TAPP Director Shinya Inui Appears on NewsPicks to Discuss Real Estate Sales

TAPP, Inc. announced that its Director, Shinya Inui, appeared on the social economic media program 'NewsPicks.' In this episode, he joined Yusaku Nakano, CEO of BUDDICA, to discuss the real estate industry, where the value of 'sales as long as revenue is generated' remains strong. They discussed TAPP's efforts to build a 'THE MODEL' style organizational structure that does not rely on individual sales representatives. They explored how to create a system where customers can make informed decisions from the perspective of asset formation rather than being unilaterally sold to, as well as the challenges and reproducibility of such organizational building. Furthermore, they delved into the 'essence of sales,' discussing how this transformation has impacted not only sales results but also customer trust and employee motivation.