[New Report Published] Sustainable Communication (No. 92) 'The Impact of Greenwashing on Corporate Value'

Key facts

  • [New Report Published] Sustainable Communication (No. 92) 'The Impact of Greenwashing on Corporate Value'
  • Mitsubishi UFJ Trust and Banking Corporation has published a report in its 'Sustainable Communication (No. 92)' series analyzing the impact of greenwashing on corporate value. The report points to stricter regulations in Europe and the risk that dishonest disclosure can lead to higher capital costs.
  • Source: PR Times
  • Date: June 5, 2026

Direct answer

Mitsubishi UFJ Trust and Banking Corporation has published a report in its 'Sustainable Communication (No. 92)' series analyzing the impact of greenwashing on corporate value. The report points to stricter regulations in Europe and the risk that dishonest disclosure can lead to higher capital costs.

Citation
[New Report Published] Sustainable Communication (No. 92) 'The Impact of Greenwashing on Corporate Value' (June 5, 2026), PR Times
Source
PR Times
Date
June 5, 2026
Mitsubishi UFJ Trust and Banking Corporation has published a report in its 'Sustainable Communication (No. 92)' series analyzing the impact of greenwashing on corporate value. The report points to stricter regulations in Europe and the risk that dishonest disclosure can lead to higher capital costs.
調査NQ 0/100出典:PR Times

📋 Article Processing Timeline

  • 📰 Published: June 5, 2026 at 20:38
  • 🔍 Collected: June 5, 2026 at 11:51
  • 🤖 AI Analyzed: June 6, 2026 at 22:44 (34h 52m after Collected)
Mitsubishi UFJ Trust and Banking Corporation (President: Hiroshi Kubota) has published a report titled 'Sustainable Communication (No. 92): The Impact of Greenwashing on Corporate Value.'

≪Report Summary≫

- Primarily in Europe, environmental claims are shifting into a domain requiring legal proof. Vague or insufficiently substantiated claims can be considered greenwashing, posing significant management risks such as penalties, trading suspensions, and exclusion from value chains.

- The definition of greenwashing has recently expanded from mere 'intentional falsehood' to 'dishonest disclosure that does not accurately reflect reality.' An era has arrived where disclosing solid evidence and having criteria to evaluate it are crucial.

- Greenwashing can lead to long-term investor distrust, increasing the risk premium and thus the Weighted Average Cost of Capital (WACC), which can negatively impact fundraising and, consequently, corporate value. Conversely, honest disclosure based on international standards is believed to contribute to reducing capital costs and enhancing long-term corporate value.

For details, please refer to the report below.

d36656-338-005f7e498d16a5e0c5df52646dd4ef84.pdf

For inquiries regarding interviews or articles, please contact us at the email address below.

【Contact for this matter】

Mitsubishi UFJ Trust and Banking Corporation
Corporate Consulting Division, Planning Group

Mail: cc-planning_post@tr.mufg.jp

FAQ

What is the main theme of this report?

It analyzes the impact of greenwashing on corporate value.

How is the definition of greenwashing changing?

It is expanding from mere intentional falsehood to dishonest disclosure that does not accurately reflect reality.

What risks does greenwashing pose to companies?

Risks include penalties, trading suspensions, exclusion from value chains, investor distrust, and higher WACC leading to worsened fundraising.