地域活性化

Nagano Prefecture's Iizuna Town Partners with Rakuten to Launch "Furusato Resident Registration System" Social Implementation Initiative

Citation-Grade Primary-source linked Schema.org verified

Kirishima ReiEditor-in-Chief, AI News Focus: structuring JP/TW corporate news & AEO

Published Jul 1, 2026 10:30 PM ・ Updated Jul 8, 2026 9:57 PM ・ 9 min read ・ Source: PR TIMES

Show contents

Nagano Prefecture's Iizuna Town Partners with Rakuten to Launch "Furusato Resident Registration System" Social Implementation Initiative — Image: PR TIMES

PRIMARY SOURCE PR TIMES View source Distributor: PR TIMES
Published: Jul 1, 2026

Iizuna Town, Nagano Prefecture (along with five other municipalities: Kamishihoro Town, Hokkaido; Joetsu City, Niigata Prefecture; Koshu City, Yamanashi Prefecture; Takahama Town, Fukui Prefecture; and Kyotango City, Kyoto Prefecture) and Rakuten Group, Inc. (hereinafter "Rakuten") have newly commenced a partnership to promote the social implementation of the "Furusato Resident Registration System" (Note 1), which the Ministry of Internal Affairs and Communications aims to establish (Note 2).

This partnership is part of the initiatives of the "Furusato Resident Support Consortium" (Note 3) established by Rakuten, and the number of participating municipalities is being expanded sequentially. Rakuten and the six municipalities aim to expand the base of people with connections to the regions and secure human resources for regional industries, such as local accommodation providers, through Rakuten's travel reservation service "Rakuten Travel" and its e-commerce platform "Rakuten Ichiba," addressing challenges such as labor shortages in key regional industries and the expansion of related populations.

Specifically, the special page "Gather! Future Furusato Residents 2026" on "Rakuten Ichiba" concerning the "Furusato Resident Registration System" has been renewed to disseminate information about the appeal of municipalities and spot work opportunities in primary industries. Users who become interested in a municipality through this special page and contribute to the region through on-site activities and labor as a "Furusato Resident" will receive a Rakuten Travel coupon of 3,000 yen or more off, usable for accommodation expenses at eligible facilities. Furthermore, official web antenna shops for each municipality will be opened within "Rakuten Ichiba" to introduce the charm and specialty products of the regions, providing a mechanism for people to easily support the local economy even from afar.

Rakuten and the participating municipalities will continue to undertake various initiatives to create related populations and cooperate for the further growth of regional industries.

(Note 1) Initiatives to build continuous relationships with people involved in regions are being implemented as unique efforts by some local governments. However, challenges such as the inability to visualize the scale of related populations and their relationships with regions have arisen. In response, the Ministry of Internal Affairs and Communications established the "Furusato Resident Registration System" as a mechanism to register individuals who are continuously involved with a region other than their place of residence.

https://www.soumu.go.jp/main_sosiki/jichi_gyousei/c-gyousei/kankeijinkou.html

(Note 2) Kamishihoro Town, Hokkaido, and Iizuna Town, Nagano Prefecture, have been selected for the Ministry of Internal Affairs and Communications' "Furusato Resident Registration System Model Project." Additionally, Rakuten has been designated as a "Specified Residence Support Corporation" by the Ministry of Land, Infrastructure, Transport and Tourism to promote "two-region residency" for Kamishihoro Town, Hokkaido, and Kyotango City, Kyoto Prefecture.

(Note 3) This is a joint venture comprising companies and local governments, established in September 2025 by Rakuten to promote the social implementation of the "Furusato Resident Registration System" that the government aims to establish. Rakuten serves as the secretariat.

https://corp.rakuten.co.jp/news/press/2025/0912_03.html

(Note 4) The maximum number of coupons and usage conditions vary by municipality. Details can be confirmed on the special page.

Overview of Special Page "Gather! Future Furusato Residents 2026"

Special Page

Overview: Introduces the appeal and detailed information regarding spot work in regional primary industries, coupons of 3,000 yen or more off on Rakuten Travel usable as accommodation subsidies for users contributing to the region as "Furusato Residents" on-site, and specialty products available for purchase at official web antenna shops opened by each municipality on Rakuten Ichiba.

