Strengthening Support for Indie Artists: Acquiring "Eggs" and "GIGGS" Businesses to Build an End-to-End System for Music-Related Services
On March 31, 2026, our company will acquire the indie artist support platform "Eggs" and the live house/live information platform "GIGGS" from Eggs Co., Ltd. This move will strengthen collaboration with our "FROM STREET PROJECT" and "Shibuya Street Live" initiatives, aiming to establish an end-to-end support system for indie artists, covering everything from creation and promotion to live performances and fan engagement.
📋 Article Processing Timeline
- 📰 Published: March 28, 2026 at 00:59
- 🔍 Collected: March 28, 2026 at 21:59 (20h 59m after Published)
- 🤖 AI Analyzed: April 15, 2026 at 04:05 (414h 5m after Collected)
On March 31, 2026 (Tuesday), our company will acquire the indie artist support platform "Eggs" business and the live house/live information platform "GIGGS" business from Eggs Co., Ltd. (Headquarters: Shibuya-ku, Tokyo; President: Eitaro Shibasaki; hereinafter, Eggs). Through this, we will strengthen our collaboration with the "FROM STREET PROJECT" and "Shibuya Street Live," which we operate as an originator, and aim to build an end-to-end support system for indie artists, from creation and presentation, to live performances, advertising and promotion, and interaction with fans.
In our group's pursuit of creating towns where people want to "live," "work," and "visit," we believe that "fun" is the foundation of "beauty" and "richness," and we are focusing on the entertainment business. Among them, music is positioned as an important category that connects people, adds color to the city, and nurtures culture. As part of this, we launched the non-profit "FROM STREET PROJECT" to support the creative and expressive activities of indie artists, and we operate "Shibuya Street Live" to develop official street live venues around Shibuya Station where indie artists can perform with peace of mind.
Our company and Eggs share the philosophy of contributing to the development of music culture through the support of indie artists. The "Eggs" and "GIGGS" businesses that we are acquiring are highly complementary to the live performances, advertising promotions, and opportunities for fan interaction in real venues that our company provides.
Specifically, for indie artists using "Eggs" and "GIGGS," we will provide opportunities to perform at "Shibuya Street Live" and participate in auditions, in addition to developing advertising promotions through our transportation and outdoor advertising media. We will also offer new music experiences to music fans, such as discovering new talent through "Eggs," immersive live experiences at "Shibuya Street Live," and supporting artists through "GIGGS."
Through this business acquisition, our company will provide end-to-end support for indie artists' activities and promote the construction of a new, open, and artist-first music ecosystem that is not bound by the conventional business frameworks and practices of the music industry.
【Appendix】
■About Eggs
It is one of Japan's largest free indie music platforms with over 30,000 registered artists and over 600,000 listeners.
https://eggs.mu/
■About GIGGS
It is a live house and live information platform that connects music fans with artists and live venues.
https://gigg-s.com/