This time, Todoonada Inc. (President: Yasuyuki Matsumoto) investigated and analyzed web news related to 'April Fools' Day' on April 1, 2026. These are the survey results based on data from 'Qlipper' (https://qlipper.jp/), a PR effectiveness measurement service that can monitor over 4,000 web media outlets.

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Picking up the top PV articles regarding 'April Fools' Day'

Subway's 'listenable' sandwich!? Launches headphone-type sandwich 'Soundwich' April 1 Total PVs: 1,213,297 Published in Gourmet Watch, then syndicated to Yahoo! News https://news.yahoo.co.jp/articles/cd232a79d73ad5bbbc3e86e131eb4145fc8ee75f

40-year-old actor retires from entertainment industry 'Thank you for 19 years' Sudden announcement on '4/1' prompts voices of 'You're joking, right?' April 1 Total PVs: 442,709 Published in ENCOUNT, then syndicated to Yahoo! News https://news.yahoo.co.jp/articles/0d7d3058690ee3900e34a7ef6c5bf8e87d1289c8

Corporate April Fools, should we still do it? Experts say 'Cost-performance doesn't match' in an era where backlash is closer than going viral April 1 Total PVs: 336,071 Published in Business Insider Japan Syndications: 3

FACT BOX

  • Source: PR TIMES
  • Category: Survey
  • Organizations: Yahoo!
  • Products / services: Qlipper