Takarajimasha Toys to Launch New 'Gaogao Heroes' Hero Figures on May 28
Takarajimasha will release the 'Super Battle Army Gaogao Heroes BOOK,' featuring customizable hero figures, on May 28, 2026, under its 'Takarajimasha Toys' brand, further expanding its toy business.
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- 📰 Published: May 20, 2026 at 02:19
- 🔍 Collected: May 19, 2026 at 18:02
- 🤖 AI Analyzed: May 20, 2026 at 06:59 (12h 57m after Collected)
Takarajimasha, the leading publisher in Japan by fashion magazine circulation (Headquarters: Chiyoda-ku, Tokyo; CEO: Makoto Sekigawa), will launch the 'Super Battle Army Gaogao Heroes BOOK' under its toy brand 'Takarajimasha Toys' on May 28, 2026.
This product is a pack-gacha toy featuring one hero figure and one set of armor parts. The lineup includes 12 types of heroes and armor motifs based on 'strongest creatures' such as dragons and lions, plus six 'blast light' armor types that glow in the dark. The armor parts are interchangeable, allowing users to create their own original heroes.
In addition, the company will release 'Dig and Assemble! Dinosaur Fossil Excavation BOOK' on May 21, and 'Super Stretchable! Reptile Real Lizard & Crocodile Big Panic BOOK Reborn!' on May 26. The 'Sanrio Characters Secret Accessory BOOK,' released on May 11, became a massive hit, selling out immediately on the official website, 'Takarajima Channel.'
'Takarajimasha Toys' was launched in 2025, leveraging the company's editorial and brand-building expertise to specialize in the toy market. Products are primarily sold in a 'pack-gacha' format, offering the thrill of not knowing what you will get, available at bookstores, convenience stores, and electronics retailers nationwide.
This product is a pack-gacha toy featuring one hero figure and one set of armor parts. The lineup includes 12 types of heroes and armor motifs based on 'strongest creatures' such as dragons and lions, plus six 'blast light' armor types that glow in the dark. The armor parts are interchangeable, allowing users to create their own original heroes.
In addition, the company will release 'Dig and Assemble! Dinosaur Fossil Excavation BOOK' on May 21, and 'Super Stretchable! Reptile Real Lizard & Crocodile Big Panic BOOK Reborn!' on May 26. The 'Sanrio Characters Secret Accessory BOOK,' released on May 11, became a massive hit, selling out immediately on the official website, 'Takarajima Channel.'
'Takarajimasha Toys' was launched in 2025, leveraging the company's editorial and brand-building expertise to specialize in the toy market. Products are primarily sold in a 'pack-gacha' format, offering the thrill of not knowing what you will get, available at bookstores, convenience stores, and electronics retailers nationwide.
FAQ
Where can I buy Takarajimasha Toys products?
They are available at bookstores, convenience stores, electronics retailers, and toy stores nationwide.
Are there any 'chase' figures for Gaogao Heroes?
There is no mention of chase figures, but the lineup includes 12 types, such as glow-in-the-dark armor.
What is the recommended age for these products?
It varies by product; 'Gaogao Heroes' is for ages 6 and up, while 'Dinosaur Excavation BOOK' is for ages 7 and up.