Tetemarche Launches 'Video-Based SNS Basic Course' Systematizing SNS Operation Design and Improvement from 1,000+ Client Track Record

Tetemarche Co., Ltd. (Headquarters: Meguro-ku, Tokyo; Representative Director: Daisuke Ueda), a company focused on corporate SNS marketing support, will begin offering the 'Video-Based SNS Basic Course' on June 29, 2026. This course is designed for corporate SNS managers to systematically learn operation design, content creation, analysis, and improvement.

This course systematizes know-how cultivated from over 10 years and a cumulative track record of supporting more than 1,000 companies in SNS operation, delivering it as video content.

The aim is to resolve the issues of 'vague operation' and 'personalized education' that have become challenges as the number of newly appointed and concurrent SNS managers increases, enabling managers to become self-sufficient and produce results.

Background

In corporate SNS operation, the increase in educational costs due to personnel changes and shifts to concurrent management systems is a common challenge faced by many organizations. A survey conducted by our company on 'Challenges in Training and Skill Upgrading' targeting corporate SNS marketing and education managers highlighted pressing on-site issues.

'Lack of specialized SNS knowledge' (68%)

'No opportunity or environment for systematic learning' (59%)

'Need to re-teach from scratch every time a manager changes' (35%)

<Survey Overview: 'Challenges in Training and Skill Upgrading'>

Survey Name: Questionnaire survey on 'Challenges in Training and Skill Upgrading'

Survey by: Tetemarche Co., Ltd.

Survey Method: Online

Survey Target: SNS managers and supervisors/mentors of SNS managers

Number of Respondents: 118

Against this backdrop, there is a growing need for training content that can be learned in a short period and directly applied to practical work, as reflected in the consultation trends received by our company.

Overview

This course is a training program that systematically organizes SNS operation not as mere posting tasks but as a series of processes including 'design, planning, production, posting, analysis, and improvement,' allowing learning through video format.

[Program] 1. Basic Knowledge

2. Strategy Design

3. Post Planning

4. Post Production

5. Analysis and Improvement

Through a total of 5 videos, participants first understand the role of SNS in corporate activities, media characteristics, and how to utilize platforms, particularly Instagram, as basic SNS knowledge. Then, they organize strategic design concepts such as objectives, KPIs, and target audience design, building a foundation to prevent 'vague operation.'

In the subsequent post planning section, participants learn reproducible idea generation and composition methods based on targets and objectives, aiming to be able to design plans according to media characteristics. Furthermore, the post production and operation section specifically explains outsourcing direction, production system concepts, creative quality control, risk management, and practical workflows before and after posting.

Finally, in the analysis and improvement section, participants learn how to read metrics that do not rely solely on follower count, factor analysis based on numerical data, and how to proceed with improvements, understanding the operation cycle for consistently achieving results.

Through these, the course aims for SNS managers to acquire 'self-sufficient operation skills' to understand their company account's objectives and consistently execute from planning to improvement.

Price: 200,000 yen (excluding tax)

Launch Date: June 29, 2026

Application Method: Apply via the dedicated page

<Dedicated Page for 'Video-Based SNS Basic Course'> https://na2.hubs.ly/H04Jglw0

Features

The feature of this course is that it structurally eliminates 'vague operation' and allows systematic acquisition of design thinking starting from objectives, KPIs, and target audiences.

By viewing SNS not merely as a posting medium but as an 'ecosystem' where companies, users, influencers, and advertisements interact, it promotes essential understanding that does not rely on superficial techniques.

Another feature is that the course structure allows learning planning, production, analysis, and improvement in a seamless manner, enabling the acquisition of skills directly linked to practical work. It is designed so that even newly appointed managers can operate with a decision-making framework, supporting the construction of a reproducible operation system while preventing personalization.

Target Audience

Those newly appointed as SNS managers

Those who feel challenges in their company's SNS operation

Corporate managers who want to streamline education and onboarding

Future Developments

Through this course, we will support the elimination of personalization in corporate SNS operation and the construction of reproducible operation systems.

Furthermore, we plan to link this course with our analysis tools and follower insight data to expand into more advanced operation improvement support.

About Tetemarche Co., Ltd.

Tetemarche Co., Ltd. develops its business centered on SNS marketing support for corporations. With the concept 'Sakidachi, Yakudatsu' (Be ahead, Be useful), the company aims to realize the wish to 'acquire know-how ahead of time for things that will become widespread in society and contribute to the world.' Since its founding in 2015, the company has focused on the SNS field, supporting over 1,000 companies. It supports corporate SNS utilization through various services including account consulting and analysis tool development. The company continues to focus on developing products and services to comprehensively support corporate marketing activities.

Company Overview Company Name: Tetemarche Co., Ltd. Location: 6F Orix Meguro Building, 1-24-12 Meguro, Meguro-ku, Tokyo Representative: Daisuke Ueda, Representative Director Established: June 12, 2015 Number of Employees: 88 (including part-time and part-time workers) (as of end of April 2025) Business: SNS marketing support / Product development / Promotion support / Brand production URL: https://tetemarche.co.jp

Contact for Inquiries

Please direct inquiries to the following.

Contact: info@tetemarche.co.jp

We also accept inquiries regarding media coverage.