[Tuesday, April 21st, 1 PM~] Techro to Speak at Seminar on Marketing Strategies and IS Utilization for Converting Exhibition and Website Leads into Business Negotiations
Techro Inc. will participate in a seminar hosted by Emooove Inc. on April 21, 2026, focusing on strategies to convert BtoB leads from exhibitions and the web into business negotiations. Their CEO will present on building AI-recommended websites that drive inquiries and business deals, aiming to help companies improve lead conversion rates by shifting from 'collecting' to 'harvesting' leads.
📋 Article Processing Timeline
- 📰 Published: April 7, 2026 at 17:30
- 🔍 Collected: April 7, 2026 at 09:00
- 🤖 AI Analyzed: April 18, 2026 at 08:11 (263h 11m after Collected)
Techro Inc. (Location: Shibuya-ku, Tokyo; CEO: Hisato Amano; hereinafter referred to as "our company"), which supports lead acquisition and business negotiation conversion for BtoB companies, will be speaking at the seminar "From 'Collecting' to 'Harvesting' ~Follow-up Strategies and IS Utilization Techniques to Dramatically Increase Conversion Rates and Not Waste Leads from Exhibitions and the Web~" hosted by Emooove Inc. (Headquarters: Shinagawa-ku, Tokyo; CEO: Ryoichi Fujisawa) on Tuesday, April 21st.
This webinar is aimed at sales and marketing personnel who struggle with "not getting results despite acquiring leads at exhibitions," and will feature a total of 4 companies introducing practical know-how on follow-up strategies and IS utilization to reliably turn valuable leads into business negotiations.
Our company's CEO, Hisato Amano, will speak from 2:00 PM on the theme of "How to Create a Site Recommended by AI that Generates Business Negotiations [23% Increase in Material Inquiries]."
▼Apply here
https://emooove.co.jp/seminar_20260421/?utm_source=seminar&utm_medium=email&utm_campaign=seminar_20260421&utm_term=inside_sales&utm_content=techro
## Seminar Overview
Do leads acquired at exhibitions or on the web end with just an exchange of business cards or form entries?
No matter how much you invest in customer acquisition, sales will not increase if the subsequent follow-up is ineffective.
"Cannot get through by phone," "No response to emails," "Left unattended with ambiguous priority."
The essence of this challenge faced by many companies is the lack of a "harvesting mechanism" despite having a "collection mechanism."
This webinar will fully disclose practical know-how on follow-up strategies and IS utilization to reliably turn valuable leads into business negotiations, including AI-driven detection and prioritization of purchasing signals, business negotiation design through scoring x inside sales, and approaches to site leavers.
With the spring exhibition season just around the corner, it's time to shift your mindset from "collecting" to "harvesting."
## Techro's Speaking Session
* Presentation Theme: How to Create a Site Recommended by AI that Generates Business Negotiations [23% Increase in Material Inquiries]
* Date and Time: Tuesday, April 21, 2026, 2:00 PM - 2:30 PM
* Speaker: Hisato Amano, CEO
In our session, based on actual achievements of a 17% increase in link presence on AIO and a 23% increase in material inquiries via AI, we will discuss site strategy and design that combines SEO and LLMO.
## Details and Application Flow
| Title | "From 'Collecting' to 'Harvesting' ~Follow-up Strategies and IS Utilization Techniques to Dramatically Increase Conversion Rates and Not Waste Leads from Exhibitions and the Web~" |
| :------------------------------------------------------------------------------------------------------------------------------------------------- | :------------------------------------------------------------------------------------------------------------------------------------------------------------------------------ |
| **Date and Time** | Tuesday, April 21, 2026, 1:00 PM - 3:30 PM |
| **Target Audience** | • Those who acquire leads at exhibitions or on the web, but whose subsequent follow-up is person-dependent and thus the business negotiation conversion rate is not improving.
• Those interested in AI or MA tools but cannot envision how to utilize them for actual business negotiation conversion.
