Lawson to Pilot Self-Service Wi-Fi Rental "WiFiBOX" at 13 Stores in Tokyo, Service Starts July 1

Telecom Square, Inc. (Headquarters: Chiyoda-ku, Tokyo; President: Yuji Yoshitake), a global provider of cross-border mobile communication solutions, has begun a pilot program to introduce the self-service Wi-Fi rental "WiFiBOX" at 13 Lawson, Inc. (Headquarters: Shinagawa-ku, Tokyo; President: Sadonobu Takemasu) stores in Tokyo. The service officially launched on July 1, 2026.

This pilot program focuses on stores located near train stations, business districts, and event venues to address sudden communication needs while out and about. We plan to consider expanding the installation based on usage trends to further enhance convenience.

"WiFiBOX" is a sharing service that allows users to pick up and return mobile Wi-Fi routers without human interaction. The routers come with charging cables, enabling smartphone charging as well. A key attraction is the affordable price of 840 yen (tax included) per day for the unlimited (speed-limited) plan in Japan.

"WiFiBOX" is available at approximately 700 locations nationwide (as of June 2026), and is used by many customers. This popularity stems from the convenience of picking up and returning the device at nearby stations or commercial facilities at one's own convenience. It is utilized in various communication scenarios, such as "data shortage" at the end of the month, remote meetings on the go, and by international tourists visiting Japan.

Background of this Installation

In recent years, with the widespread adoption of smartphones and the increasing use of video streaming services, online meetings, and digital tickets, communication environments have become indispensable not only in daily life but also in a wide range of situations including work, events, and entertainment. Meanwhile, convenience stores play a crucial role as living infrastructure, offering not only food and daily necessities but also services like utility bill payments.

Against this backdrop, WiFiBOX has been pilot-introduced at some Lawson stores as a communication service that can be easily used in various daily situations, such as "data shortage at the end of the month," "sudden remote meetings," "watching data-intensive videos," and "displaying digital tickets at event venues." By establishing an environment where Wi-Fi routers can be picked up and returned at familiar locations such as near one's home station, office, or on the way to an event venue, we aim to improve customer convenience by responding to situations where a stable communication environment is suddenly needed.

We will consider expanding the installation at Lawson stores based on the results of this demonstration experiment.

Installation Overview

WiFiBOX Installation Stores (Total 13 Stores)

・ Gate City Osaki Atrium

Address: 1-11-1 Osaki, Shinagawa-ku, Tokyo

Pickup/Return Hours: 7:00 AM - 10:00 PM

・ Otemachi Center Building

Address: 1-1-3 Otemachi, Chiyoda-ku, Tokyo

Pickup/Return Hours: 7:00 AM - 9:00 PM (Closed Saturdays, Sundays, and holidays)

・ Setagaya Komazawa 2-chome

Address: 2-11-1 Komazawa, Setagaya-ku, Tokyo

Pickup/Return Hours: 24 hours

・ Nishi-Tokyo Tanashicho 4-chome

Address: 1F, Tanashi Marble Building, 4-28-17 Tanashicho, Nishi-Tokyo-shi, Tokyo

Pickup/Return Hours: 24 hours

・ Tokyo Teleport Station South

Address: 1-2-9 Aomi, Koto-ku, Tokyo

Pickup/Return Hours: 24 hours

・ Nishi Kamata 8-chome

Address: 1-1, 8-23-1 Nishi Kamata, Ota-ku, Tokyo

Pickup/Return Hours: 7:00 AM - 12:00 AM (midnight)

・ Sasazuka Station Front

Address: 1-28-9 Sasazuka, Shibuya-ku, Tokyo

Pickup/Return Hours: 24 hours

・ Azumabashi 3-chome

Address: 3-7-13 Azumabashi, Sumida-ku, Tokyo

Pickup/Return Hours: 24 hours

・ Jingumae 4-chome

Address: 4-29-3 Jingumae, Shibuya-ku, Tokyo

Pickup/Return Hours: 24 hours

・ H Todai Seimon Mae

Address: 6-1-15 Hongo, Bunkyo-ku, Tokyo

Pickup/Return Hours: 24 hours

・ Meiji-jingumae Metro Pia

Address: 1-18-22 Jingumae, Shibuya-ku, Tokyo

Pickup/Return Hours: 7:00 AM - 11:00 PM

・ H Shin-Otemachi Building

Address: 2-2-1 Otemachi, Chiyoda-ku, Tokyo

Pickup/Return Hours: 7:00 AM - 9:00 PM

・ Toranomon Station South

Address: 1-2-10 Toranomon, Minato-ku, Tokyo

Pickup/Return Hours: 24 hours

*If picking up after 12:00 AM (midnight), please pay attention to the date of your pickup when making a reservation.

Service Start Date: July 1, 2026

Lawson Website: https://www.lawson.co.jp/

Features of "WiFiBOX"

All steps, including reservation, pickup, and return, are completed contactlessly, providing an incredibly simple user experience.

After making a web reservation, you can easily rent a Wi-Fi router by simply pulling it out from a box installed at stations, airports, etc. Furthermore, you can return the device at a different location from where you picked it up, as long as it is a WiFiBOX rental machine location.

Over 700 installation locations nationwide (as of June 1)

WiFiBOX is installed in over 700 locations across 47 prefectures, including stations, airports, commercial facilities, hotels, inns, and tourist information centers. You can choose a pickup and return location that suits your schedule, such as near your home or office, or at a station you frequently use.

List of WiFiBOX Installation Locations

・ QR code is a registered trademark of Denso Wave Inc.

・ "Wi-Fi" is a registered trademark of the Wi-Fi Alliance.

Company Overview

As a pioneer in mobile communication services for 30 years, Telecom Square, Inc. has been delivering "peace of mind, convenience, and enjoyment" to travelers worldwide. The company continues to provide and challenge itself to offer "new value" that makes travel freer and richer, including Wi-Fi router rentals, eSIM and prepaid SIM card sales, and other communication services, as well as a share bike service in Honolulu, Hawaii.

Company Name: Telecom Square, Inc. Representative: Yuji Yoshitake Headquarters: 3rd Floor, Sanbancho Tokyu Building, 8 Sanbancho, Chiyoda-ku, Tokyo 102-0075 Founded: 1992 Number of Employees: 109 (as of January 1, 2026) Business Activities: Mobile communication business (provision of international mobile communication devices such as Wi-Fi router rentals, eSIM and prepaid SIM card sales), Travel-related business (official agent for share bike service "Biki" in Honolulu, Hawaii; operation of owned media such as overseas travel information) Corporate Website: https://www.telecomsquare.net/