When will the Marion Crepes and Hello Kitty collaboration products be released?

They will be released on April 30, 2026.

What is the price of the collaboration products?

Each product is 3,498 yen (tax included).

[Celebrating 50th Anniversary!] Three types of Hello Kitty plush charms wrapped in Marion Crepes are now available

Published Apr 14, 2026 1:00 AM ・ Updated Jun 13, 2026 11:56 PM ・ 5 min read ・ Source: PR TIMES

To commemorate Marion Crepes' 50th anniversary in 2026, a collaboration with Hello Kitty brings three plush charms. These charms, inspired by popular crepes like "Strawberry Special," "Strawberry Chocolate," and "Choco Mint Cookie," will be released on April 30, 2026. The book also features Marion Crepes' history and uniform changes, with each charm priced at 3,498 yen (tax included).

To celebrate its 50th anniversary in 2026, popular crepe shop "Marion Crepes" has collaborated with Hello Kitty to release the "Marion Crepes x HELLO KITTY Plush Charm BOOK" on Thursday, April 30, 2026.

The cute Kitty plush charms, wrapped in crepes, pay homage to Marion Crepes' particularly popular "Strawberry Special," "Strawberry Chocolate," and "Choco Mint Cookie" flavors. Pay attention to the red gingham check wrapping paper, a symbol of Marion Crepes, and the cream on Kitty's face. Their irresistible cuteness is sure to attract attention when attached to a bag! They are also perfect for "nuikatsu" (plushie activities). The magazine introduces the charm of Marion Crepes, including its history and changes in uniforms.

Strawberry Special ver. A cute combination of strawberry ice cream and strawberries. Kitty's ribbon also features a strawberry motif!

Strawberry Chocolate ver. A popular crepe with a exquisite balance of sweet and sour strawberries and sweet chocolate ice cream. The chocolate sauce is also faithfully reproduced!

Choco Mint Cookie ver. Kitty topped with refreshing choco mint ice cream and whipped cream, with a cocoa cookie ribbon!

Take them out in your bag or take photos at photogenic spots to enjoy "nuikatsu"!

The magazine introduces the charm of Marion Crepes, loved for 50 years!

The story of Marion Crepes began in 1976 when a young founder, captivated by crepes in France, brought the taste to Japan and started selling rolled crepes in Shibuya. The image shows the first store, Shibuya Koen-dori store.

"Marion Crepes x HELLO KITTY Plush Charm BOOK Strawberry Special ver. / Strawberry Chocolate ver. / Choco Mint Cookie ver." Release date for each: April 30, 2026 Price for each: 3,498 yen (tax included) *Sold at Takarajima Channel, Lawson, and HMV&BOOKS online *Some stores may not carry them *Sales will end once stock runs out. *Please refrain from inquiries to stores. *A list of stores handling the products will be searchable on "Lawson Research Institute" closer to the release date. https://www.lawson.co.jp/lab/entertainment/art/20260331_bookkitty.html

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Source: PR TIMES
Category: product_launch

[Celebrating 50th Anniversary!] Three types of Hello Kitty plush charms wrapped in Marion Crepes are now available

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