World's No. 1* Nordic Food Waste Reduction App "Too Good To Go" Forms First Partnership with "Don Quijote," the Hall of Amazing Bargains

Too Good To Go Japan Co., Ltd. (Headquarters: Shibuya-ku, Tokyo; Representative Director: Hiroto Ooka; hereinafter "Too Good To Go Japan"), the Japanese subsidiary of Too Good To Go (Headquarters: Denmark), which operates the world's No. 1* Nordic food loss reduction app "Too Good To Go," announced that it has partnered with Don Quijote Co., Ltd. (Headquarters: Tokyo; Representative Director and President: Kosuke Suzuki) to introduce "Too Good To Go" at two Don Quijote stores in Tokyo starting Wednesday, April 15, 2026. Through this partnership, lunch boxes and side dishes that could not be sold by the end of the day will be offered to users through the app at an environmentally friendly price, and at an even more advantageous price than Don Quijote's already "amazing bargain" prices. World's No. 1*: Survey on the world's No. 1 user base for food loss reduction apps ・Survey period: As of October 2025 ・Target platforms: 88 B2C food marketplaces spanning up to 65 countries ・Survey method: Investigated user count information published in news feeds, press releases, and official websites for each competitor (in-house survey) ■ Making food loss reduction commonplace through the resonance of "The Excitement of Amazing Bargains" x "Delicious Choices." The PPIH Group, which operates Don Quijote and other businesses, views food loss reduction throughout the entire supply chain as a social responsibility, given that food accounts for approximately 50% of its domestic sales. They are promoting diverse food loss reduction measures, such as raising awareness for "temae-dori" (picking items closer to the front with shorter expiration dates) and relaxing the "one-third rule." On the other hand, Too Good To Go's vision is "a society without food loss," and it is developing a global system that allows everyone to easily participate in food loss reduction in their daily lives. This partnership was realized through the resonance of Don Quijote's long-cultivated "amazing bargains" and "exciting and thrilling" shopping experience with Too Good To Go's concept of "delicious choices." Through this partnership, the aim is to transform food loss reduction from a "duty" into a fun and "delicious choice" by delivering still-edible food to customers as "value beyond amazing bargains" without wasting it until the very end. ■ Participating Stores Introduced at two stores in Tokyo starting Wednesday, April 15, 2026. ・Don Quijote Nakameguro Main Store ・Platinum Don Quijote Shirokanedai Store ■ Details of "Don Quijote" Surprise Bag A set of lunch boxes, onigiri (rice balls), and side dishes that could not be sold by the end of the day will be offered as a "Delica Bag" at a 50% discount from the regular price. ・Product Name: Delica Bag ・Price: 500 yen (tax included, 50% off regular price) *Price may vary depending on contents ■ Too Good To Go Japan Comment Hiroto Ooka, Representative Director, Too Good To Go Japan Co., Ltd. "We are very pleased to start a new initiative with Don Quijote, which is familiar to many customers in their daily lives. As the PPIH Group, where food accounts for approximately 50% of domestic sales, further strengthens its food business, we believe it is increasingly important to achieve both business growth and food loss reduction, which is a social issue. We are very honored that Too Good To Go can be a partner in this endeavor. By adding Too Good To Go as a new option to the various food loss reduction initiatives that the PPIH Group has passionately promoted, we aim to expand efforts that allow customers to participate in food loss reduction through an 'advantageous and exciting shopping experience,' and further broaden the circle of food loss reduction throughout society." ■ About Don Quijote Company Name: Don Quijote Co., Ltd. Representative Director and President: Kosuke Suzuki Business Activities: Operating big convenience & discount stores selling home appliances, daily necessities, food products, watches, fashion items, sports, and leisure goods. Established: September 1980 (predecessor company) Company Website: https://www.donki.com/ SNS: X https://x.com/donki_donki Instagram https://www.instagram.com/donki_jp/?hl=ja TikTok https://www.tiktok.com/@donki_cp?lang=ja-JP ■ Company Overview Company Name: Too Good To Go Japan Co., Ltd. Representative Director: Hiroto Ooka Business Activities: Operation of the food loss reduction app "Too Good To Go" Established: 2015 (Denmark Headquarters), 2025 (Japan subsidiary) Company Website: https://www.toogoodtogo.com/ja SNS: X https://x.com/toogoodtogo_jp Instagram https://www.instagram.com/toogoodtogo_jp/ TikTok https://www.tiktok.com/@toogoodtogo_jp ■ App Overview / Download App Name: Too Good To Go Price: Free Supported OS: iOS / Android App Store: Too Good To Go: Start your delicious choice app - App Store Google Play: Too Good To Go: Start your delicious choice - Google Play App