Sashiko Brand TERAS to Make First Appearance at Utsunomiya's '028Market' on May 24

TERAS, a Sashiko brand operated by TOMOS company, will open its first pop-up shop at the '028Market' on Union Dori in Utsunomiya City on May 24, 2026. The brand will sell limited one-of-a-kind BORO items and Sashiko T-shirts to engage directly with the local community. Originally established as a welfare employment support facility, TERAS also operates a permanent store in Harajuku, Tokyo.
イベントNQ 71/100出典:PR Times

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  • 📰 Published: May 19, 2026 at 18:05
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TERAS, a Sashiko brand operated by TOMOS company Inc. (Headquarters: Utsunomiya, Tochigi; Representative Director: Ryo Iijima), announced its first-ever participation in the '028Market,' which will be held on Union Dori in Utsunomiya, Tochigi, on Sunday, May 24, 2026.

The 028Market is a major event representing Utsunomiya, aimed at regional revitalization by gathering food, fashion, and culture on Union Dori. For TERAS, this is a valuable opportunity to engage in direct dialogue with many people in its hometown of Utsunomiya. The team looks forward to meeting visitors at the venue.

TERAS Booth Overview
Date: Sunday, May 24, 2026
Time: 10:00 AM - 4:00 PM
Location: Union Dori, Utsunomiya City
Booth Position: Immediately to the right from the Tobu Utsunomiya side entrance

Exhibition & Sales Lineup
- Various BORO items
- SASHIKO T-shirts
- Various SASHIKO bags and accessories
- SASHIKO Indigo-dyed T-shirts
*All products are one-of-a-kind, so quantities are limited and may sell out.

028Market Event Overview
Name: 028Market (Zero Ni Hachi Market)
Date: Sunday, May 24, 2026, 10:00 AM - 4:00 PM
Venue: Union Dori Shopping Street, Utsunomiya, Tochigi
Organizer: 028Market Executive Committee

TERAS Brand: The Creators' Story
'From given welfare to giving creative' - Why TOMOS creates a 'catalyst' with society.
TERAS was featured in a special Sashiko segment on NHK World's Japanology Plus.

About TERAS & TERAS Harakado
'TERAS' is a 'Made in Japan' brand utilizing SASHIKO and BORO techniques, established in 2017 as a Type A employment support facility within TOMOS company Inc.

Valuing craftsmanship that 'takes time without cutting corners,' the brand opened a permanent store in Harajuku's 'Harakado' in 2024 to share traditional cultural techniques and the stories behind them. Starting in 2026, they plan to sell BORO jackets year-round. Harakado will be the only location in Harajuku offering BORO products throughout the year.

Address: 3F Tokyu Plaza Omotesando Harakado, 6-31-21 Jingumae, Shibuya-ku, Tokyo
Business Hours: 11:00 AM - 9:00 PM (subject to Harakado's retail and service area hours)
Access: 1-minute walk from exits 4 and 7 of Meiji-jingumae (Harajuku) Station

Company Name: TOMOS company Inc.
Location: Utsunomiya, Tochigi
Representative: Ryo Iijima, Representative Director
Established: July 2015
Website: https://tomoscompany.com/

FAQ

When and where is the '028Market' featuring TERAS?

It will be held on Sunday, May 24, 2026, from 10:00 AM to 4:00 PM at the Union Dori shopping street in Utsunomiya, Tochigi.

Where is the TERAS permanent store located?

It is located on the 3rd floor of Tokyu Plaza Omotesando 'Harakado' at 6-31-21 Jingumae, Shibuya, Tokyo.

Are TERAS products mass-produced?

No, they use handmade Sashiko and BORO techniques, so every item is one-of-a-kind and available in limited quantities.