Sky Lantern Project with 'Japan's Material Koshien' Launches, First Events in Kumamoto and Hokkaido

TryHard Japan Co., Ltd. will hold sky lantern events on the same day and at the same locations as the 'Japan's Material Koshien' events, which shine a light on attractive local ingredients and regional resources across Japan.

This project is not a direct participation in 'Japan's Material Koshien' itself but is implemented as a related event held concurrently at each venue. By offering high-value content during the nighttime hours, in addition to daytime regional experiences and encounters with local materials, the company aims to create vibrancy and promote visitor circulation throughout the host area.

At the sky lantern event, participants can write their wishes and thoughts on lanterns and release them into the night sky. The sight of soft lights floating up all at once creates a memorable experience for families, friends, and couples, and serves as an iconic scene symbolizing the host area's night.

The company aims to operate an event that balances a fantastical atmosphere with safety and environmental considerations, ensuring a secure experience for all participants.

Going forward, the company plans to sequentially roll out sky lantern events across the country in line with the schedule of 'Japan's Material Koshien.' By combining the individuality and appeal of each region, they will create unique nighttime scenery and deliver new regional experiences to visitors.

Detailed implementation details, participation methods, and ticket information for the first events in Kumamoto and Hokkaido will be announced sequentially. Please look forward to a fantastical moment that colors the night sky along with the charm of the region.

【Sky Lantern Project】
The Sky Lantern Project is a project that aims to disseminate regional appeal and create vibrancy through sky lanterns that color the night sky, in conjunction with events held nationwide. By providing fantastical scenery and special experiences, it contributes to the creation of new value for regions.

【What is Japan's Material Koshien?】
Japan, a country of ingredients and production. Re-recognizing and recreating the value of 'food.' Conveying the value of primary industries through food. Japan's Material Koshien.
The value of primary industries cannot be fully conveyed by numbers and documents alone.
The individuality of the land, the climate, the thoughts of the producers, and the accumulated time. All of these are condensed, and the most intuitive form of communication is 'food.'
Japan's Material Koshien [Food Division] is a project that visualizes the value of primary industries as a 'tasting experience.'

【Event Overview】
Name: Sky Lantern Project with Japan's Material Koshien
Dates: Kumamoto, Hanabatake Hiroba: Saturday, June 27, 2026
Hokkaido, Makomanai Sekisui Heim Stadium: Saturday, July 25 and Sunday, July 26, 2026
Time: Japan's Material Koshien: 11:00 AM - 5:00 PM
Sky Lantern Project with Japan's Material Koshien: From 5:00 PM
Lantern Launch (Kumamoto): 7:30 PM (Lantern pickup from 7:00 PM)
Lantern Launch (Hokkaido): 8:00 PM (Lantern pickup from 7:00 PM)
Venues: Kumamoto: Hanabatake Hiroba, 7-7 Hanabatake-cho, Chuo-ku, Kumamoto City, Kumamoto Prefecture, 860-0806
Hokkaido: Sekisui Heim Stadium, 3-1 Makomanai Koen, Minami-ku, Sapporo City, Hokkaido, 005-0017
Co-organizers: Japan's Material Koshien Executive Committee / TryHard Japan Co., Ltd.
Production: TryHard Japan Co., Ltd.
*Dates and content are subject to change depending on the social situation.

【TryHard Japan Co., Ltd. (TryHard Holdings Limited / NASDAQ:THH)】
In August 2025, the company became the first Japanese lifestyle entertainment company to list on the NASDAQ market. It is a production company specializing in events, including the planning and production of music events and the production of nightclubs nationwide. In recent years, it has been focusing on discovering and creating nighttime culture as part of regional revitalization projects in collaboration with central government ministries and local governments. The company is committed to a healthy nighttime economy in Japan and regional revitalization through entertainment, while also contributing to the dissemination of Japan's appeal to the world.