TOYNOVA Announces 'B2B Business Breakthrough (BBB)' Marketing Conference to be Held Online on June 24; Official Site Launched and Registration Open
TOYNOVA Inc. has launched the official website and opened registration for its 'B2B Business Breakthrough (BBB)' online marketing conference, scheduled for June 24, 2026. The event will feature keynote discussions between industry leaders in SaaS, marketing, and sales, aiming to provide participants with new perspectives and insights for business growth.
📋 Article Processing Timeline
- 📰 Published: May 22, 2026 at 19:30
- 🔍 Collected: May 22, 2026 at 11:01
- 🤖 AI Analyzed: May 22, 2026 at 12:59 (1h 57m after Collected)
TOYNOVA Inc. (HQ: Shibuya-ku, Tokyo; Representative Director: Keiji Kobayashi) has officially launched the landing page and opened registration for the B2B marketing conference 'B2B Business Breakthrough (BBB)', which will be held online on Wednesday, June 24, 2026.
About 'B2B Business Breakthrough (BBB)'
Since the emergence of ChatGPT, executives and marketing leaders at B2B companies have been facing the question, 'How will our business survive in the AI era?' However, they often encounter stagnation and rigid thinking as internal meetings tend to repeat the same premises and conclusions.
Designed with this awareness of challenges, 'B2B Business Breakthrough (BBB)' is a conference structured not for sharing success stories or know-how, but for generating 'new questions to bring back to your business' through dialogues between practitioners with different perspectives.
Participants can gain hints for their next strategic steps through three keynote sessions (all in dialogue format) featuring executives and practitioners at the forefront of the SaaS, marketing, and sales domains, as well as sponsor sessions handling cutting-edge cases.
Program
Keynote 1: 'Dying SaaS vs. Living SaaS: Rethinking Premises and Breakthroughs Beyond'
Masayuki Makino, CEO, Pathoslogos Inc. × Tomoya Nakano, CEO, i-plug, Inc.
Keynote 2: 'B2B BUSINESS BREAKTHROUGH'
Takahiro Miura, CEO, The Breakthrough Company GO × Masaki Tabe, President, Novasell Inc. × Secret Guest
Keynote 3: 'Why Was bellFace Able to Achieve a Breakthrough When on the Verge of Bankruptcy?'
Kazuaki Nakajima, CEO, bellFace, Inc. × Koji Matsuo, CEO, Richka, Inc.
Sponsor Sessions (Multiple slots; to be announced sequentially)
Event Overview
Name: B2B Business Breakthrough (BBB)
Date/Time: Wednesday, June 24, 2026, 18:00 - 21:00 JST
Format: Online streaming
Registration: Free (Prior registration required)
Target: B2B executives, management planners, marketing managers, and SaaS company leaders
Organizer: TOYNOVA Inc.
Past Track Record
This series recorded 2,558 total registrations and a 90% participant satisfaction rate in its previous online distribution. This iteration is an online version of the offline event held at Shibuya STREAM on April 13, 2026, aimed at reaching a broader audience.
About TOYNOVA Inc.
TOYNOVA Inc. (formerly New Peaks Inc.; renamed on February 18, 2026) is a marketing conference operating company that supports the business growth of B2B companies.
Company Name: TOYNOVA Inc.
Address: 8F, Nishi-Shinjuku Umemura Bldg., 3-24-3 Yoyogi, Shibuya-ku, Tokyo 151-0053, Japan
Representative: Keiji Kobayashi, Representative Director
URL: https://www.toynova.jp/
About 'B2B Business Breakthrough (BBB)'
Since the emergence of ChatGPT, executives and marketing leaders at B2B companies have been facing the question, 'How will our business survive in the AI era?' However, they often encounter stagnation and rigid thinking as internal meetings tend to repeat the same premises and conclusions.
Designed with this awareness of challenges, 'B2B Business Breakthrough (BBB)' is a conference structured not for sharing success stories or know-how, but for generating 'new questions to bring back to your business' through dialogues between practitioners with different perspectives.
Participants can gain hints for their next strategic steps through three keynote sessions (all in dialogue format) featuring executives and practitioners at the forefront of the SaaS, marketing, and sales domains, as well as sponsor sessions handling cutting-edge cases.
Program
Keynote 1: 'Dying SaaS vs. Living SaaS: Rethinking Premises and Breakthroughs Beyond'
Masayuki Makino, CEO, Pathoslogos Inc. × Tomoya Nakano, CEO, i-plug, Inc.
Keynote 2: 'B2B BUSINESS BREAKTHROUGH'
Takahiro Miura, CEO, The Breakthrough Company GO × Masaki Tabe, President, Novasell Inc. × Secret Guest
Keynote 3: 'Why Was bellFace Able to Achieve a Breakthrough When on the Verge of Bankruptcy?'
Kazuaki Nakajima, CEO, bellFace, Inc. × Koji Matsuo, CEO, Richka, Inc.
Sponsor Sessions (Multiple slots; to be announced sequentially)
Event Overview
Name: B2B Business Breakthrough (BBB)
Date/Time: Wednesday, June 24, 2026, 18:00 - 21:00 JST
Format: Online streaming
Registration: Free (Prior registration required)
Target: B2B executives, management planners, marketing managers, and SaaS company leaders
Organizer: TOYNOVA Inc.
Past Track Record
This series recorded 2,558 total registrations and a 90% participant satisfaction rate in its previous online distribution. This iteration is an online version of the offline event held at Shibuya STREAM on April 13, 2026, aimed at reaching a broader audience.
About TOYNOVA Inc.
TOYNOVA Inc. (formerly New Peaks Inc.; renamed on February 18, 2026) is a marketing conference operating company that supports the business growth of B2B companies.
Company Name: TOYNOVA Inc.
Address: 8F, Nishi-Shinjuku Umemura Bldg., 3-24-3 Yoyogi, Shibuya-ku, Tokyo 151-0053, Japan
Representative: Keiji Kobayashi, Representative Director
URL: https://www.toynova.jp/
FAQ
『B2B Business Breakthrough（BBB）』の開催日時と形式は？
2026年6月24日（水）18:00〜21:00にオンライン配信形式で開催されます。
参加費はかかりますか？
参加費は無料ですが、事前申込制となっています。
このカンファレンスの目的は何ですか？
成功事例の共有だけでなく、実践者同士の対談を通じて、BtoB事業の経営層やマーケティング責任者が「自社の事業に持ち帰れる新たな問い」を生み出すことを目的としています。
登壇予定の講演者は誰ですか？
牧野正幸氏（パトスロゴス）、中野智哉氏（i-plug）、三浦崇宏氏（The Breakthrough Company GO）、田部正樹氏（ノバセル）、中島一明氏（ベルフェイス）、松尾幸治氏（リチカ）らが登壇予定です。
TOYNOVA株式会社の旧社名は？
2026年2月18日付で株式会社ニューピークスから社名変更されました。