Why Isn't Strategic HR Progressing? Persol Research and United Arrows CHRO Discuss Redesigning HR and Management

HR NOVA SUMMIT 2026 Summer

TOYNOVA Inc. (Headquarters: Tokyo) will hold the "HR NOVA SUMMIT 2026 Summer ~Proving Strategic HR with Management Results~" on July 16, 2026 (Thu) at Tokyo Port City Takeshiba.

Today, we introduce a special keynote session for HR executives who feel that "strategic HR is not progressing."

Click here for event details

Why Hasn't Strategic HR Progressed in 20 Years?

It has been over 20 years since the term "strategic HR" was introduced to Japan. However, only about 30% of companies are able to implement it. Even when HR Business Partners (HRBP) are appointed, on-site managers become so exhausted that it's called a "punishment game."

What creates the structural disconnect between HR and management?

Theme 3 of this event, "Redesigning HR and Management," directly addresses this question.

Session: "Why Isn't Strategic HR Progressing? ~A Discussion on Redesigning HR and Management~"

In this session, Satoshi Sasaki (Senior Principal Researcher) from Persol Research and Mariko Yamazaki (Managing Executive Officer, CHRO) from United Arrows, who has fundamentally transformed HR within the company, will be speaking.

From the two perspectives of the forefront of research and the forefront of implementation, they will unravel how to redesign strategic HR and front-line management as a "set."

The themes covered in this session are as follows:

- Correlation between human capital and management results, and the three elements of strategic HR - Structural issues hindering strategic HR and the reality of ineffective HRBPs - Five elements for achieving strategic HR and methodologies for transforming HR itself - A collaborative implementation approach to redesigning HR and management as a set - The essential value remaining for managers in the AI era

What is HR NOVA SUMMIT?

This event is designed not just for "information gathering," but for each participant to take away "questions" that will pave the way for their company's future.

Through the three steps of KEYNOTE (generating questions) → CASE STUDY SESSION (broadening perspectives) → ROUNDTABLE DISCUSSION (deepening questions), it provides a platform for HR executives in similar positions to engage in candid discussions.

Event Outline

Item

Details

Event Name

HR NOVA SUMMIT 2026 Summer

Date and Time

July 16, 2026 (Thu) 13:00-19:15 (Doors open 12:30)

Venue

Tokyo Port City Takeshiba, Office Tower 1F (4 min walk from JR Hamamatsucho Station)

Capacity

100 people (Free, lottery-based) *Participation is generally limited to one person per company.

Target Audience

Executives, HR executives, and Corporate Planning executives, primarily from large corporations

Organizer

TOYNOVA Inc.

Special Website

https://www.toynova.co.jp/novasummit/hr/

Company Overview

Company Name: TOYNOVA Inc. (formerly New Peaks Inc.)

Location: 8F, West Shinjuku Umemura Bldg., 3-24-3 Yoyogi, Shibuya-ku, Tokyo 151-0053

Representative Director: Keishi Kobayashi

Established: October 11, 2018

URL: https://toynova.co.jp/

【Contact】

HR NOVA SUMMIT 2026 Summer Management Office

Email: info_hrnova@toynova.co.jp

URL: https://www.toynova.co.jp/novasummit/hr/