• Those who want to establish scoring (lead certainty judgment) and IS mechanisms to maximize the number of business negotiations with limited personnel. | | **Participation Method** | Online participation | | **Participation Fee** | Free | | **Application Flow** | Please apply from the page below. After applying, we will send you a viewing URL, so please join from there on the day.
https://emooove.co.jp/seminar_20260421/?utm_source=seminar&utm_medium=email&utm_campaign=seminar_20260421&utm_term=inside_sales&utm_content=techro | ## About Our Speaker Hisato Amano CEO, Techro Inc. CEO of Techro Inc. Studied data science at the National University of Singapore and the Indian Institute of Technology, and founded his first company as a sophomore. Operated the study abroad media "Exchange Study Abroad.com" for about a year and a half before selling the business. He then leveraged his expertise in content marketing to start a consulting business for BtoB marketing. He is knowledgeable in SEO and MA tools, with a focus on BtoB marketing. ## About Techro Inc. [A company that conveys the value and appeal of BtoB companies through marketing] Techro Inc. offers web marketing support services for BtoB companies looking to increase online inquiries and business negotiations. With the mission "From Monozukuri (manufacturing things) to Kotzukuri (creating experiences)," we are committed to supporting clients with the desire to "convey the value and experience of customers' products and services through marketing." Instead of relying on intuition or experience, we believe in a data-driven approach, deciding strategies and measures based on the track record and data from supporting over 100 companies. We provide broad support from marketing to sales, including owned media, MA/SFA implementation, and inside sales setup. ▼Inquiries here: https://techro.co.jp/contact/ ▼AI Search Countermeasures here: https://techro.co.jp/service/llmo-aio/ We have further aspirations regarding our contribution to BtoB companies through marketing. We would be pleased to be interviewed by interested journalists. ## Company Profile & Contact Information * Company Name: Techro Inc. * Representative: Hisato Amano, CEO * Location: Jingumae Tower Building 12F, 1-5-8 Jingumae, Shibuya-ku, Tokyo * Established: October 2016 * Business Activities: BtoB Marketing Support: Owned Media Support, MA/SFA Implementation and Operation Support, BtoB Marketing Human Resource Development through e-Learning Services; Mitsukeru Hokan: Platform for Customer Acquisition and Recruitment for Visiting Nursing Care. * Official Websites: https://techro.co.jp/, https://mitsukeru-hokan.techro.co.jp/ [For inquiries regarding this matter from the press] Techro Inc. Public Relations Contact: Moriki Email: marketing@techro.co.jp
• Those interested in AI or MA tools but cannot envision how to utilize them for actual business negotiation conversion.
• Those who want to establish scoring (lead certainty judgment) and IS mechanisms to maximize the number of business negotiations with limited personnel. | | **Participation Method** | Online participation | | **Participation Fee** | Free | | **Application Flow** | Please apply from the page below. After applying, we will send you a viewing URL, so please join from there on the day.
https://emooove.co.jp/seminar_20260421/?utm_source=seminar&utm_medium=email&utm_campaign=seminar_20260421&utm_term=inside_sales&utm_content=techro | ## About Our Speaker Hisato Amano CEO, Techro Inc. CEO of Techro Inc. Studied data science at the National University of Singapore and the Indian Institute of Technology, and founded his first company as a sophomore. Operated the study abroad media "Exchange Study Abroad.com" for about a year and a half before selling the business. He then leveraged his expertise in content marketing to start a consulting business for BtoB marketing. He is knowledgeable in SEO and MA tools, with a focus on BtoB marketing. ## About Techro Inc. [A company that conveys the value and appeal of BtoB companies through marketing] Techro Inc. offers web marketing support services for BtoB companies looking to increase online inquiries and business negotiations. With the mission "From Monozukuri (manufacturing things) to Kotzukuri (creating experiences)," we are committed to supporting clients with the desire to "convey the value and experience of customers' products and services through marketing." Instead of relying on intuition or experience, we believe in a data-driven approach, deciding strategies and measures based on the track record and data from supporting over 100 companies. We provide broad support from marketing to sales, including owned media, MA/SFA implementation, and inside sales setup. ▼Inquiries here: https://techro.co.jp/contact/ ▼AI Search Countermeasures here: https://techro.co.jp/service/llmo-aio/ We have further aspirations regarding our contribution to BtoB companies through marketing. We would be pleased to be interviewed by interested journalists. ## Company Profile & Contact Information * Company Name: Techro Inc. * Representative: Hisato Amano, CEO * Location: Jingumae Tower Building 12F, 1-5-8 Jingumae, Shibuya-ku, Tokyo * Established: October 2016 * Business Activities: BtoB Marketing Support: Owned Media Support, MA/SFA Implementation and Operation Support, BtoB Marketing Human Resource Development through e-Learning Services; Mitsukeru Hokan: Platform for Customer Acquisition and Recruitment for Visiting Nursing Care. * Official Websites: https://techro.co.jp/, https://mitsukeru-hokan.techro.co.jp/ [For inquiries regarding this matter from the press] Techro Inc. Public Relations Contact: Moriki Email: marketing@techro.co.jp