So that the 'everyday' of this town continues, and the 'always' of the future is realized.
Kono Corporation announces its dream for a sustainable future in the logistics industry through April Dream.
📋 Article Processing Timeline
- 📰 Published: April 1, 2026 at 09:00
- 🔍 Collected: April 1, 2026 at 01:00
- 🤖 AI Analyzed: April 16, 2026 at 10:42 (369h 41m after Collected)
We are participating in April Dream, an initiative to share dreams on April 1st. This press release is the dream of Kono Corporation. We are participating in this initiative not just to share our dream, but as a step towards its realization.
Kono Corporation (Headquarters: Hiroshima City, Hiroshima Prefecture, Representative Director: Mikio Kono https://www.transport-kono.com/) has continued to support the 'ordinary everyday' of this town through food logistics. Products lining supermarket shelves. The familiar dining table, always there. Our work lies behind each of these.
We are sharing this dream so that the 'always' of this town continues unchanged, and so that the future where someone's 'always' is protected is realized.
■ Dream Overview and Background
Currently, the logistics industry is at a major turning point, facing challenges such as driver shortages and working style issues.
The everyday life that has continued as a matter of course may cease to exist without those who support it. That is why we are not looking away from this reality and are re-examining 'How do we connect this job to the next generation?'
The logistics industry is at a major turning point, facing challenges such as driver shortages and working style issues, as well as the worsening labor shortage, often referred to as the '2030 problem.' Furthermore, there is a demand for operational efficiency and work style reforms through the utilization of digital technology (DX), and the industry is in a situation where continuing with traditional methods is difficult. That is why we are not looking away from this reality and are re-examining 'How do we connect this job to the next generation?'
■ Initiatives
Kono Corporation is promoting people-centered initiatives to achieve sustainable logistics.
We are promoting the creation of an environment where diverse human resources can thrive through the recruitment and training of foreign nationals. We are also working to increase the ratio of female employees, creating a workplace where everyone can work with peace of mind for a long time.
Furthermore, we consider the health and safety of each employee as an important management issue and have focused on improving the work environment and promoting health management. As a result, we have been certified as a 'Certified Health and Productivity Management Organization 2026 (Small and Medium Enterprise Category).'
■Dream〈Challenge〉
So that the 'everyday' of this town continues. To realize the 'always' of the future.
To achieve this, we will continue to create an environment where everyone can work with peace of mind, regardless of age, gender, or nationality.
Towards a job where one can challenge themselves from scratch and feel their growth. And towards a job that each person can be proud of. Kono Corporation will continue to deliver.
This is 'the quiet pride that supports the everyday of this town.'
FAQ
What is April Dream?
April Dream is a project based on the idea that April 1st is a suitable day to share dreams. Companies share their respective dreams, and this project aims to shape businesses and services that originate from those dreams.
What specific 'everyday' does Kono Corporation aim to achieve?
It refers to the continuation of the ordinary lives of local residents, such as products being available on supermarket shelves and familiar meals being served at dining tables. We are responsible for the food logistics that support this.
What are the challenges facing the logistics industry?
Challenges include driver shortages, issues with working styles, and the worsening labor shortage, exemplified by the '2030 problem.' There is also a need for operational efficiency and work style reforms through the utilization of digital technology (DX).
What initiatives is Kono Corporation undertaking for sustainable logistics?
We are promoting the recruitment and training of foreign nationals, increasing the ratio of female employees, ensuring the health and safety of our employees, and improving the work environment. As a result, we have been certified as a 'Certified Health and Productivity Management Organization 2026.'
What are Kono Corporation's future prospects?
To continue providing a job that allows anyone to work with peace of mind regardless of age, gender, or nationality, a job where individuals can challenge themselves from scratch, feel their growth, and take pride in their work.