Contact Information:

Iizuna Town, Planning Division, Regional Revitalization Promotion Office

TEL: 026-253-2512 (Weekdays 8:30 - 17:15)

E-mail: chikatsu@town.iizuna.nagano.jp

Rakuten Group, Inc., Commerce & Marketing Company, EC Public Relations Section

E-mail: rakuten-ichibapr@mail.rakuten.com

FACT BOX

Source: PR TIMES
Category: 地域活性化

AI 圖像理解（模型對圖片的判讀，非新聞原文事實） / AI image understanding / AI 画像理解

模型對圖片的判讀，非新聞原文事實 / Model interpretation of images, not source-article facts / モデルによる画像判読で、ニュース原文の事実ではありません

以下為AI對圖片的理解非新聞原文事實

The image is a collage of scenic Japanese landscapes, including apple orchards, rice fields, a traditional building with cherry blossoms, a green pasture, and a beach. It features illustrations of four people exploring and text promoting a "Furusato Resident Registration System" and Rakuten points.

Collage of Japanese scenery with text promoting the "Furusato Resident Registration System" and "Rakuten Points".

Editorial & Verification Standards

The Washin AI News desk structures and reviews this article under the following standards.

Start only from primary sources (official PR, disclosures, wire services)
Numbers and proper nouns machine-checked against the source (number-completeness check)
Company names and tickers verified via registry (Registry/TWSE/Wikidata)
No speculation; nothing stated that is not in the source

Read the full editorial policy →

Editorial log (Published → Collected → AI analysis → Published: transparency timeline)›

Announced　Jul 1, 2026 10:30 PM — Distributor PR TIMES
Collected　Jul 1, 2026 1:54 PM
AI structured & analyzed　Jul 1, 2026 1:54 PM
Desk-reviewed & published　Jul 1, 2026 10:30 PM

FAQ

What are the key facts in this article?

Where is the primary source?

PR TIMES: https://prtimes.jp/main/html/rd/p/000000274.000076519.html

When was it published?

Jul 1, 2026

Cite this article — HOW TO CITE

Washin AI News Desk“Nagano Prefecture's Iizuna Town Partners with Rakuten to Launch "Furusato Resident Registration System" Social Implementation Initiative”AI News by Washin Village（和心村）, Jul 1, 2026. https://aeo.washinmura.jp/ai/town-iizuna-nagano-jp/en/news/2026-07-01-%E9%95%B7%E9%87%8E%E7%9C%8C-%E9%A3%AF%E7%B6%B1%E7%94%BA-%E6%A5%BD%E5%A4%A9%E3%81%A8%E9%80%A3%E6%90%BA%E3%81%97-%E3%81%B5%E3%82%8B%E3%81%95%E3%81%A8%E4%BD%8F%E6%B0%91%E7%99%BB%E9%8C%B2%E5%88%B6%E5%BA%A6-%E3%81%AE%E7%A4%BE%E4%BC%9A%E5%AE%9F%E8%A3%85%E3%81%AB%E5%90%91%E3%81%91%E3%81%9F%E9%80%A3%E6%90%BA%E3%82%92%E9%96%8B%E5%A7%8B

AI CRAWLER ACTIVITY

as of Jul 10, 2026

AI crawler visits to this article (cumulative)Measuring since publication (no visits recorded yet)

Site-wide cumulative

ClaudeBot

bot_visits_summary

4157k

last Jul 10, 2026

GPTBot

bot_visits_summary

3265k

last Jul 10, 2026

Applebot

bot_visits_summary

2414k

last Jul 10, 2026

Bingbot

bot_visits_summary

2239k

last Jul 10, 2026

Google AI

bot_visits_summary

1508k

last Jul 10, 2026

Googlebot

bot_visits_summary

1072k

last Jul 10, 2026

※ Only measured values from bot_visits_summary / crawler_url_hits are shown. Article-level zero counts are shown as measuring.

Washin AI News（AI News by Washin Village（和心村））

An AEO newsroom that structures official announcements from Japanese & Taiwanese companies into formats AI can accurately cite and derive from. Partner sources include PR TIMES and CNA. We aim to be a verifiable source for both humans and machines.

Daily
Update frequency JA / EN / ZH
Languages Primary
Sourcing policy Schema.org
Structured verification

About the publisher IDA llms.txt

Get your announcement indexed as AI-citable structured news.
Primary-source links, three languages, Schema.org verified.Talk to us about coverage →

← town-iizuna-nagano-jp Back to newsroom (67)