items from Nordic countries such as Finland, Sweden, and Denmark.

In addition to the main area, multiple experience zones will be available to enjoy the world of Nordic nature, lifestyle, and fairy tales.

LOVI / Christmas Tree (30cm) & 8 Mini Balls / ¥15,400 Stig Lindberg / Cutting Board / ¥7,480 MOOMIN / Various Moomin Towels / Mini ¥770 each, Face ¥1,430 each Finlayson / Various Mini Bags / ¥3,850 each

Polar Bear Coin Bank / ¥3,080 Matty Pikkujamsa / Cat Wall Clock / ¥4,950 GRANAS / Dala Horse / ¥8,250 Hukka Design / Various Massage Tonttu / ¥4,620 each

KLAMST / Various Apple Juices / ¥540 each HUGGERY / Various Jams / ¥540 each Hokuo Yatai Limited Cup & Saucer "Onnellinen" / ¥3,960 BOF / Pot Holders / ¥2,640

And more.

Information on merchandise is also available on our website: ▼ http://tv-aichi.co.jp/aurora/goods.html

*Images are for illustrative purposes only.

*Exhibition details are subject to change without notice.

About the Exhibition "Aurora and Forest Story Exhibition"

Abundant nature and the ingenuity to enjoy everyday life.

By experiencing Nordic life, you are sure to find "fragments of happiness."

The mystical aurora, the forest that nurtures abundant life, and the world of fairy tales loved by all.

This is an experiential exhibition that fuses Nordic history and charm.

Nordic countries have short daylight hours and very long winters. Despite this, they consistently rank high in global happiness rankings. The reason for this is likely their emphasis on "Hygge," the creation of cozy spaces, and "Lagom," the pursuit of "just the right amount" for oneself, along with the many practices they employ to make everyday life enjoyable.

How about finding hints to "fragments of happiness" from the Nordic lifestyle, which cherishes small everyday joys, through an exhibition that allows you to experience the rich nature and slow life of the region, where people overcome harsh winters with rich spirits and fully enjoy the short summers?

Ticket Sales Information

<Admission Fees> Adults: Advance ¥1,400 / Same-day ¥1,600 Children: Advance ¥500 / Same-day ¥600 Students (High School, University, Vocational School): Advance ¥700 / Same-day ¥900 Seniors (65+): Advance ¥1,300 / Same-day ¥1,500 *Child rate applies to children aged 4 to junior high school students. *Discount tickets for persons with disabilities: Adults ¥800, Children ¥300 (Ages 4-High School/University/Vocational School). Advance and same-day tickets are the same. *Eligible individuals include those holding a Physical Disability Certificate, Love Certificate, Rehabilitation Certificate, Mental Disability Health and Welfare Certificate, or Atomic Bomb Survivor's Health Certificate, and one accompanying person (Mirairo ID is also accepted).

<Sales Period> Advance Tickets: Friday, May 15, 10:00 AM - Friday, July 10, 11:59 PM Same-day Tickets: Saturday, July 11, 12:00 AM - Sunday, August 30, 4:00 PM

<Ticket Sales Play Guides> ・WEB: Asuvie!, Rakuten Travel, Ticket Pia, Lawson Ticket, eplus, Iko-yo, BooWoo Ticket ・In-Store: Seven-Eleven In-store Multicopy Machine (P Code: 996-087) Lawson, Ministop In-store Loppi (L Code: 43349) FamilyMart In-store Multicopy Machine Same-day tickets will also be sold at the venue (cash only).

【Exhibition Overview】

◇Exhibition Name: Aurora and Forest Story Exhibition ~What Hygge and Fairy Tales Taught Us~

◇Dates and Times: Saturday, July 11, 2026 - Sunday, August 30, 2026, 9:30 AM - 5:00 PM (Last entry 4:30 PM) No closing days during the period. Night hours on Fridays, Saturdays, and Obon period: 9:30 AM - 8:00 PM (Last entry 7:30 PM) July 17 (Fri), July 18 (Sat), July 24 (Fri), July 25 (Sat), July 31 (Fri), August 1 (Sat) August 7 (Fri) - August 15 (Sat), August 21 (Fri), August 22 (Sat), August 28 (Fri), August 29 (Sat) *July 11 (Sat) will be regular business hours.

◇Venue: Denki Bunka Kaikan, 5th Floor, Event Hall / East & West Galleries (2-2-5 Sakae, Naka-ku, Nagoya City, Aichi Prefecture)

◇Access: Approximately 2 minutes on foot from Fushimi Station on the subway. 10 minutes on foot from Sakae Station.

◇Tickets: Various convenience stores, electronic tickets, etc.

◇Organizer: Aurora and Forest Story Exhibition Aichi Venue Executive Committee (TV Aichi, Hands Pro, BV Communications)

◇Co-organizers: Chunichi Shimbun, Denki Bunka Kaikan (Chuden Real Estate)

◇Sponsorship: Nagoya City, Nagoya City Board of Education, Aichi Prefecture, Public Interest Incorporated Association Aichi Prefecture Private Kindergarten Federation, FM AICHI

◇Official Website: https://tv-aichi.co.jp/aurora/

◇X (formerly Twitter): https://x.com/aurora_to_mori

◇Instagram: https://www.instagram.com/aurora_to_mori/

FACT BOX

  • Source: PR TIMES
  • Category: Event
  • Organizations: FM AICHI