Senior Dog Specialty Magazine for Senior Dogs and Their Owners to Be Released in July 2026! Survey Recruitment for Production Begins

A mook (magazine-book) titled "Happy Senior Dog Life," entirely dedicated to senior dogs, will be released by an editorial department that has published specialized magazines for various dog breeds for over 20 years! (Scheduled for release at the end of July 2026)

To produce this magazine, we are starting to recruit participants for a survey targeting owners of senior dogs nationwide.

This magazine will be packed with tips for senior dogs and their owners to enjoy a more comfortable and happy daily life.

The special feature for this issue is "Best Care for Senior Dogs."

It will include a wide range of content, from practical information such as health tips practiced by various households, muscle maintenance training by experts, and effective grooming methods, to features highlighting the unique cuteness of senior dogs.

Survey Outline

● Target: Individuals living with senior dogs (any breed) approximately 7 years or older, or those who have lived with them in the past.

● Content: Changes felt since their dog entered its senior years, daily efforts made, concerns, happy moments, etc.

● Deadline: Sunday, April 19, 2026, 23:59

● How to respond: Please answer using the form below.

https://forms.gle/b6x7nCXQv9WFSx6BA

SNS Photo Submission Project Also Starting Simultaneously

To create a magazine filled with the cuteness of senior dogs, we are launching an SNS photo submission project.

We are looking for photos on X (formerly Twitter) and Instagram under two submission themes!

● Deadline: Sunday, April 19, 2026, 23:59

Submission Theme ①

#MySeniorDogBeforeAfter

We are looking for photos of your beloved dog (any breed) from when you first welcomed them and their current dignified appearance.

※Please post two photos: one from when you welcomed them and one current photo.

※Collages of two photos into one image will not be accepted.

Submission Theme ②

#SeniorDogsOnOutings

We are looking for photos of your beloved dog (any breed) enjoying outings with their owner.

For both themes, photos of dogs you previously lived with are also eligible.

We look forward to many applications for both the survey and photo submissions!

● How to Submit

【For X】

Post your dog's photo on X with the theme tag "#MySeniorDogBeforeAfter or #SeniorDogsOnOutings" + campaign tag "#SeniorDogLifeSupportSquad".

【For Instagram】

Tag our editorial department account (@shiba2929) with the theme tag "#MySeniorDogBeforeAfter or #SeniorDogsOnOutings" and post your dog's photo on Instagram. *No mention needed.

● Submission Notes

・Please be sure to include your dog's name, gender, age, and an anecdote.

・Please use photos taken by yourself or your family members.

・Please refrain from processing photos.

※Please avoid adding text, stamps, or collaging photos.

・Submitted photos must be newly posted during the application period.

※Photos previously posted and re-tagged with hashtags will be invalid.

◆Please confirm the following points, as submissions falling under these categories will be excluded from selection.

・Those that infringe on third-party copyrights, intellectual property rights, or portrait rights.

・Those taken without permission of the subject or location.

・Those using images, characters, products, etc., whose rights belong to someone other than the submitter.

・Submitted photos must be limited to images of your own dog or a dog owned by your family.

・Photos with stamp processing, text processing, division, or collages will not be accepted (surface processing is OK).

◆Selection will be conducted strictly. Please note that inquiries regarding the selection process will not be entertained.

◆Tatsumi Publishing Co., Ltd. shall not be held responsible for any troubles or damages (whether direct or indirect) arising from the use of the site or participation in this campaign.

◆Please check Instagram's terms of use when using Instagram.

◆Instagram is a trademark owned by Meta Platforms, Inc.

◆Please check X's terms of use when using X.

◆The copyright of submitted photos belongs to the individual, but please be aware that they may be used free of charge for promotional purposes of this magazine, such as posters, websites, and SNS, within the scope related to the sales promotion of "Happy Senior Dog Life."