Tokyo Metro and Tobu Railway are launching a manners awareness campaign, 'MANGA MANNERS,' starting March 30, 2026, using characters from Kodansha. Aimed at visiting tourists, the campaign uses manga characters to explain railway and daily life etiquette in a fun way. As the number of foreign visitors to Japan continues to reach record highs, the companies aim to ensure smooth transportation and a pleasant visit by displaying posters and videos in stations and on trains, as well as via social media. The companies are committed to creating a comfortable environment for all passengers.

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  • Source: PR TIMES
  • Category: campaign