[Early Summer Limited] 'Kyokanze Matcha' with the aroma of stone-milled matcha. A new flavor of the '100-year confection' launches April 11 (Sat).

Tsuruya Yoshinobu Co., Ltd. (Headquarters: Kamigyo-ku, Kyoto City; President and CEO: Shinichiro Inada), a manufacturer and seller of traditional Japanese sweets, will release a new product, "Kyokanze Matcha", at stores nationwide from Saturday, April 11, 2026. This new creation infuses "stone-milled Uji matcha" into their signature confection "Kyokanze", which has been patronized for over 100 years since its creation in 1920 (Taisho 9). Prior to the in-store release, advance reservations have started today, Monday, March 30, 2026, on the official online shop.

We have combined the charm of "Matcha," which continues to attract attention both domestically and internationally in recent years, with our popular signature confection. The deliciousness, which was previewed at a recent main store event and received highly favorable reviews, is something we hope everyone will enjoy.

Official Online Shop "Kyokanze Matcha" related product page https://shop.tsuruyayoshinobu.jp/collections/kyokanze-matcha *Order acceptance begins around 12:00 on Monday, March 30, 2026.