Tokyu Group will launch a collaboration with the movie 'Your Quiz,' scheduled for release on Friday, May 15, 2026. This project is part of Tokyu's efforts to enhance the value of areas along its railway lines and create local excitement.
The movie 'Your Quiz' is a live-action adaptation of the best-selling novel by Naoki Prize-winning author Satoshi Ogawa. It is an exquisite quiz mystery where the shocking truth behind a winner who answered correctly before hearing a single character of the final question in a high-stakes TV quiz show is revealed.
Tokyu Corporation, aiming for urban development where people can live happily and excitedly, decided to invest in the production committee of this work, which features 'quizzes' loved by all generations. To commemorate the release, the following collaborations will be implemented across the entire Tokyu Group:
1. Tokyu Line Commercial Facilities x Movie 'Your Quiz' Quiz Rally From May 1st to May 24th, 2026, a quiz rally will be held at eight commercial facilities including Granberry Park, Futako-Tamagawa Rise S.C., and Musashi-Kosugi Tokyu Square. Participants scan QR codes at spots in each facility to answer quizzes and receive digital stamps. Prizes include original Ramune candy for 5,000 people and signed posters by Tomoya Nakamura for 3 lucky winners.
2. Tokyu Bus x Movie 'Your Quiz' Full Jack A specially decorated wrapping bus will operate on the 'Shibu 51' route (Shibuya Station - Wakabayashi) from May 1st to May 31st, 2026. In addition to exterior wrapping, the interior will feature special advertisements, custom stop button sounds, announcements by the cast, and BGM from the movie, immersing passengers in the film's atmosphere.
3. Tokyu Railway x Movie 'Your Quiz' Jack Train A themed train will run on Tokyu railway lines from May 7th until early June 2026.
Tokyu Group continues to create vibrancy through collaborations between cities and content to improve the value and activation of its railway areas.
FACT BOX
- Source: PR TIMES
- Category: キャンペーン