Tesla's goal is to help more people discover the appeal of Tesla and to advance our new company mission: Building a World of Amazing Abundance.

We are launching a campaign for customers who order a new Tesla (inventory or custom order) on or after April 1st and complete delivery by June 30th, offering three years of free charging*1 when using Tesla Superchargers.

This benefit allows customers to take full advantage of the convenience of Tesla's rapid charging network. Those who purchase and take delivery of a Tesla during this period can expect savings equivalent to several hundred thousand yen compared to fuel costs for gasoline vehicles. Furthermore, this is a unique Tesla initiative that combines the economic benefit of three years of no fuel costs with the peace of mind that comes with owning a Tesla.

Additionally, if you purchase a Tesla now, you can receive a national government subsidy of 1.27 million yen, and residents of Tokyo can receive an additional 400,000 yen (up to 800,000 yen) from the Tokyo Metropolitan Government.*6

In this era of soaring gasoline prices, why not own a dream car that offers three years of unlimited charging?

Purchase Benefit: 3 years of free charging using Tesla Superchargers*1 Eligible Vehicles: New Tesla vehicles (inventory or custom orders)*4 Application Conditions: Vehicles purchased between April 1, 2026, and June 30, 2026, with delivery completed by June 30, 2026*5

[Notes] 1. This applies to the use of Tesla Superchargers, our nationwide rapid charging facilities. Charging at other facilities and parking fees are not included. Please note that any overstay fees incurred after charging is complete are not covered by this campaign. 2. The fuel cost savings estimate is based on a gasoline price of 194 yen/L and a fuel efficiency of 20 km/L. 3. These figures assume all charging is performed at Superchargers. 4. This campaign applies only to designated vehicles sold by our company. This benefit is linked to the customer's Tesla account and cannot be transferred to third parties or other vehicles. Used vehicles and vehicles used for business purposes (taxis, ride-sharing, delivery services, etc.) are excluded from this campaign. 5. Depending on the order date, registration procedures, and vehicle preparation time, delivery may not be possible within the deadline. We do not guarantee that delivery will be completed by the specified date. Please note that for any reason, this campaign will not apply to deliveries made after the deadline. If you have an undelivered order to which the "Special Interest Rate Campaign" (conducted from January 1, 2026, to March 31, 2026) applies, you cannot cancel that order to place a new order eligible for this campaign. If you have an undelivered order from on or before December 31, 2025, you cannot cancel that order to place a new order eligible for this campaign. Please note that this campaign is subject to change or termination without notice. 6. This subsidy program will end once the budget is exhausted. The registration period for eligible vehicles is from April 1, 2026, to early 2027 (end date TBD). For details, please visit the Next Generation Vehicle Promotion Center website.

What is a Tesla Supercharger? Tesla Superchargers are part of one of the world's largest rapid charging networks, with over 75,000 stalls globally.

In Japan, we operate 726 Superchargers across 146 locations, from Hokkaido in the north to Okinawa in the south (as of April 2026). Furthermore, the majority of charging facilities in Japan with a capacity of 150kW or more are Tesla Superchargers. We believe that to make electric vehicles viable in society, it is essential to have a charging environment where you can charge seamlessly and immediately wherever you go. Tesla will continue to work on expanding our charging network so that all owners can charge easily just by plugging in, no matter where they travel.

Main Products Redefining the Premium Sedan: The Mid-Size Sedan, Tesla Model 3 The Model 3 has led the global electric vehicle market with its sophisticated design and innovative technology. Combining a high-performance yet efficient powertrain, a spacious interior, and Tesla's unique advanced safety features, it provides the best driving experience for every scenario, from daily commutes to long-distance travel.

No. 1 in the Domestic EV Passenger Car Segment*: The Mid-Size SUV Model Y, Balancing Overwhelming Space and Performance The Model Y has gained immense support from drivers worldwide due to its innovative technology, astonishing performance, and versatility. In 2023, it achieved over 1 million sales globally, establishing its position as a best-selling model in many regions. This proves Tesla's technical capability to meet the needs of drivers around the world. *Japan new car sales volume 2025 (passenger car segment), company research.

Price and Specifications [Table omitted for brevity, contains Model 3 and Model Y specs including body type, price, subsidies, delivery time, range, drivetrain, seating, display, comfort, cameras, speakers, and trunk capacity.]

FACT BOX

  • Source: PR TIMES
  • Category: campaign