T&D Insurance Group to Change Logo and Tagline, Launch New Group Commercials Featuring Joe Odagiri

T&D Insurance Group will change its group logo and tagline from April 2026 and begin broadcasting new commercials featuring actor Joe Odagiri, to more strongly express its founding corporate philosophy of "Try & Discover."

1. About the New Group Logo and Tagline

The new group logo features revised typography and color scheme, refreshing the design to convey a more forward-looking and powerful impression while inheriting the traditional reliability.

The new tagline, "Challenge, Beyond.", succinctly expresses the group's stance to achieve stable profit growth as a unified entity, address future challenges, and accelerate capital circulation and outflow through group synergies.

≪New Group Logo and Tagline≫

2. About the New Group Commercials

We have produced two new commercials, "Brand Concept" and "Corporate Image," which express the group's founding corporate philosophy and brand concept of "Try & Discover."

The "Brand Concept" commercial features actor Joe Odagiri, portraying him as a "traveler searching for challenges," symbolizing the group's endeavor to challenge and discover solutions to issues not yet apparent in society.

The "Corporate Image" commercial overlays the group's history of fearlessly taking on challenges with the characteristics of each group company, expressing the group's continuous pursuit of challenges without complacency.

【TV CM Outline (Brand Concept Commercial)】

●Performer Profile / Joe Odagiri

Born in 1976. Studied method acting in the US and Japan. In 2003, he made his film debut as a lead in "Bright Future" (directed by Kiyoshi Kurosawa), which was selected for the competition section of the Cannes International Film Festival.

Since then, he has established a unique style by prioritizing works with strong authorship and artistic merit. His first feature film as a director, "They Say That Stay-at-Home-Dads Are the Best" (19), was the first Japanese film ever selected for the Venice Days section of the 76th Venice International Film Festival. The film won Best Picture at the 56th Antalya International Film Festival (Turkey) and the 24th International Film Festival of Kerala (India). His NHK drama "Oliver na Inu, (Gosh!!) Kono Yarou" (21, 22/script, direction, editing, appearance) won the Grand Prix in the single drama category at the Tokyo Drama Awards 2022. The same work was released in theaters last year as "THE Oliver na Inu, (Gosh!!) Kono Yarou MOVIE." He also starred in and co-produced "Natsu no Suna no Ue" (directed by Shinya Tamada), which won the Special Jury Award at the 27th Shanghai International Film Festival, the first Japanese film to do so in 23 years.

"Kuro Rōjō" (directed by Kiyoshi Kurosawa) will be released on June 19.

●WEB CM Release Date: April 1, 2026 (Wednesday)

・T&D Holdings Corporate Website:

　https://www.td-holdings.co.jp/group/advertisement.php

●TV CM Release Date: April 4, 2026 (Saturday)

・TBS Network "Jōhō 7days News Caster"

　Broadcast Start Date: From April 4, 2026 (Saturday), every Saturday 22:00-23:24 (scheduled)

　Broadcast Area: Nationwide

・TBS Network / BS-TBS "2026 Masters Tournament"

　Broadcast Dates: April 9 (Thursday) - April 13 (Monday), 2026 *Broadcast times on official program website

　Broadcast Area: Nationwide

　*The "Corporate Image" commercial is scheduled for release in May 2026.